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730 [Unbreakable, Unbreakable]

Inside the conference room—

Song Zhichao applauded and attracted everyone's attention. Bi Wenfeng, as the host, couldn't help but say, "Mr. Song, you have listened for so long, don't know what you think?"

Nie Weidong also looked at Song Zhichao. After all, the suggestions just now were all made by himself. I haven't done such a thing for a long time, and I don't know whether it is right or wrong.

Others even looked at Song Zhichao. Everyone knew that he was a big boss and was cruel and ruthless. As soon as he came to the stage, he cleaned up Ericsson's original senior management. Now everyone promoted him is everyone here - it can be said that everyone is afraid and awe of him.

Song Zhichao seemed to have been sitting in the chair for a long time and felt uncomfortable all over, so he stood up from the chair.

Today, because of attending the conference, he wore a formal outfit, with a black suit jacket on the outside and a white Western vest on the inside.

At this moment, he put a suit jacket on the hanger. He put a thumb into the small pocket of the vest with one hand, walked along the conference table, held it on Nie Weidong's chair, turned around and raised a finger, and said to everyone in a serious tone: "Do you know what rumors in this world are the easiest to break? That is the rumors in high-tech. Rumorstors pretend to understand and pretend to be mysterious. As long as they verify it in front of experts, their true colors will be revealed immediately."

"Assistant Nie gave us a good suggestion. We now lack experts who convince the public." Song Zhichao smiled and walked to the book and magazine storage in the conference room. The books and magazines here are for those who were bored before the meeting. They are basically some of the most popular newspapers and magazines that are now.

Song Zhichao bent down, took down a newspaper casually, and threw it on the conference table, and said in a unquestionable tone: "Purchase it!"

Everyone: "..."

I looked very surprised, I just bought something casually.

Bi Wenfeng took the lead and took a look at the newspaper, smiled, and handed it to Nie Weidong.

Nie Weidong took it over and looked at it, and couldn't help but look up at Song Zhichao. His eyes showed a hint of admiration, as if he was saying, "Have you had a plan for it?"

The others became even more curious and looked up one after another. The people behind even stood up and had to see what the newspaper was.

When everyone looked so carefully, they couldn't help but be stunned. They saw the three words "Electronic News" written on the head of the newspaper - "Electronic News"!

"Electronic News" was founded in June 1977. It was originally named "Electronic Instrument Technology Brief", and it was officially renamed "Electronic News" in 1980. In 1981, it was changed from a monthly report to a semi-monthly report (four-opening and four-pages), and was officially issued to the country through the post office, thus becoming the first professional electronic technology newspaper in China to be publicly issued. In 1982, it was changed from a weekly report; in 1993, it was increased from a four-page four-page four-page to four-page eight-page.

Of course, none of these are the focus, the focus is on the influence of this newspaper nationwide.

In the electronic newspaper industry, its circulation and economic benefits have always been among the best, with the highest single-term circulation reaching 520,000 copies. Since the 1980s, "Electronic News" has planned the "Top Ten Special Production Competition for Electronics Aficionados in the National", which is not only the first competition in the history of Electronic News, but also the first large-scale competition in the history of China's electronic newspapers. So far, it has been recognized as the media with the most competitions and the largest social influence in the country.

When you see this newspaper, combined with Nie Weidong's previous words, everyone understood that as long as this newspaper can publish some good news about Ericsson's mobile phones, those damn rumors will be self-defeating. After all, in the electronics field, this newspaper's right to speak is absolutely authoritative.

But... we can contact this newspaper secretly and ask them to help Ericsson clarify the facts. Why should we acquire it?

There is no need to buy a cow when drinking milk.

Immediately, someone raised this doubt.

Song Zhichao laughed, paced back to his seat slowly, and sat down slowly while saying, "A Dong, please explain." He threw the question to Nie Weidong.

Nie Weidong knew that Song Zhichao was comparing himself, to be precise, he was giving himself the opportunity to establish prestige in front of everyone - after all, he was a parachute, and he landed out of thin air with Song Zhichao's relationship and became a senior executive, and many people were not convinced.

Nie Weidong glanced at everyone and saw everyone looking at him, and said, "Actually, this question is very simple. In addition to doing mobile phone business, our Song Group also does DVD business and other electronics businesses. To be precise, our group's biggest investment direction is electronics business. Therefore, we need an authoritative verbal to help me carry out business promotion. This kind of publicity is different from general advertising and must have a strong technical content. "Electronic News" is a good choice."

"For example, we are now launching a new mobile phone. When we start to publish mobile phones, we have to choose a very professional platform. At this time, we can choose the "Electronic News" to publish new technologies on our mobile phones, which have been updated with software and hardware. These academic languages ​​are not understood or difficult for ordinary people to understand, but those who subscribe to the Electronic News know what it means."

"When these people understand the advantages and advanced technology of our new mobile phones, they will involuntarily help me promote it. With their experts or technicians doing it, the persuasiveness will reach 100%. Then we will launch generalized advertising and can achieve twice the result with half the effort, because we need to explain the new technology, these experts have already explained it for us, and we no longer need to invest more advertising fees."

Since everyone can sit here, they are not fools. As soon as they hear Nie Weidong's words, they immediately understand that they have found a stable publicity platform and used the verbal words of experts to help promote their company's products. Just like selling special medicines, they must also find experts.

But soon someone stood up and asked a question, that is, this newspaper belongs to a "weekly magazine". Even if it is published at the fastest speed, it will not be able to save the near fire. What should I do?

This problem is quite difficult. Nie Weidong pondered for a while and thought that there was no good advice for a long time.

Others also scratched their ears and heads, but they couldn't figure out a solution.

Bi Wenfeng has strong execution ability and extensive legal knowledge, but lacks in planning. After all, it is like a mountain. Moreover, this is China Overseas, not Hong Kong, and he is not very familiar with the geographical environment and humanities here. In fact, this is one of the reasons why Song Zhichao promoted Nie Weidong to be his assistant.

Although Nie Weidong's family declined, he had at least become the "land dragon" here - it is a dragon or not a snake. His familiarity with the environment is something that ordinary people cannot compare with.

Seeing that everyone was silent, Song Zhichao spoke again and said, "Then let's do DM advertisement!"

Everyone: "..."

They looked at Song Zhichao together, looking confused.

Song Zhichao then remembered that the "DM advertising" in this era was not popular yet, and many people didn't know what it was. In his previous life, the color pages distributed by supermarkets every time they held events were actually DM advertising, and later extended to DM newspapers, which were a special newspaper that was free to distribute and only charged advertising fees. Almost all the published real estate information, recruitment information, and second-hand car purchase and sale information.

Seeing everyone looking at him in a daze, Song Zhichao thought for a while and slowly explained what "DM" is, which is the abbreviation of English words. This kind of newspaper is distributed for free, similar to the current leaflets...

After explaining for a long time, everyone realized that it was just a "propaganda page" and even a foreign name.
Chapter completed!
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