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1003. Cooperation and competition coexist

Ali Media soon issued a new statement!

"Big data strategy is the future, big directors are the present, and Ali Media has always been a company that attaches great importance to talents!"

I have written a lot in a lot of ways, but it is basically the same thing, sticking to big data strategy, but big data strategy has just begun, and there is still a long way to go to really apply it to movies in a mature way.

Just as artificial intelligence cannot replace humans, big data has always been an auxiliary role and is still inseparable from humans!

Wait, wait!

Of course, in private, Qi Dongming must have interviewed He Jun.

After all, it is still a matter of whether big data can be achieved, but He Jun’s identity as a great director is real.

What Wang Yifan didn't expect was that Ali Media and Future Star Media actually set their sights on the release of Lin Tao's new movie!

Although Lin Tao's company is not a giant-level company, no one dares to underestimate it in the Chinese film industry.

After all, Lin’s comedy has always been one of the film series with the highest return on investment in China!

Although Lin Tao's performance in a single movie may not be as good as that of Chen Hang, who has a giant backer behind him, his fame is not bad at all.

Moreover, Lin Tao’s movie this time is a movie that has worked hard with Wang Yifan.

Although "Donkey Gets Water" seems to have made Wang Yifan's screenwriter's works not meet expectations, in fact, everyone soon understood that this is really a crime of non-war.

Because "Donkey Gets Water" is not a popular commercial movie, it is actually high enough to get such a box office.

It’s just that the highlights of the previous movies have made everyone’s expectations for this movie infinitely high.

But Lin Tao's new movie is different. Lin Tao is a well-known comedy director. He has never and has never made any literary and artistic movies.

Lin Tao’s movies are basically commercial movies.

And this time, Lin Tao's new movie "Kung Fu" also attaches great importance to him.

Because this is a movie that breaks through the inherent Lin's comedy barrier, it can be said that Lin Tao's expectations for this movie are also very high.

Lin Tao's own company's issuance capabilities are naturally difficult to compare with giants like Huaxin.

This movie was decided at the beginning, and Huaxin and Lin Tao's company jointly invested.

The issuance rights are naturally handed over to Huaxin.

This is nothing, just follow the steps.

But in the end, Ah Li came to make a move!

Yes, Ah Li is seeking the domestic release of Kung Fu.

Originally, this kind of meat that reached the mouth would definitely not be able to give up, but the conditions offered by Ali and Future Star were really good.

Therefore, this incident also affected Lin Tao.

Now, Lin Tao came to the door in person, and what he wanted to talk about was the release of the film "Kung Fu".

In fact, Wang Yifan had known about this matter for a long time.

Ali and Future Star want to jointly release the film "Kung Fu", but Lin Tao can't agree, and it will definitely not be able to avoid Huaxin.

Huaxin was actually very interested in this matter, but he had not made a decision for a while.

As I said, the conditions offered by Ali and Future Star are really generous.

In fact, if you want to talk about the most reliable profits and the foundation of the giants, it must have been issued.

Because of issuance, it can be said that most of the time, it is guaranteed to obtain income from drought and flood.

First of all, when publishing movies from other companies, the distribution company will decide on the release commission based on the type, quality, etc. of the movie.

Generally, it ranges from 10% to 50%.

Of course, most of the time, small companies will definitely be hit by a knife.

What makes money is not just about issuing commissions, but also about promotion and promotion!

In terms of publicity, although the budget is transparent, Huaxin itself has a promotional channel, which is equivalent to the left hand turning to the right hand.

The larger the scale of publicity and promotion, the higher the profit in this area of ​​publicity.

The key is that most of the time, theaters settle the settlement with the issuing company first, that is, the money is transferred to the issuing company's account first.

Then, the distribution company and the producer will divide the accounts.

First of all, the issuing company and the producer have a accounting period. In addition, before dividing the accounts, the issuing company must first withhold the issuing company's issuing company.

Then we start to divide the accounts. The same is true for the issuer to divide the accounts first.

So, unless the movie itself is really bad, most of the time, even if the producer loses money, the publisher still makes a steady profit.

As for the movie "Kung Fu", Hua Xin naturally has the ability to promote and distribute, and the movies that combine Wang Yifan and Lin Tao are basically a project that can make a profit without losing money.

Therefore, the issuance can naturally earn more share.

So, how could you give up someone easily?

The conditions offered by Ali and Future Star Media are only to symbolically withdraw an ultra-low issuance commission of 3%. In terms of publicity and distribution costs, Ali and Future Star Media also stated that in terms of publicity, Ali Group and Future Technology and Star Technology will give the best price codes, and at the same time, they will also provide more resource support!

It can be said that this condition is really very, very good.

It can be said that after doing this order, Ali and Future Star Media won’t make much money at all. It can be said that they are losing money and gaining publicity!

But Ali and Future Star Media are still trying their best to win.

Why? Because although they launched a big data strategy, in fact, the big data movie project has indeed been established, but it will take a long time to do it.

Therefore, they need to build confidence for the public, and "Kung Fu" written by Wang Yifan and directed by Lin Tao is undoubtedly the best choice.

The cast is large enough and the success rate itself is high enough. This time, they will use big data to assist in publicity and distribution.

Let the outside world see the real power of big data.

So, it seems that they lose money and make a lot of money, but in fact, although you make some money, they will never lose!

Huaxin’s commission to release movies by these major directors is basically between 8% and 10%, after all, it also costs money to release!

For Lin Tao, he obviously prefers Ali and Future Star. After all, the conditions given by the other party are too superior.

Huaxin was also quite moved. Of course, Huaxin would definitely not be able to give up the issuance rights, but Ali and Future Star offered such undeniable conditions, so Huaxin was also hesitant.

Of course, Huaxin never thought of giving up the right to issue, but joint issuance is not impossible!

In the end, the two sides negotiated this issuance cooperation.

On the contrary, the release of "Kung Fu" was all handed over to Ali and Future Star Media, but in fact, it was a joint release.

Of course, Ali and Future Star have no even symbolic commission draws this time.

But they still agreed.

Because of the big data strategy, this is the best first-mover advantage!
Chapter completed!
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