Big data strategy has naturally become the hottest topic!

"It feels a bit nonsense, just like artificial intelligence can completely replace people. Maybe it may be possible to achieve it in the future, but at this stage, it feels very empty!"

"Big data is awesome than big directors? Awesome than big screenwriters? I just laughed."

"Big data is really awesome. What we usually push to us is what we want to watch the most and what we like to watch the most. So, I don't think it's wrong to make big data movies, and hasn't Nai Fei already succeeded?"

"Relying on big data to make movies sounds beautiful. With the statistics and analysis of big data, you can indeed be targeted and even tailor-made according to the audience's preferences and habits. According to this idea, the movies produced based on this do not have to worry about the box office. But in fact, it still feels very false!"

"Wait for the big directors to lose their heads, big data is awesome!"

With the joint press conference between Ali Media and Future Star Media held, the big data movie making and big data strategy was launched, which made the film industry suddenly nervous.

After all, in addition to the well-known funds and channel advantages, Internet companies also hold two aces in their hands: audiences have begun to get used to consuming movies through the Internet, and Internet companies' understanding of users. The former means the surge in users and the increase in market demand, which means that the Internet can be the first to share the business opportunities brought about by changes in users' viewing habits; the latter means that audiences can be found through big data analysis, thereby avoiding the uncertainty of movies. In particular, big data, because it hits the weakness of the traditional film industry, makes the film industry envious and the Internet industry confident.

But I have to say that this kind of thing depends on who proposed it.

Ali, Future Technology, and Star Technology are both Internet giants. Although Huaxun did not join, it was enough to make people look at it.

You must know that these are all big guys who are not short of money.

Of course, people in the entertainment industry are divided into several factions about the so-called big data.

First of all, the original Xinguang, that is, the directors, actors, and stars related to the current Ali system, all expressed their optimism about big data.

But the others are divided into several factions.

For example, Cao Meng, who is currently known as the pioneer director of Hong Kong film revival for "Dark War", accepted an interview with the media at the filming site of "Infernal Affairs".

"Big data makes movies? I actually don't know these things very well. There is no way, I'm too late. However, if it can really be done, I'm still quite supportive. After all, if big data really works, maybe we old Hong Kong people don't have to run around for the revival of Hong Kong films. Big data can do it!"

"Of course, as a director, I definitely can't accept that big data will arrange my crew, my movies, and the plot."

Cao Meng is quite tactful.

As a major director under Xinguang and the current leading director of Ali Media, He Jun reacted very fiercely when he was interviewed.

"Making movies in big data is like artificial intelligence. The future may be feasible, but at this stage, I think it's still too ridiculous. What do you think about changing a new owner? I don't have any ideas? Anyway, if you really follow the so-called big data to interfere in all aspects of my movie, such as the plot, and the selection of actors, I definitely don't support it. I still say the same thing, I am the one who decides my movies. Movies are indeed commodities, but they are also artistic creations. Can big data replace artistic creations? Isn't this nonsense?"

He Jun's words are obviously more influential than Cao Meng.

There is no way, he is the leading director of Ali Media now.

What is this? It's like fighting against the old boss.

But no one would think there was anything wrong with He Jun's words.

Because if they really want to be so confident in big data according to the ideas of Ali Media and Future Star Media, wouldn’t that mean that He Jun’s value will be lower and lower, and he will even become like other ordinary directors?

Become a tool?

Ordinary directors will not like being pointed at and used as tool people, let alone a great director like He Jun.

Moreover, He Jun is not worried about Ali Media having any objections to him.

Don’t look at Ali Media’s brag about how awesome big data is or how powerful it is. As long as He Jun changes jobs, can Ali Media’s stock price hit you the limit?

After He Jun, other major directors also spoke out.

Xu Cang smiled and said in an interview: "Big data must have a certain effect on movies, such as distribution, but big data is fully involved in the film production process. I think it is too unreliable. Have you seen artificial intelligence play Go and beat humans, but which of the art works that are collected and sought after by people is copied by artificial intelligence?

The same is true for movies. Big data does understand the audience better, but don’t forget that the audience’s preferences will also change. It is possible that the audience’s preferences collected by big data can judge that the audience likes a certain plot, but when the movie is made and released, will the audience still like this kind of plot at that time still like this? Can big data ensure this? No, right? Then don’t talk about it!"

Chen Shaojun also answered his views on the so-called big data in an exclusive interview with the media.

"Big data is awesome, and artificial intelligence is also awesome. But no matter how awesome it is, it still requires people to do things. So how can big data ensure that the people selected by big data will do things according to the requirements of big data? No, right? Big data can analyze joy, anger, sorrow, but can it be understood? No, right? Then don't talk! If artificial intelligence has human emotions, then let's talk about this. Anyway, I think this is nonsense, just a concept!"

Then there is Chen Hang.

"A era when big data determines everything, well, this is a very good proposition. I'm going to shoot a story about dreams recently. Maybe big data can help me write a script? I'll wait!"

Li Mingjuan: "When filming "Super Body", the heroine in it can do it, but that's just a fantasy of the future. We don't know when this future will come, but at least it's not now! So don't mention any big data to me!"

For a time, the topic of big data quickly became popular.

He Jun's words can be said to have the greatest influence, because Huaxin, the prosperous Tang Dynasty, the ten thousand worlds, and the light and shadow of the times began to contact He Jun one after another.

There is nothing else, poaching people!

What embarrasses Ali Media even more is that.

The few companies had no intention of concealing them at all.

Especially in the prosperous Tang Dynasty, Jiuzhou said directly: "Ali Media implements a big data strategy, so the director will no longer be so important, but Jiuzhou in the prosperous Tang Dynasty is eager to be talented!"

Suddenly, Qi Dongming from Ali Media couldn't sit still.

Just kidding, they do have to develop big data strategies, but although they brag so well, it is still unknown whether they can succeed.

It’s just that capital uses this concept to hype and cut a wave of leeks.
Chapter completed!