Some people say that the end of 1996 belongs to Liu Lizhi and Future Group. This is not wrong in principle, because with Liu Lizhi's layout across the country at all costs, Liu Lizhi has suddenly become the most well-known figure in the country. Not only in major electronic cities across the country, but even aunts who buy groceries on the streets will say a few words about Liu Lizhi's chips.

"I tell you, the most popular chip in the country is Liu Lizhi's chips. I heard that Liu Lizhi has a classmate who is a high-ranking official in the United States. His goods are all bought from that high-ranking official in the United States. They are cheap and easy to use. They are more skillful than our chips that sell for thousands of dollars in a handful of sand. Not only that, I heard that Liu Lizhi is also preparing to support his classmate in running for the US president. If it succeeds, it will be even more amazing!"

"So, for example, high-tech things like chips are just made by foreigners. You can see that they can do them cheaply and well. Unlike that chip factory, they are just thinking about cheating money, and they sell so much money with a little sand. These officials just want to make money."

"I think it is the reward policy of the future group. As long as we help him sell the product, he will reward us with a corresponding proportion of kickbacks. This is true. I tried to sell a little a few days ago and earned hundreds of dollars in one go. This is much better than when we go to work!"

People all over the country are talking about chips from Liu Lizhi and Future Group. In fact, most of these people don’t understand what the chip is, but they all know that this thing is very popular now, and it can make money if it sells well.

It is also under this marketing technique that blooms from all sides that the names of Liu Lizhi and Future Group flow into the streets and alleys. If any store does not sell Future Group's chips, it will definitely be regarded as an alien.

"My God, Lao Zhou, are you a primitive person? You don't have the chips from Future Group here. Do you know that this chip is the most popular in the country now? You see, even the publicity column at the entrance of the town is full of their advertisements, and the city's dealers have also come down to hold an event."

"Of course I know that thing. I have it in my store, but I dare not sell it. You said that the same chips were sold for more than 1,000 yuan in the past, but now we can sell it for 100 or 200 yuan. We can still get at least 20 or 30 yuan. How come we can get so much cheaper at once? I am not at ease with this money! So if you want me to sell you, but I won't take the initiative to push it."

"Old Zhou, you are so stupid. Do you care so much? Those big bosses must have their own methods. If you don't make any money, you don't make any money. You deserve to open a convenience store in the town for the rest of your life!"

The dialogue in a small town also shows from a certain aspect the mentality of the Chinese people in this era. They don’t care about the quality of the chip. As long as your chip is cheap and practical enough, everyone will be willing to consume it, let alone these cheap chips are from foreign countries.

However, not everyone has joined the chip fanaticism, and some people still see the problem: Yes, these chips were so expensive in the past, but now they are not only ten times cheaper, but even if you help sell them, there are rebates and rebates. Isn’t this strange thing? Could it be that these foreigners come to open good churches in China?

It’s just that Liu Lizhi and Future Group are in full swing now, so it’s not easy to say this casually.

This was not the case when Liu Lizhi appeared on a certain program, because a female host asked him about chip prices and foreign sales agreements, he was attacked by various media the next day.

A patriotic entrepreneur was questioned in person by CCTV hosts. Please don’t let a patriotic enthusiasm be disheartened. CCTV hosts are suspected of attracting souls for a domestic chip. How can domestic bureaucracy be calm? If a state-owned enterprise fails, please do not attack people...

This series of criticisms of the female host directly forced her to take the initiative to post a message to apologize to the people of the whole country, saying that she was a temporary misunderstanding and was not targeted.

However, the female host's public apology did not calm down the slap, but instead attracted more criticism and criticism, which directly led to the female host being hidden and unable to show her face publicly.

This series of operations is partly the nature of the media to pursue hot topics, and of course a large part is also the result of Yang Fangyuan and Future Group's operations behind the scenes.

"The chairman is the savior of the domestic electronic semiconductor industry. Not all a cat or a dog can comment. I don't care whether she is CCTV or anything else. As long as she dares to question and criticize the chairman, she cannot let it go!" Yang Fangyuan once said this at a meeting within the Future Group.

Afterwards, the public opinion budget submitted by the Public Relations Department to Yang Fangyuan was as high as nearly 100 million yuan.

The first shot was shot, and a CCTV female host who dared to question it was the result. Although CCTV did not handle it clearly, one of them was hidden and without a deep background. With such an example, others dared not say anything else. So for a moment, there were only various voices in China praising Liu Lizhi and Future Group, which also pushed Liu Lizhi and Future Group to a peak.

It can be said that at the end of 1996, Liu Lizhi and Future Group were undisputed figures in China. Not only did they quickly occupy the national market with low-priced chips, but they invested in public opinion control at all costs. He also participated in the evaluation of many entrepreneurs and won the title of famous entrepreneurs in various provinces and cities. Even a child of a few years old could say, "Liu Lizhi's chips are good."

With this momentum, Liu Lizhi and Future Group also saw a surge in chip sales.

According to a report submitted by Yang Fangyuan to Liu Lizhi on December 12, Future Group's chips have been spread to the national market. According to Future Group's shipments last month, their chips have covered more than 70% of the national market.

"Chairman, I am very sorry. I failed to complete your instructions to me and achieve 100% product coverage." Yang Fangyuan took the initiative to apologize for this data.

Liu Lizhi was very satisfied with Yang Fangyuan's attitude, which gave him a feeling that he was controlling everything with the king. He smiled and said, "I am very satisfied with this performance. After all, our promotion time is still very short, only more than a month, and it is not the only one chip manufacturer in China. We always have to give other competitors some living space, right? In addition, in places like towns and villages, it is difficult for you to count and cover it."

Liu Lizhi is telling the truth. As a businessman, he knows very well that the so-called 100% monopoly is just an unrealistic wish. Generally speaking, as long as your company accounts for more than 30% of the market share, it can be said that it is dominant, and when it reaches more than 50%, it can basically be considered a monopoly.

Because it is impossible for you to completely eliminate the competitive space of other companies, and the country will not allow you to do so. Therefore, it has actually covered 70% of the market, which has already surprised Liu Lizhi.

According to Liu Lizhi's prediction, in more than a month, he could cover more than 50% of the market and completed the task, but now he is 70% of the task, which is definitely overcomplete.

Liu Lizhi has also suspected the moisture in the data, but it is normal to think about it. First, the data in small places is difficult to count, and second, it is normal for Yang Fangyuan and other dealers to lie about some data in order to prove themselves, but no matter what, as long as it exceeds 50%, the data will meet the standards.

And Liu Lizhi would not rely on Yang Fangyuan's words to talk nonsense. He also sent someone to investigate and even visited him in person. The results obtained were a bit far from Yang Fangyuan's report, but not far away.

Liu Lizhi didn't care. After all, as a leader, the most important quality is that he should not be petty. He should have a mind that can tolerate mistakes and put his mind in the general direction. After all, nothing can be perfect. In this regard, Liu Lizhi felt that he did a very good job.

After confirming his current market share, Liu Lizhi quickly took him to the United States again and brought the current situation to them.

What Liu Lizhi did to Yang Fangyuan, Boya and the others also checked the domestic situation and could tolerate some moisture in his report. As long as the general direction is fine, they will not care.

"So what are you going to do next, Mr. Liu?" Boya asked a very direct question.

"Raise the chip price and fight a price war." Liu Lizhi replied.

After hearing Liu Lizhi's answer, Thomas said: "Let me think about it, Liu Lizhi, you, shouldn't you want to defeat other competitors through price wars? Do you want to occupy the personal computer market?"

Liu Lizhi nodded without hesitation: "I have this idea, because I think in the long term in the future, the number of personal computers in China will increase rapidly, and the sooner the market is occupied, the more beneficial it will be."

"I don't care whether you can occupy the domestic personal computer market. I just want to know that your price war has been in operation for more than a month. Can you, the shepherd, allow us to kill sheep and eat meat? Otherwise, I will not be able to explain to my investors!" Another Paul asked.

Liu Lizhi hurriedly said: "Of course there is no problem with this. I will carry out the next price war to contribute your benefits."

"That's great. I'm going to raise the price by 20 times immediately. The price of chips now makes me very unhappy in my dreams!" said Thomas.

Compared to Thomas' excitement, Bey is still calm: "Do whatever you want. In addition to chips, we will also provide you with all the assembly accessories for other personal computers to help you win this price war. If you need it, we can even continue to give you the motherboard memory and CPU components you need at a low price."

Liu Lizhi shook his head quickly: "This is not necessary. The flock of sheep is now ripe. It is a good season for eating meat. It is my turn to contribute my interests. How dare you continue to support me?"

In fact, of course, Boya did not intend to continue to lower the chip price. He just said that, or just wanted to add more orders for personal computer accessories. Now Liu Lizhi expressed his opinion, and he waved his hand and asked him to go back and prepare.
Chapter completed!