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Chapter 92

Chen Feng was stunned. This was a big gossip!

Since the conversation was open, Hong Gang continued: "Wang Xing announced that the new American General had set up a so-called talent training platform, what is the Internet University?"

"Just send the boss to be the first principal?"

"Hey, this is our fate!"

Chen Feng saw Lao Hong's slap and encouraged: "The ground-based promotion of strange visits in the future will definitely disappear because the Internet is gradually improving efficiency."

"And the ground forces will never disappear, but the perspective of serving customers in the future will be different from that in the present."

"We must take the route of intensive cultivation, which is the key to survival!"

Hong Gang's eyes lit up. Unexpectedly, Chen Feng was so serious about pushing, and made up his mind that as long as this project really works, he would work with him for the rest of his life!

Chen Feng is not a lie. He will need an invincible sharp knife to make a profit in the future!

Of course, the time is not yet ripe now, and it takes battles to polish the team. There should not be too many people, and 500 elite soldiers can overcome all obstacles.

After all, 99% of the tracks are now saturated, and several giants are surrounded by enemies, leaving entrepreneurs with less and less time.

Only by relying on the unique approach of gold fingers, can you break out of your own world by taking a different approach in the business model.

When I returned to the company, I called Hu Fang. After this period of baptism, I finally felt like a gold medal film critic.

"Let's negotiate with Maoyan?" After hearing the boss's task, Hu Fang said curiously: "Buy discounted movie tickets?"

"Of course, it's not just a random purchase, only the tickets for the top and runner-up of the same period!"

Chen Feng explained: "Now you should also contact the upstream industrial chain. Maoyan is the best entry point. I guess they also want to find opportunities to cooperate with us."

Hu Fang nodded, and after three people, he said that the movie was the first domestic film self-media. He invited various dinners every day, but he couldn't stop.

"Maoyan made a formal profit in the first half of the year, and it burned billions and finally saw the money back."

Hu Fang smiled and said, "The main thing is to stop the ticket reimbursement, and the cost is reduced by more than half, otherwise you will have to wait two years."

"It's normal. As a giant in the field, you must spend money to attract users before going public, work hard to do daily active users and stay time, and go upstream to prepare to jump to the gantry."

Chen Feng said: "Once you go public, you cannot be careless. You must provide outstanding financial reports and profits to shareholders. Didn't you see Maoyan begin to expand to the upstream of the entertainment industry, build three-dimensional online and offline publicity capabilities, and provide publicity services for artists and content in on-site entertainment?"

"Hmph, isn't it because the two dads are awesome?" Hu Fang sneered: "One light, one Tencent, who else in China?"

Chen Feng laughed, and he couldn't say that. "The Call" was the box office champion of the New Year's Day last year, "Flying Life" was the box office of the Spring Festival, "Anti-Corruption Storm 4" was the box office champion of the Qingming Festival, "Hello Teacher" was the biggest dark horse, and "The Wandering Earth" was the box office champion...

I still have some investment vision!

He warned Hu Fang: "You are not so awesome that you can challenge others!"

"It's the best thing to bow your head when you need it. Hiding behind your back and getting wool is the king. Let's negotiate the discount first, and give you a budget of 10 million yuan per month, with limited quantity and time limit. Let's discuss it with Ye Fei for specific purposes."

He drove Hu Fang away and called Keer here, and it was easier to do it here. He asked the merchant for free discount coupons. The number was unlimited. The more it was the better, so it was considered to attract traffic to them.

Finally, Edward, looking at the invincible handsome face, isn’t this the perfect spokesperson!

Only then did the importance of traffic be reflected, and several major fields are making full efforts, including leisure, popular science, food, movies, consumption...

All aspects enhance the intrinsic value of Y coins, and various consumption scenarios allow users to understand one truth:

This can also be used as money!

As for slogan?

Knowledge is wealth!

The next day, Ye Fei rushed back excitedly, Chen Feng took over the contract and said with satisfaction: "Fifty thousand copies a day?"

"The cost is lower than expected." Ye Fei sat down and smiled: "Now many popular science books on Taobao are not easy to sell, genuine promotions are easy to sell, and second-hand versions are cheaper."

"We spend 10 million yuan a month, which is a big boost to the library category. After all, I am the P8 in the past, so I still have this face!"

Chen Feng laughed loudly, 10,000 more than his budget of 40,000 yuan per day, and 1.5 million yuan a month, which is a good job.

"I have asked Hu Fang to talk about discount movie tickets with Maoyan, and I also spent 10 million yuan a month, as well as Keer's free food coupons. You can think about how to integrate resources."

"Edward is the spokesperson, allowing the operation team to access advertising space. Within 30 million budget, first lay a few first-tier cities."

After Chen Feng finished explaining, he remembered something and asked: "Are there any recommendations for Android and iOS platforms?"

As soon as these words were said, it seemed to hit Ye Fei's pain. The past was unbearable and said: "APP promotion is a way to no return!"

"In the past two years, I have been in dire straits every day. I sometimes cheat through channels, sometimes Apple locks the rankings, and sometimes adjusts the ranking algorithm. There are so many pressures."

"We also need to deal with channels, markets, platforms, and competitors, and struggle all the way through the journey is full of blood and tears."

"The main battlefield of the genius brain is the iOS platform. At the beginning, more than 80% of the apps played the rankings, because the cost is low for small and medium-sized CPs, with a single activation cost of up to three yuan, and a minimum promotion of ten yuan through normal channels."

"Later, Renren was shot and his first shot was shot. Experts knew it well. Even many well-known ones such as Baidu Music were removed from the shelves for a while, and the 360 ​​series products were completely banned."

"In August 2013, Apple learned from its mistakes and began to rectify it completely. The rankings disappeared, and the points wall became popular since then."

Chen Feng has never paid attention to this field before, and there are unspoken rules everywhere. In recent years, Apple has probably truly seen the infinite wisdom of the Chinese people?

"The official advertising bar click rate is about 1%, the screen is above 10%, and the conversion to click to download is also about 10%. Applications with good quality, one activation unit price is above 20 yuan, and can be placed smoothly in a small amount for a long time..."

"You can also exchange recommendation positions with apps of the same level as the market, such as adding your application to A's high-quality recommendations, and your application is placed in A's. Elong, 58.com, Dianping, and Meituan are all playing like this..."

"The most fundamental thing about the so-called "summary of the list is to hope that the product will be exposed more on the list. According to my research, if the ranking starts at 4 pm, then the platform will update the list at 6 pm and make it to the top three and happen to be stuck in the user's prime time and golden position!"

"If you want to lock the list for three days, you can pay at least one fee for rushing the list and maintaining it for three days. You can't run 200,000 to 300,000 yuan a day."

After explaining various rules, Ye Fei smiled and said, "Our name is very good. Millions and winners are the most popular search terms. Thinking about the genius brain I used to call me, it's so amazing!"

Chen Feng laughed loudly, his name must be more domineering, otherwise how could he be matched with the identity of a trillion-dollar boss?

Ye Fei returned to the office and held a meeting to tell Chen Feng's decision, which instantly furious.

"Boss, the boss is too rich, right?"

"That's right, people are going online first, and they are updated and iterated while experiencing it. Let's just spend 100 million without saying a word!"

"I heard that the boss doesn't seem to be a rich second generation?"

"You know what's the point! The boss is the real master of starting from scratch!"

"Any anchor downstairs pays more monthly taxes than we earn in a year!"

"Damn, is it true or false?"

Ye Fei looked at the mess, slapped the table and shouted: "Shut up!"
Chapter completed!
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