"Dear Didi Takeout users, we are very sorry that due to decision-making issues, we will temporarily withdraw from the Zhengzhou market. We ask for your understanding for the inconvenience caused..."

Didi Waimai quickly announced this news, which immediately stunned many people in Zhengzhou.

"Damn it, I haven't had time to use that 20-19 coupon yet!"

"What a fool, can't you hold on for a few more months?"

"My mom, who sells batches, thought Didi Waimai could do more promotions, but she turned out to be a quick shooter."

"I was banned by Hungry for Didi Takeaway. Now Didi Takeaway is gone, how can we deal with it?"

…

Didi Waimai exited Zhengzhou faster than Wang Huiwen and Kang Jia thought.

Especially Wang Huiwen, their competition with Cao Cao Dianping is all-round.

He wished Didi could spend hundreds of millions on Cao Cao Dianping to reduce their pressure.

Unexpectedly, Didi was so cowardly. As soon as he heard that Cao Cao's trip was established, he immediately withdrew his troops from Zhengzhou.

This is not the most important thing. What is important is how to deal with the merchants who betrayed them.

As if nothing happened?

That's a slap in the face. Magnesium Tuan will definitely not be so stupid.

If this is done, the cost of defection will be too low for merchants.

If you dig deeper, these merchants will definitely turn to Cao Cao for takeout, which is completely siding with the enemy!

The more he thought about it, the more his head ached. Wang Huiwen couldn't help but cursed: "That stupid Luo Wen is so flirtatious."

Are you hungry? They also have a headache over there. The other remaining merchants are all staring at them.

If we don’t punish these merchants, where will the dignity of the platform be?

…

Caocao takeaway office.

In addition to riders, there were also many merchants coming and going.

There was some fear and uneasiness on each of their faces.

Ding Hequan made some statistics and found that almost all Didi takeout merchants chose to defect to Caocao takeout.

After passing a group of small workshops, those top merchants almost made Ding Hequan laugh so hard that he couldn't close his mouth.

What is the concept of a head merchant?

There are at least 400 orders every day, and this is without any promotions.

Once there is a platform subsidy, the order volume can immediately exceed a thousand.

Such merchants, such as Hungry? and Magnesium Tuan, are tightly guarded.

If the bosses of these companies weren't too greedy, they wouldn't have ended up like this.

"Ahem, everyone, the takeout market is not easy to do right now.

The other two companies have already increased their commission ratios, and we cannot continue to do business at a loss.

From now on, Cao Cao's takeaway will take an 8% commission. I hope you can understand and cooperate."

Ding Hequan stood in front of the bosses of all merchants and announced the latest platform cooperation plan.

Gan Jiawei has been thinking about how to cash in, but blind subsidies won’t work. Cao Cao’s food delivery itself must be able to generate blood.

The easiest way for food delivery platforms to make money is through commission.

The 8% commission is extremely friendly compared to the usual 25% commission in the future.

"Are you hungry and Mei Tuan don't charge commissions in Zhengzhou? Why does Cao Cao charge commissions for takeout?"

"That's right, aren't you taking advantage of the situation?"

"We don't agree, and we firmly oppose taking commissions!"

…

These merchants are very excited, and many people have taken the lead in instigating, and they don't want Cao Cao to take commissions from takeaways.

Ding Hequan saw the faces of these people and sneered in his heart. They were really ignorant.

"Everyone, I understand how you feel.

But I believe you are also aware that Magnesium Tuan and Are You Hungry have started to collect commissions in many provinces.

Even the commission ratio will fluctuate according to their status in different regions."

All merchants immediately went silent. This kind of news is quite common this year.

For example, in Zhengzhou, Cao Cao's takeout business is very strong, so it is naturally qualified to charge commissions to many merchants.

Don't think that investors' money is so easy to get, and you will never be soft when it's time to make money.

Capital is not a philanthropist. The subsidies given to users in the early stage will be earned back sooner or later.

Takeaways like Hungry? and Magnesium Tuan, in some particularly strong counties and cities, even offer commissions of more than 12%.

In comparison, Cao Cao’s takeout commission is not high.

Just driven by profit, these businessmen instinctively want to get more benefits.

Ding Hequan saw everyone's expressions and said with a smile: "Since everyone has no objections, let's sign the contract."

Someone next to me prepared a set of standard contracts.

Many merchants looked at each other and decided to sign the contract.

"Wait...what's going on with this exclusive agreement?"

Suddenly someone noticed the most obvious big words above the contract and asked in shock.

"Everyone should be familiar with this, right? There should be some marketing managers from Are You Hungry and Magnesium Group looking for you to sign an exclusive contract?"

Ding Hequan shrugged and said: "Our contract is the same as theirs. After signing, we are not allowed to open stores on other platforms. Once discovered, our account will be closed forever."

"Fuck...are you crazy?"

A middle-aged bald boss with a tattoo on his arm couldn't help it and cursed angrily.

Ding Hequan glanced at the other party, and the one who took the lead just now was this bald man, and sneered: "You don't have to sign, Hungry and Magnesium Group won't accept you, do you have a choice?"

"I……"

The bald boss really wanted to get angry, but he gave up.

The crazy subsidies provided by food delivery platforms in recent years have directly stimulated the increasing online conversion ratio in the catering market.

Stores like theirs, which originally had offline customers, have increasingly tended to take orders online in recent years, leaving very few offline customers.

To put it bluntly, once there are no online orders, they can only lose money and completely leave the catering industry.

Especially since Didi cheated them, even if they returned to Hungry? and Magnesium Tuan, they would not be able to get any good resources.

You must know that on online platforms, resources are orders.

A good recommendation may skyrocket your orders.

"Okay, everyone, my time is limited, so please hurry up and sign."

Ding Hequan stretched himself, and the sarcasm in his eyes made these bosses stamp their feet angrily.

In the end, everyone signed an exclusive agreement, paid a deposit of 5,000, and left in despair.

With the acquisition of these merchants, Cao Cao's takeout market share in Zhengzhou has increased to 70%. What does this mean?

Life will become increasingly difficult for the other two families in the future.

Seventy percent of the merchants in Zhengzhou focus on Cao Cao's takeout service, so subsidies alone are useless.

Ding Hequan had a hunch that the Zhengzhou market would become profitable in the near future.

At that time, he will be the first city manager promoted among the leaders of major cities across the country.

…

On the other side, Chen Dongcheng was leading people to inspect Carrefour's three stores in Zhengzhou.

Carrefour has opened a total of six stores in Henan over the years.

In addition to the three stores in Zhengzhou city, three stores in other cities in the province were closed one after another, resulting in serious losses.

Even the three stores in Zhengzhou City are having a hard time.

Due to the policies at the time, Carrefour had to invest in partnership with local companies when entering Zhengzhou.

Carrefour Garden Store is a joint venture between Carrefour and a local company.

Previously, it was exposed at a party that three-yellow chickens were sold as firewood chickens. After the exposure, the store's customer traffic dropped sharply.

To this day, many elderly people in Zhengzhou still curse when they mention Carrefour Garden Store.
To be continued...