413. Where can I find such a good thing? (For the leader of the alliance, Meliodas1994(1/2)
According to the conditions offered by Didi, even if a leading store still maintains a scale of 500 orders per day, the subsidy received from Didi Takeout alone is 4,000 yuan.
Not to mention, Didi Waimai guarantees that their daily orders will not be less than 1,000.
If there are 400 fewer orders, compensation will be based on their average customer price.
With such conditions, let alone merchants like Magnesium Tuan and Hungry?
Even the merchants under Cao Cao's takeout are somewhat ready to make a move.
There are many merchants who secretly collude with Didi Waimai.
Luo Wen's move was so ruthless that he would rather risk his life than seize a city.
Zhengzhou's takeout market share is considered very good among second-tier cities, with an annual transaction volume of nearly 6 billion.
If Zhengzhou can be bitten off, it will be a morale booster for Didi Waimai's business team and investors at the headquarters!
Luo Wen was even more precise. Cao Cao's takeout market share was larger. If they copied their subsidy plan, they would only suffer.
Even if Didi Waimai attracts a group of merchants, its share of the food delivery market in Zhengzhou will only be 10%.
Cao Cao's takeout market share is six times theirs, and the cost of the same subsidy is surprisingly high.
If there is no subsidy, merchants will continue to flow out.
"This is the Luo Wen that I remember."
Chen Dongcheng commented with a smile, put down the leaflet very calmly, and told Ding Hequan: "From now on, we will stand still."
"Okay...ah?"
Ding Hequan thought he heard wrongly: "Director Chen, are you saying we won't follow up on subsidies?"
"Incredible?"
Chen Dongcheng smiled and asked: "How much do you think we should subsidize if we follow your idea? 100 million? 200 million?"
"I……"
Ding Hequan was at a loss for words. If he really followed Didi's approach to subsidizing food delivery, it would definitely be the stupidest behavior.
In Wuxi, you can order Cao Cao's takeout.
That’s because Didi has too few types of food delivery and can’t do it at all.
It only lasts a few days and doesn’t cost much money.
But in Zhengzhou, Luo Wen and others have already learned to commit adultery.
They know that by signing a guarantee agreement first and broadening the categories, it is not as easy to suppress as in Wuxi before.
It is no exaggeration to say that Luo Wen burned 2 million a day, and Cao Cao had to burn 12 million for takeout.
How much will it cost after one month?
If this was really the case, Luo Wen could make Chen Dongcheng lose 360 million with only 60 million.
Ding Hequan obviously understood this truth, but could not find a way to break the situation.
In the takeout market, everyone has formed an inertia.
The only way to defeat your opponents is to fight for subsidies.
If Chen Dongcheng doesn't subsidize it, isn't he conniving at the growth of Didi Takeout?
Not only Ding Hequan, but Gan Jiawei was also a little confused.
Then he thought carefully for a while, suddenly his eyes lit up, and he asked urgently: "Does Mr. Chen intend to use his method of treating people to treat others in return?"
Gan Jiawei's reaction was very quick, and he immediately guessed Chen Dongcheng's intention.
"This matter is actually easy to solve. The biggest weakness of Didi Waimai is that the team does not have enough say.
I know Didi very well, I know Luo Wen very well, and I know Cheng Wei very well."
Chen Dongcheng asked with a smile: "For Didi, any opponent in the travel field is their biggest concern.
Do you think Cheng Wei would be scared out of his wits if word got out that I was going to enter the travel field?"
"Absolutely. Cheng Wei will never dare to continue to provoke you, but it is best if you can make this matter more real and let Cheng Wei recall Luo Wen directly."
Gan Jiawei felt no pressure anymore and suggested with a very relaxed smile.
Ding Hequan and Ding's eyes widened. Together with the big boss, they didn't come to the Zhengzhou market at all, but took the opportunity to beat Didi.
Oh my god, are all the battles above these days so dangerous?
Ding Hequan felt a little scared. If he climbed up the ladder again and his IQ was not enough, he would die without knowing how.
In his impression, the main reason why Cao Cao was able to beat the other two companies was that its food delivery subsidies were strong enough and its consumer recognition was higher.
Faced with Luo Wen's attack, Ding Hequan only thought about how to subsidize and stabilize existing merchants.
He never thought that he could force Luo Wen to retreat by putting pressure on Cheng Wei.
This move has the meaning of surrounding Wei and rescuing Zhao.
Even though Luo Wen is the general leading the army, as long as Cheng Wei cuts off the funds of Didi Waimai.
He could only return to the court obediently like an ancient general who was deprived of food and fodder.
…
The already lively takeout market suddenly became a hot topic once again following a video.
“Cao Cao Group officially announced that it will mobilize outstanding talents within the group to form a travel business department.
At present, Cao Cao Group is actively applying for online ride-hailing operation qualifications, and is it suspected that it will compete with Didi?"
As soon as the news came out, the Internet was in an uproar.
"Awesome, Mr. Chen is going to start an online ride-hailing business?"
"Didi should be extremely uncomfortable. After entering the food delivery field, it suffered continuous setbacks."
"With Magnesium Group in front of us and Cao Cao in the back, Didi's life in the travel field is too difficult."
"There should be no monopoly in the market, support Cao Cao's travel."
…
Upon receiving the news, Didi took it very seriously and convened a meeting with senior executives as soon as possible.
In the conference room, the debate was very fierce.
Some executives thought Cao Cao's trip was just a gimmick.
Chen Dongcheng must be aware of how money-burning taxi-hailing apps are.
But some people said that since Magnesium Group dares to try the travel business, why can’t Chen Dongcheng do it?
"Okay, stop arguing now."
Cheng Wei stopped impatiently, looked at Liu Qing who was sitting on his right, and asked aloud: "Mr. Liu, what do you think?"
"I guess this is just his bluff, but we have to be on guard."
Liu Qing turned the pen in his hand and said with a smile: "This Mr. Chen is an old acquaintance to us.
Mr. Cheng should be aware of his tactics and ambitions. This is to give us a step to make a strategic retreat."
"Alas, Luo Wen is the same. There are so many cities but Zhengzhou is chosen."
Cheng Wei rubbed his eyebrows, feeling a little headache, and continued to ask: "How about we suspend the subsidy to Zhengzhou?"
"I think it's feasible. There's no need to offend Chen Dongcheng over a non-main business."
Liu Qing stood up with a smile, walked to the whiteboard in the conference room, and wrote "Rongcheng" with a black whiteboard marker.
"I have thought carefully about it for a while and found that Chengzhou's population, economic environment, and number of merchants are all better than Zhengzhou's.
And in this city, Hungry?’s market share is higher.
I suggest letting Luo Wen lead the team to fight in Chengdu."
No one else expressed their opinions, and Cheng Wei made the decision directly.
"Then let's go to Chengdu. Are you hungry? It's not a threat to us. Concentrate all resources and win the Chengdu market for me."
After two defeats in succession, Cheng Wei's face no longer looked good.
If Cheng Wei can no longer win, Cheng Wei should really consider changing his commander.
…
Zhengzhou.
Didi Takeaway temporary office.
It was called temporary because Luo Wen didn't even know whether he could capture the city of Zhengzhou.
Everyone in the conference room was quiet, and they were a little curious.
Why does Luo Wen's expression change so complicatedly?
To be continued...