Chapter 0612 you just try the water(1/2)
A new day is sunny and the mountain city.
Dr. Zhao's Mi-17 stayed in a certain place in the mountain city early, while he wandered around the streets of the mountain city with ease, which was to rest and travel.
Yesterday, Zhao Xueyan encountered unfair incidents along the way, and would also let the Shangshanghai police in the cabin go down to do things. From Shangshanghai to Shancheng, there were only one deputy director Xie left.
After resting for a night and having a mountain city-style breakfast, Zhao Xueyan walked in this city with a magical altitude gap, and was still very interested in playing.
As he walked, he passed by a small street shop. Among the dazzling array of goods, a bottle of Tianfu Coke made him interested. If he remembered correctly, it seemed... he had seen Tianfu Coke not only in the capital.
I have seen it before when I went to Shanghai.
He has also seen a city in the middle reaches of the Yangtze River when he had lunch yesterday?
In the mid-to-late 1980s, there was such a popular brand in the mainland beverage market, or Coke?
Zhao Xueyan, a post-00s generation, had the most impressed by the domestic beverage and drinking water market before traveling through time and was Wahaha, Master Kong, etc., which were basically the best-selling people he had grown up and could drink often.
As for domestic drinks from the 1980s and 1990s? He remembered that one Jianlibao was very popular, but he never paid attention to the others.
He didn't pay much attention to things he hadn't paid much attention to before traveling through time. He naturally didn't pay attention to it several times, but the things he had seen were left in his mind again and again, and once it was an accident. He could just take a look. After many times, the memories and the real objects in front of him were fitted together, Dr. Zhao realized that this Tianfu Coke seemed not simple.
Thinking of this, he walked to the store and took out money to buy a bottle of Coke. After opening it, he took a few sips, and said slightly surprised, "The taste is OK."
The taste of Tianfu Coke has a faint herbal flavor, which is very unique, but also has a ton of comfort similar to delicious and Pepsi.
It feels a bit weird to taste this taste for the first time, just like the first time in a person drinking beer in his life... he feels weird and uncomfortable in his taste.
Take a few more sips and taste it carefully, the taste is really unique.
Zhao Xueyan's comment was surprised, and the salesperson in the store glanced at Dr. Zhao with a strange look on his face, wanting to laugh at him as a rustic bun... Finally, he smiled and said, "Are you an overseas Chinese who came back from outside?"
Zhao Xueyan nodded, "Yes, the first time I came to Shancheng, I didn't come to the mainland for many times in total. How did you see that?"
The salesperson was happy, "There are many people like you who are fashionable and fashionable in our mountain city, but how can locals not know about Coke Tianfu?"
Speaking of this, he finally couldn't help but complain, "This is the big brother who won the state banquet in 1984. In 1985, he was listed as a drink for state banquets and foreign affairs events."
Dr. Zhao, “???”
Is this true? Why has he never seen this brand in later generations?
He won the state banquet in 1984 or a designated state banquet, a foreign affairs drink. Does Jianlibao have this row of noodles? Dr. Zhao knew Jianlibao because before he traveled, he could easily buy this drink whether he went to the supermarket or took out.
I heard that the world rose to the world in the 1980s and created some glory. The boss was in jail, the market collapsed, and later it came out and still sold well?
Tianfu Coke...at least no one sold his life and study circle before he traveled through time.
Let him think more. After six times of his brain power, as long as he digs out with his heart, many memories buried deep in his mind, including vague information that flashes by, can be digged out with his heart.
He searched for Jianlibao before traveling through time. If he didn't search, he wouldn't know that the world of the 1980s had risen.
So have you seen other edge information flashed by in the search process?
After drinking a bottle of Coke, he bought two more bottles and kept walking in his hand. After a few minutes, Zhao Xueyan slapped his forehead and actually dug out some things.
It seems that it is Tianfu Cola, second factory soda, etc., eight domestic sodas, which are popular for one or two times. Then Coca-Cola and Pepsi Cola came and acquired them together... In the following decades, there were no more eight domestic sodas, only Pepsi and Coca-Cola.
Zhao Xueyan was speechless after digging out such information.
I don't know what to say.
He walked on the street with two bottles of soda and drank one more bottle. When he saw a rental car coming to the side of the road, he waved, "Master, go to the Chongdian Factory."
This is a journey that can be easily taken. His Master Zhao Food Group has entered a period of stable explosion and has not tried to enter the European and American markets yet, but the Asian area is really explosive.
Mineral water was dumped as well.
Green tea, black tea, etc. are still under development.
Coke drink? He didn't plan to get involved before he remembered the abnormality of Coke in Tianfu today.
The Food Group is his own and is not very important industry.
TV stations, media groups, and money will be charged in the Tokyo stock market and real estate market. In the future, the big bear will disintegrate and take advantage of it. This is the core business.
But seeing and recalling the incident of Coke in Tianfu, he felt that he could help Tianfu with the flow, or it could be an impromptu win-win cooperation?
In the memory I dug out, at its peak, Tianfu Coke not only occupied the huge market of the soda industry in the mainland, but also exported it to many countries and regions. When Pepsi is coming, it seems that some people say that we will definitely not be able to beat Pepsi and Ketao. It is better to take the initiative to show goodwill first and cooperate with joint ventures...
When Pepsi acquired Tianfu Coke, it was completely hidden and killed the brand.
Of course, this is not all the blame for that sentence.
Before the cooperation, Tianfu Cola had a very high market share and its sales exploded, but it had many hidden dangers. There were major factors in the management of state-owned enterprises, and it was difficult to get the triangle bonds and pay wages.
There are also some places who think that adding Chinese medicine to drinks does not comply with certain regulations, which will give you large-scale returns, create public opinion pressure, etc.
This is a great era.
How many state-owned enterprises will avalanche in the next few years?
Master Zhao’s Catering Group never thought of getting involved in the Cola soda industry. He discovered that this kind of domestic giant that could have gone to the world. If he cooperated with him, he would have made a profit.
Even if it is not a joint venture to build a factory, Master Zhao will be able to get a lot of money to help Tianfu Coke win some overseas markets.
The production is still from Tianfu. I wholesale a batch, put a brand of Master Zhao, add some price to Hong Kong, Macau, South Korea, Island and Pepsi. It is delicious to grab business, but it is free to pick it up.
To be honest, in this era, one can of Tianfu and one can of Pepsi were delicious and the prices were different.
For example, the Arctic soda, which is one of the eight domestic soda brands with Tianfu Coke, was put into production in April 1981 and rose to the forum in Beijing at a price of one cent and five cents. Of course, if you take the bottle away, the bottle will be much more expensive.
I brought the bottle to sell it, and after drinking it, I returned it to the bottle. This is one cent and five cents per bottle.
It was also in 1981 that Coca-Cola entered the capital, with a bottle of 40 cents and 5 cents.
Three times the price difference.
The price of Tianfu Coke is also far lower than that of Coca-Tao and Pepsi.
Zhao Xueyan can make this price change in Hong Kong, Macau, South Korea, island countries, Manila and other places, and this price is just free to pick it up!
As for who has the best sales volume... I have to ask the majority of "consumers".
After a while, the taxi arrived outside the gate of the Chongyin Factory. When Zhao Xueyan got off the bus, he received more news. This was no longer dug out of his mind. Yes, Brother said on the road. When talking about Coke in Tianfu, Brother looked excited and proud.
After all, this is a soda brand that has gone out of the mountain city, not only dumped the entire mainland, but also created an exported soda brand.
The news he received was that Tianfu Coke has built nearly 100 filling factories in the mainland at present. It has also successively introduced two can production lines from Europe, and its sales network is also spread throughout the mainland to create the momentum of the leading domestic soda brand.
At a glance, there was a great situation of blooming flowers.
Zhao Xueyan stood at the gate of the Chongyin Factory and saw the scene of buses entering and leaving the Chaoyang Enterprise. However, most of the cars here were trucks, trucks, three-wheelers, bicycles, etc.
As he watched, Zhao Xueyan saw several domestic cars arriving at the entrance of the soda factory. He got off a suit and spoke proudly between Mandarin and Japanese. He communicated with the door before the car continued to drive and entered the factory.
Dr. Zhao smiled a little funny. Why can you meet the islanders here?
He was still laughing, and saw a briefcase riding a bicycle. The middle-aged man in Zhongshan arrived nearby, parked the car and locked the car. He walked to him and said, "Little brother, which unit you are from? He is also here to ask for debts?"
Zhao Xueyan looked at him in surprise, "How come you think I'm here to ask for debt?"
Zhongshan Clothing laughed and said, "The Chinese New Year is coming soon. The people who are stuck here are either purchasing goods or asking for debts... You don't look like purchasing goods? Could it be that you are still assigned to work?"
Zhao Xueyan shook his head speechlessly.
Zhongshan Suit sighed, "This big factory and business are so good. I owe us so little money. How many times have I traveled? If I don't come for the New Year, I can't deliver New Year's goods."
Triangle bonds reached their peak in the early 1990s, and the country took the lead in solving the problem. Before that... many companies went bankrupt.
Zhongshan clothing didn't say much, so he took out a cigarette and let it go. Seeing that Dr. Zhao didn't suck, he started to suck. After a while, a man carrying a mat and bedding came over, "Old Wang, you can't do it. I'm planning to get the floor inside if I don't need the money. When the heavy drink factory comes back from other places, I have to take some back."
Lao Wang in Zhongshan dress looked shocked, "..."
Zhao Xueyan, “…”
After a while, Dr. Zhao stood in the debt collection team in a daze, and then followed the large army into the factory. The guard couldn't stop him and was even criticized.
After entering, he did not continue to follow and left the team and started wandering around.
As he walked around, he arrived at the production workshop area. He was still sightseeing. A young man wearing a jacket came out from the depths of the workshop and told Zhao Xueyan, "Are you also from the island country inspection team? Why are you lost here? "
It’s not his fault for asking this question. Dr. Zhao’s temperament is a bit different from the employees and leaders of the heavy drink factory.
Zhao Xueyan shook his head, "No, I am from the Hong Kong Island Expedition Team."
The young man in jacket was confused, "Hong Kong...Hong Kong Island Expedition Team? Is there such a thing? When did you come? How many people?"
Zhao Xueyan laughed and said, "I'm the only one, but I think the Tianfu Coke tastes good. If possible, I want to wholesale a batch to go to Hong Kong Island to try the water."
The young man in the jacket was overjoyed, "Hey, you didn't fool me, are you?"
Today, although Tianfu Coke has also gone outside, its external sales capabilities are not good. It is just now that it is facing pressure from Keku and Pepsi.
But if Coke can be sold better outside, it will definitely be the happiest thing for the re-drinking factory.
Because, if you sell in the mainland, you will be in a triangular bond environment. If the goods are delivered, it will be difficult to get money. It will be different to sell them to the outside world! Foreign trade orders, payment for goods will be transferred to the relevant department's account, and then converted into mainland coins to connect with the soda factory...
Triangle bonds are enterprises and enterprises, and relevant departments directly jump out of this level.
Not to mention, foreign exchange generates income!!
Every year at the Canton Fair, many companies from all provinces and units want to fight in order to earn foreign exchange.
Isn’t it just this kind of convenience and sense of honor? Therefore, when merchants from the island state came to inspect, the heavy drink factory was also very grandly welcomed. The merchants from the Hong Kong island state...the treatment is no worse than those from merchants from the island state.
To be continued...