A simple and casual mini-game cannot ban the game market of "The Journey".

But what if there is more than one?

What if it is more than twenty models?

During the entire month of May, all players witnessed a miracle with their own eyes!

The journey took nearly two months and sixty days, and Chen Guan also made large-scale investment in publicity and distribution, which reached the online peak of 5 million players.

It was broken by Chu Jun in just one month!

The national game has come into everyone's sight for the first time!

Judging from the type, it seems to be almost the same as the puzzle games that were popular for a while last year, and it seems to be easy stand-alone games.

But compared to Tetris, Zuma, or Monument Valley.

This type of national casual games have a new feature.

Social system!

Players only have a series of account basics, such as Netnan mailbox number, Netnanyun Music account, etc.

You can log in, and compare rankings with your relatives and friends around you, points, and even face-to-face comparisons.

When Chu Jun first made this comment with Penguin and Netnan’s game department.

Both Yang Wei and Gu Jie were skeptical.

Throw the social system of online games into stand-alone?

And it's a free stand-alone machine?

So what is the meaning of social interaction?

Reality taught them a good lesson.

The ranking of the social system gives these games more stickiness!

Even, it is precisely because of this social system that is close to the circle of friends, it is even more important than the "Journey" and others!

Even if you have a good piece of equipment on "The Journey", you can only shout and show off on the World Channel.

Otherwise?

He sent a WeChat message to his parents and said, "Mom, I exploded a terrifying dragon-slaying sword! I'm so awesome!"

Or inadvertently revealing the boredom of having top equipment on "The Journey" in front of a girl who has been secretly in love with for a long time?

That will only bring people's eyes to others.

But in this kind of national game, an unparalleled high score can be scored, and it can be posted on your Moments and social news openly.

The simple rules of the game make the threshold for game interactions drop again and again.

Even in the student circle, there was a trend of having sex with a game in a milk tea shop on weekends.

In just one month, the cumulative download volume of national games exceeded 100 million!

Among them, games such as "Daily Cool Run" and "Happy and Fresh" are the top, and the number of downloads in a single unit has reached nearly 20 million.

The average daily active users of national games are as high as nearly eight million!

This terrifying download volume directly allowed the game industry to break through the shackles and become the top hot search list on major media platforms.

[Junyue, Penguin, and Netnan three leading companies joined forces to break the deadlock "The Journey"! National games triggered a new round of hot play frenzy!]

[The online rate of "The Journey" has declined in Waterloo! Web games seem to be short-lived, rising at a rapid speed, but declining at a rapid speed!]

[Mr. Chu Jun, a CEO and chief game designer of Junyue Company, said in an interview that the nature of national games is a free social online game that needs to be downloaded and experienced. The main carrier is mobile and web games will not be considered for transplantation.]

[How many casual games have you played in the popular game of 20 million players?]

With the overwhelming publicity of the media and the strong stickiness of the national games themselves.

The living space of web games has been shrinking again and again.

But the so-called lean camel is bigger than a horse, with a peak online size of five million, and there are many other types of web games derived from.

It is impossible to die suddenly overnight.

If Chu Jun is a little soft-hearted, he may put a path to life in web games.

Let it entrench under the territory of traditional games and develop on a small scale.

However, what is abominable is not the web game model itself.

It is the inspiration it brings to capitalists.

It is undeniable that there were some fun web games in the past life, and some people also worked hard on web games.

Small game websites like 4399, 7k7k survive as the nature of web games, giving a generation a beautiful childhood memory.

But later, with the development of the times, the nature of web games completely changed.

The trading capitalists behind these web games are not based on "bringing happiness to players and really getting what they can get from the game".

Instead, in a systematic way, a player's brain is placed on the "operating table" to fully solve the problem.

Crawl points that players are interested in the game through big data.

Then create a mode that can stimulate players' dopamine the most, making players work hard to pay for money.

Some small companies under the web game even appear, with only one player in the entire server, and then a group of employees pretend to be players and revolve around this "boss".

He even interprets a grudge and revenge in the world through the script.

The boss who is kept in the dark just needs to pay for it and become stronger.

In the end, the boss had no money, and the group of licking dogs surrounding him every day disappeared instantly.

I believe no player will like this feeling of "Trumen's World".

In order to make more profits, these capitalists have gradually shifted from PC to mobile.

Chu Jun cannot predict what nature will it evolve into in the future.

But the best way to maintain the game environment is to cut off the web game at the root.

It will eliminate its future variants, and eliminate all capitalists who just want to make a vote and run away, and get involved in the game market.

In fact.

Chu Jun almost didn't need to do anything else.

The two major manufacturers of Netan and Penguin, which have always been unfamiliar with web games, took the initiative to attack!

He used a little shameful method.

The gray trading market set up by Chen Guan in "The Journey" was originally intended to consolidate the player stickiness of "The Journey".

It is best if some players don’t even go to the class, and come to play games to earn that little income and provide them with some online rate.

But because of the recent loss of players.

This led to a serious economic collapse in the gray trading market.

Simply put, both players recognize a weapon and believe it is worth 1,000 yuan.

One party wants to buy, the other party wants to sell.

Then, this "1,000 yuan" interest chain is formed.

But now, the buyer doesn't play this game anymore.

This so-called weapon worth '1,000 yuan' has become waste.

Then, expand this base from two players to five million people.

Some people specialize in weapons, gold coins, accounts and other props.

Some players are responsible for consuming this part of the output.

Now, nearly half of the people are missing.

The price system in the game began to collapse.

All kinds of weapons were hailed as top equipment last month, with at least tens of thousands of yuan per piece.

Because fewer and fewer people play.

Now the price is reduced to only a few thousand or even a few hundred yuan.

The price drop is severe, which will lead to some players who specialize in making money in the game or studios who are unable to make ends meet.

It also gradually abandoned the pit.

A vicious cycle has formed.

Chen Guan saw it in his eyes and was anxious in his heart.

He has been scrambling over 100 million yuan in the past two months, so how could he bear to watch this hot commodity fall?

Chen Guan, who was still in full bloom in the first two months, began to pay out of his own pocket and even take out loans to stabilize the market.

Open hundreds of small quotations to sweep the gray trading market and recycle all low-priced equipment.

Keep the top equipment on the market at a high price.

Create an illusion that the market has not yet collapsed for players who are still playing.

Attract more players to join and make money.

Only by retaining this part of the brick-moving party can the game have a future.

However, Chen Guan still underestimated Penguin and Netnan's cultivation in the field of being unkind.

Previously, the number of players in "The Journey" was huge, and even if Penguin and Netan wanted to destroy the trading system, they had nowhere to start.

You can't just stock up on a hundred bottles of vinegar here, just wanting that people all over China can't eat dumplings, right?

This is unrealistic.
To be continued...