Chapter 276 East Asian Super League
Zheng Zhouyong was very excited all morning and he acted very quickly. After all, Cang Yaozu told him that he would try to worry less about trivial matters, so he called Zheng Mengjiu and Zheng Mengjun over, intending to get the matter of splitting the Hyundai Group today.
As for the North-South talks, let it go. The old man plans to live a few more years. Since he has improved his health, his mood to return to his roots has faded, so let it go.
Zheng Mengjiu and Zheng Mengzheng thought something was wrong with the old man's health, so they hurried to Ruishan Farm to meet the old man when they received the call.
Zheng Zhouyong didn't say anything, and told Zheng Mengjiu directly his decision, and 90% of Hyundai Motor's assets were divested and handed over to Zheng Mengjiu. These assets would merge with Kia Motors to become the new Kia Motors.
Hyundai Seiko will also be renamed Kia Seiko, and all assets belong to Zheng Mengjiu, but Hyundai's trademark and name are not allowed to be used in the future.
Hyundai Heavy Industry will be handed over to Zheng Mengzhun. Hyundai Heavy Industry needs to complete its name change before 2000, and Hyundai's name will be reclaimed.
Hyundai Group is chaired by Zheng Mengxian and is in charge of the overall situation. Hyundai Zhenen is vice president and is in charge of the two companies, Hyundai Merchant Shipping and Hyundai Elevator. Hyundai Group will invest 5 billion US dollars in the near future to undergo substantial industrial adjustments.
In addition, the old man also announced the engagement of Cang Yaozu and Zheng Huiyi, and announced the sale of Hyundai Semiconductor to Cang Yaozu. Hyundai Semiconductor will merge with LG Semiconductor to form Hyundai Semiconductor.
Hyundai Motor will also be transformed into Hyundai New Energy Vehicle Company, with Cang Yaozu holding a 45% stake. Hyundai New Energy Vehicle Company will work closely with Kia Seiko, and various spare parts will try to use Kia Auto Group's products.
Zheng Mengjiu and Zheng Mengjun fell into a long silence after hearing the old man's words. They didn't know whether they were happy or sad. The old man chose the fifth brother Zheng Mengxian to inherit the Modern Group. Neither of them had a share and even the Modern name was allowed to be used, which was very sad.
But they both obtained the most important part of Hyundai Group's assets, namely the automobile business and the heavy industry group. After they went independent this time, they became real corporate liaisons, and they both were very confident in their abilities.
Zheng Zhouyong's prestige is still very high. Zheng Mengjiu and Zheng Mengjun both agreed to this plan. The old man also reminded them that the family property has been divided and they should not fight again and again in the future. The family bloodline is an unchangeable fact. In the future, everyone should unite and be united to the outside world. The company should cooperate more, the business should be more linked, and strive to seek a win-win situation or even more wins.
Hyundai Merchant Ship will continue to order Hyundai Heavy Industry's ships, Hyundai will no longer build its own auto parts company, and promise not to enter the traditional automobile market in the future. The three enterprise groups must have their own division of labor and work together to strive to make the split of Hyundai Group a positive and proactive expansion behavior.
The whole family had a meal together, and the best Korean beef was full, which slightly relieved the tensions of several companies in the past. Cang Yaozu also communicated with Zheng Mengjun. Hyundai Group had two teams in the South Korean K League, namely Zheng Mengjiu's Jeonbuk Hyundai Club and Zheng Mengjun's Ulsan Hyundai Club.
Cang Yaozu told Zheng Mengjun that he planned to acquire Busan Daewoo Club for $20 million and then move the club to Seoul. Cang Yaozu promised to invest $200 million to obtain ownership of the Seoul World Cup Stadium. The ownership can be transferred after the World Cup. Cang Yaozu will use this stadium as the home court of Busan Daewoo Football Club.
South Korea does not allow the K-League teams to use Seoul as their main venue, mainly because Seoul has too much advantage and is unfair to other teams. But Kuang Yoozu is sure to let the South Korean Football Association change this regulation, and his trump card is the East Asian Super League.
Zheng Mengjun was surprised by Cang Yaozu's courage. You should know that the K League is worth nothing. Busan Daewoo Club is worth at most 20 billion won, which is converted into US dollars, which is 12 million US dollars.
It is really a strange thing to invest $20 million in a football club. So will the Busan Daewoo Club be sold?
The answer is of course, because of the Asian financial crisis, Daewoo Group is about to go bankrupt now. They want to sell everything and dare to sell everything.
Zheng Mengjun thought about it and according to previous practice, there were no football clubs allowed in Seoul because the base of fans in Seoul is too large, which is obviously unfair to other clubs.
But now in order to host the 2002 World Cup, the construction cost of the stadium in Shangmangdong, Seoul is 206 billion won. If Hyundai Construction Engineering Company can undertake the construction and acquire ownership, it will solve the government's urgent need. The current South Korean government is very, very short of money.
Shangyan Cave is located in a remote place. As soon as the government disposes of the nearby garbage mountain, it can be imagined how desolate it is there.
"Chairman Zheng, I know that Seoul City intends to build a digital media city in Shangangdong. I can invest 1.8 billion US dollars to help Seoul City start this project. Well, I will build seven or eight high-end buildings here. As the headquarters of our company and the TV station, I need to get the best and most core plots.
The two projects of Digital Media City and World Cup Stadium are a $2 billion investment. The Football Association and the Seoul City Government should consider it carefully."
"Ayao, I can call you that. We are a family. Let me ask you, can you take out so much money?"
"Of course, if I don't have any wealth at all, would I have the face to get engaged to Ei? I can tell you that I will set up several Internet companies in Shangyandong, and I will also set up the South Korean branch of Universal Pictures and the Cube headquarters building there. Recently, I have also acquired shares in several TV stations, so the TV station's studio building will also be built here.
The 2 billion US dollars can be exchanged into Korean won in advance, but the land must be handled as soon as possible. I will ask the Hyundai Construction Engineering Company to start the relevant construction work in March.β
"It seems that Huiyi has found a good home. Ayao, what are your business suggestions for me?"
"It's a suggestion, there is really one. South Korea and Neon Kingdom have built a lot of professional football stadiums because of this World Cup. It's a pity not to use it.
I have a suggestion that China, South Korea and Neon can jointly organize an East Asian Super League, such as each country has 5 teams and then play a double round-robin match at home and away.
Not to mention the gains in competitive fields, the commercial benefits are also very considerable. Naming fees, advertising and broadcast fees, and the increase in the market value of the club are all very large revenues. No one can ignore the market in the three East Asian countries, even the Fortune 500 in the world."
"It's very difficult to operate. There are too many places to coordinate. The interests of the three countries are different, and the organization and coordination of the competition are all problems."
"These are not problems. There is only one problem, that is, whether we can make money. When the three countries work together, we must at least make this Super League to the level of the Premier League. This Super League can set up a joint-stock company to operate. We should try our best to attract companies. I can first spend 500 million US dollars on the broadcast rights to win the television and online broadcast rights for the first five years.
Sponsorship and advertising are all available for operation. Think about it, the huge Chinese market is developing rapidly. I can guarantee that within 10 years, China's GDP will rise to second in the world. South Korea is probably ranked around 10th, and Neon will definitely be in the top three. With such a huge market and such a huge population base, it will definitely not be much worse than Europe. How many companies will jump up?
I have a top advertising company in China, Focus Media, and a Focus Network advertising platform. It has released websites in several languages ββin Chinese, English, Japanese and Korean. Through this platform, I can bring a lot of advertising and sponsorships to the Super League. With money, we can buy stars. With stars, there will be more advertising and sponsorships, and this Super League will enter a virtuous cycle."
"Then is this league relegation? How to do it? What about other countries in Asia? Don't you take them to play?"
"These can be discussed slowly, for example, you can give out another 5 places to compete for countries such as Singapore, Thailand, Malaysia, and Indonesia. The total size of the entire league is 20 teams.
Of course, the Super League must implement an upgrade and relegation system. For example, the top three East Asian leagues are the core, so the five league places are the foundation. Each of these three countries has one upgrade place every year, and the rest of the countries share one upgrade place every year.
The maximum number of teams in each of the top three countries in East Asia is 6. If there are 6 teams, the last-ranked club in the country will be directly relegated. Even if it ranks sixth in the Super League, it will be directly relegated. The country still has an upgrade place, which means that no matter what, there will be no situation in a country that has 7 teams participating in the Super League.
The top three East Asian top three can also set a lower limit. When there are only three teams left in each country of East Asian top three to participate in the Super League, relegation will be exempted, that is, even if you rank the last, you will not be relegated, and the upgrade quota will remain unchanged.
Other countries do not have a lower limit of quotas, and the upper limit is no more than 2 teams. There are 4 relegation quotas per season in the Super League, which means that at the extreme case, there may be up to 5 relegations, and the additional upgrade quotas are for the upgrade play-offs."
"You said this, it's really a bit confusing. Although the promotion and relegation are a bit complicated, it can really ensure the enthusiasm of each participating team. At the most extreme situation, at least four countries will participate in the Super League."
"We are not afraid of the complexity of the rules. The key is to be attractive. We must gather the entire eastern Asian state. This large market with nearly 2 billion people will not be ignored by companies. Our goal is to be high-quality players in European leagues. The Super League can stipulate that the number of foreign players on the court cannot exceed 6. Salaries must be attractive, and fair games must be guaranteed. This is the foundation of the Super League."
"What should I do with Nasia and Central Asian countries?"
"We call it the East Asian Super League, they call it the West Asian Super League. Then two Super League champions compete for the Asian championship. The leagues in our respective countries will be the First League, as a lower-level event for the promotion and relegation of the Super League. When football is started, we can also promote it to basketball and volleyball, which is all money.
By the way, it is not convincing that the operating companies of these three super alliances are registered in any country. It is better to put them in the Lingxi Island International Free Trade Zone, which has many discounts there and can also exempt all taxes."
"I forgot that you are still a member of the Chinese national team. I heard that you didn't participate in the training camp. Why did you give up participating?"
"Haha, of course I didn't give up. Although we won the championship, I'm going to work hard and get a golden boot or something."
"Wow, if you can get the Golden Boots of the World Cup, your grades will definitely not be bad. I remember you were assigned to Group C. The same group as the host is better than our Group E group."
"We will strive to qualify in the group. You probably have a hard time. The three teams in Group E are not easy to use."
"Then let's see the truth in France. I'll consider what you said about the Super League, and then you also discuss with the Chinese Football Team to advance this matter and strive to start the first season of the Super League this year."
"Okay, the teams participating in the Super League will naturally not participate in their own leagues. If the Football Association does not agree, we still have to do it. There must be brave men under heavy rewards. In the first year, we will give 200 million US dollars to the 20 teams participating in the competition. The top three are 100 million US dollars, the 4 to 10th place is 60 million US dollars, and the remaining teams are 40 million US dollars."
"Okay, such a bonus will definitely attract the active participation of various clubs. How to divide the shares of the management company?"
"The market in China is the largest 25%, Neon takes 20%, and South Korea takes 15%. Lingxi Island Free Trade Zone provides office space, responsible for advertising investment and event promotion, accounting for 10%. The remaining 30% of the shares are tradable. We will distribute them to those large enterprises and clubs, and then go public."
"Why are we so few? It's unfair."
"A lot of it, this is not determined by football's strength. Your economic scale and population size are really not the same. The outside world must value the Chinese market the most, and then the neon market. Your market is too small and too closed.
If you are really not satisfied, just let your clubs and major companies be more active and subscribe for more shares. By the way, these shares are charged, and the valuation is calculated at US$10 billion. 50% of the company's income will be paid as the prize money for the Super League. The company only retains 20% of the income as operating expenses, and the rest will be paid as dividends for shares."
"Okay, this plate is really big, I'm getting more and more excited. If this Super League is done, we can definitely compete with the Premier League, Serie A, La Liga, and Bundesliga. High-level players and coaches will also pour in a large number of high-level players and coaches."
Chapter completed!