Chapter 333 This may not be a big overtake(3/3)
The reporters were so excited.
Everyone wanted to kidnap Sam and tie him up in a dark room for an exclusive interview.
Sam's nose was almost crooked with anger, "Security, security!
"
When Jack and other secretaries and drivers also started shouting for help, many reporters were dispersed and expelled by the security forces who arrived.
But suddenly a ghostly old reporter fell to the ground and punched himself, turning himself into a panda with panda eyes. He held up a microphone and said to the people nearby, "Quickly, take a picture of the scene. The president of P&G Asia Pacific hired a murderer to kill someone."
He failed and violently beat frontline reporters with arrogance..."
"..."
Because of this reporter's actions, many people nearby were stunned.
Including Sam, Jack and a group of aggressive security guards.
It was this reporter's companion who grabbed the camera and took several shots of him. He also took some shots of some P&G security guards holding rubber sticks as if to drive away the crowd, as well as a stunned Sam.
Live together!
There is a picture at the beginning, and the content is all made up. What kind of shocking media in the Internet era in later generations, all kinds of gimmicks and outrageous headlines, many of which originated from the Murdoch News Corporation and spread to the Hong Kong paper media in the 1990s
, and then gradually penetrated into the mainland Internet era.
The white reporter stood up with panda eyes, inserted the microphone into Sam's mouth again, and forcefully parted Sam's lips, "Sir, you spent 5,000 pounds to assassinate a real estate, media, and daily chemical tycoon. What do you think you look down on?"
P&G, still look down on Jiahe Zou Wenhuai?"
Sam felt so humiliated that he took half a step back and kicked the reporter angrily.
The reporter screamed and threw himself down. It was a bit fake and exaggerated, but his companion started filming angrily again.
This time, it wasn't just a photographer taking pictures, after all, Sam even kicked someone!
………………
the other side.
At the Unilever headquarters, a ghostly old president was surrounded by several reporters who rushed out as soon as he left the house.
Of course, the scene here is much cleaner and more elegant than outside P&G, and the atmosphere among the reporters, photographers, and videographers is still very friendly.
"Mr. Edward, what do you think about the president of Procter & Gamble Asia Pacific hiring a murderer to assassinate Overlord Shampoo Zou Sheng?"
"Sir Edward, your Unilever, Procter & Gamble, and Overlord are both competitors. How do you feel about this shampoo war rising to the level of hired murder?"
Edward stood still, with a calm look on his face, but he was cursing in private. He finally came. Unless he hired some media to take the initiative to interview and expose him, it would probably be another fight between the boss and the third and fourth, and the second child would be beaten.
Beaten to death.
After secretly cursing, Edward said with a decent and gentlemanly smile, "Well, let me first emphasize that in the business field, we must abide by the law and compete legally. I don't know about hiring murderers. I have to wait for further information from the police."
"However, we at Unilever really hope to enter the Chinese market and win-win cooperation with many national brands in China. We at Unilever are initially planning to negotiate with Shanghai-based Zhonghua Toothpaste, hoping to acquire a stake in Zhonghua Toothpaste."
"When the time comes, our group will definitely bring a new brand image to Zhonghua Toothpaste, provide all-round technical upgrade support, and make our contribution to protecting the teeth of more than one billion Chinese people around the world."
The war in the shampoo field has gone too far.
It's better not to get involved easily until the dust settles, he will have to find another way.
In the original trajectory, Unilever just took over the Chinese toothpaste brand. It cannot be said that it will buy out the whole company as a sole proprietor... Well, Unilever also wants to buy out a large stake, hide the brand, and then follow the original toothpaste
Sales channels to promote Unilever brands.
However, after studying and studying, I found that the Zhonghua toothpaste brand is too deceptive. As long as you don't publicize it overwhelmingly, then putting this toothpaste on the shelf will give Chinese consumers a disguise without special instructions.
Let consumers think that this is a Chinese national brand.
So Unilever bought out the management rights and continued to work hard... Even until 2022, not every one of the more than one billion Chinese people will know that every toothpaste sold is giving money to Unilever.
Unilever is not only inferior to P&G in the shampoo field, but also in Crest, Safeguard, Tide, Shubao, etc. There are also gaps. But as long as it can win the Chinese toothpaste, this may not be a big comeback.
………………
Night falls.
When Zhao Donghuai was about to get off work, Zhou Huimin walked in carrying a bucket of food boxes, looked around and asked curiously, "Where's A-Zhen? Isn't she on duty today?"
Wang Zuxian rolled his eyes at Amin speechlessly.
Sister Min realized, "The little fox is stealing food at work again. By the way, Brother Huai, I received news earlier that Unilever wants to invest in China Toothpaste? Do you think I should cut off my beard?"
"Originally, Huazhi was planning to enter Shanghai in a big way, mainly to develop Pudong. It wouldn't be a bad idea to spend some money to promote toothpaste."
Zhao Donghuai put down the mouse in his hand and nodded, "Yes, this time the chemical war caused by Zou Sheng has not been limited to the field of shampoo."
"Shampoo commercials are easier to shoot, but for toothpaste, you can just follow a serious style, shoot commercials, and have all-stars endorse you and split the money."
This toothpaste brand in Shanghai has such an advantage in its heritage.
Unilever has been negotiating with toothpaste for several years, and it took US$18 million to acquire the absolute controlling stake, and also negotiated for permanent lease operations... although the rent will be paid every year and the rent will be increased.
But compared to what Unilever earns in rent, the difference is huge.
This is exactly the same as Procter & Gamble spending 140 million yuan to acquire Panda and then tricking Panda to death.
The pain of the times... It’s true that some people think it’s a win-win situation and talk about business happily. They never thought that foreigners are playing so hard and will cheat you to death even if they lose money. Otherwise, the original Mega Cleansing brand would not be replaced by SC Johnson.
After buying it for two or three years, after the market that was cheated collapsed, Shanghai would spend a lot of money to buy it back and start operating it again.
Zhou Huimin thought for a while and said regretfully, "You're right. Toothpaste brands don't seem to be as magical as shampoos and are easy to trick."
Wang Zuxian blinked, "That's not right. You can create news. For example, let someone from the customs announce that Crest and Colgate are suspected to have detected toxic chemicals that exceed the standard. They have the risk of causing cancer and are not recommended for citizens to use..."
"After the news breaks, the worst case scenario is that someone will resign and then apologize a few years later, while P&G and Colgate slowly refute the rumors??"
Zhao Donghuai, "..."
Zhou Huimin, "..."
Chapter completed!