Chapter 198: It's on fire before it's sold
Lao Huo likes children very much. Looking at the group of energetic children, he feels the continuation of life.
After retirement, Lao Huo opened a toy store when he was free. His price was very low. He was just for fun and didn't want to make any money. Occasionally, he would give away a few toys when he saw some children who were not in the family.
Due to his good reputation and low price, although it is just a small shop, the business is good.
There are usually no people in the morning, but when people get older, they feel less. Lao Huo gets up early, sweeps the floor, and then organizes the toys that are neatly arranged, just like his children.
jingle!
The bell hanging on the door reminded Lao Huo that a guest would come.
Lao Huo walked out of the shelves behind him, carrying a feather duster for cleaning dust.
"Hey? Xiaoma, come here so early, is there something wrong?"
I saw that it was a young father from a nearby community who often came here to buy toys for his son. Lao Huo was very familiar with it.
"Didn't my son ask for a toy called a four-wheel drive car..." Xiaoma looked around and asked Lao Huo: "Do you have a four-wheel drive car here?"
"Four-wheel drive?" Lao Huo muttered in confusion and walked over.
What is a four-wheel drive?
After opening a toy store for so long, he has never heard of this.
"What do you think?" Lao Huo continued to ask. Children always call toys in a mess and often sell toys. Lao Huo has seen this situation a lot.
For example, the most popular dolls in the store are called Doraemon, Pikachu, and Agumon.
When I told Lao Huo the name, Lao Huo couldn't tell which one was which one. Because in his eyes, these were all dolls.
"It seems to be a car toy, a little longer than the palm of your hand..." Xiao Ma recalled the appearance of the thing his son asked him to see and gestured to Lao Ho.
Lao Huo brought Xiaoma to the shelves of the toy car and took one off: "Is this?"
After seeing it, Xiaoma shook her head: "That's not a model. It can run."
"What about this?" Lao Huo took another one. After seeing it, Xiao Ma still shook his head: "That one is run with a battery and cannot be controlled remotely..."
While saying that, Xiaoma looked around and said to Lao Huo: "You are not all this here. Are there anything else?"
Lao Huo inserted the boxes of two toy cars into the shelves and wondered: "I dare not say that the toys here are the most complete, but the more popular toy cars on the market are all on the shelves. If there isn't there, then I'll be gone."
After re-setting, Lao Huo turned around and said to Xiaoma, "Do you still have to do that? An electric car that cannot be remotely controlled. What's so fun about this? Otherwise, you can take this remotely controlled car back and let your son play with it, and you might fall in love with it."
Xiaoma smiled wryly and shook her head: "Hey, that kid only needs a four-wheel drive car, and he named it and wanted the Emperor superstar... By the way, this seems to be a comic released by the porter, do you know?"
Lao Huo suddenly realized and nodded, "I know, I know, the most popular one among toys now is related to comics. Especially the one called the brick mover..."
"It's a porter." Xiaoma corrected.
Lao Huo knocked his head and smiled: "The same, they are the same, they are all moving anyway. Toys related to his comics are the hottest sales. My price is so low, and I make a lot of money every month than before. If you know, I have read his comics, which is really good. They are simple and easy to understand. Children like them and can learn a lot."
Lao Huo exclaimed and then continued, "By the way, didn't you just talk about four-wheel drive? Why are you going to be the superstar of the emperor again?"
"The Emperor Superstar is the name of a four-wheel drive car drawn by the porter in the comics..."
Lao Huo shook his head, and it was a strange name. He couldn't remember it anyway, so he said to Xiaoma: "Can you say this more in detail? Looking back, I'll see where this kind of toy is available, and I'll go wholesale some."
Xiaoma took out his mobile phone and opened the saved web page of "Four-Wheel Boy". The catalogue shows exquisite illustrations of each four-wheel drive car in the relevant works.
"That's it." Xiaoma said, pointing to the four-wheel drive car on the screen of her phone.
Lao Huo picked up his reading glasses and looked carefully: "...it looks similar to a remote control car."
"Anyway, this is called a four-wheel drive car. By the way, you must wholesale the Emperor's superstar for wholesale... If you really don't have one, you can also sprint for the meteor. It's the one in this picture. My boy said that as long as these two, you don't want anything else." Xiaoma showed the pictures of two four-wheel drive cars.
Lao Huo nodded: "Okay, no problem! As long as you have to sell it, I will be able to wholesale it back at the latest next week."
"Then please! I won't go to another store to look for it. I'll wait for good news... I'll invite you to dinner later!"
The same plot is happening all over the country. The sound of looking for four-wheel drive cars is everywhere, but without exception, no one bought it... because Tianman has not started production yet.
The expansion of Tianman Toy Factory, whether it is workers or production lines, is not achieved overnight.
The launch of "Four-Wheel Boy" first made the four-wheel drive car popular, and then Tianman announced that this toy will be made by Tianman and began to accept orders from major toy dealers.
With Tianman's current reputation, everyone still trusts Tianman very much, so the orders float like snowflakes.
Zhou Zhe also used the deposit paid in advance in the order to purchase production lines, recruit workers, or directly acquire some small toy factories.
It can be said that the expansion of Tianman Toy Factory was achieved without paying a penny by yourself.
He Chen remembers that there is a term that is awesome and professional, which is used to describe this situation - hunger marketing. In layman's terms, it is to make money from nothing.
Such influence also made some other people feel excited.
The first time I heard that toys can also be used as hunger marketing.
"Hello, Mr. He, Mr. Xiao He, the porter god, I am Tian Feng, who runs a small toy factory, this is my business card." A middle-aged man in his forties respectfully handed the business card to He Chen.
This person was brought by Zhou Zhe when he reported the recent progress of work to He Chen. He had worked with Tianman during the "Doraemon" period. This time he had something to discuss with He Chen. After Zhou Zhe obtained He Chen's consent, he brought him over.
The super maid Asamiko went to school, and Ling Yan was also an iceberg that never entertained strangers, so the hospitality work fell on He Chen.
This long-lost sense of familiarity touched He Chen deeply - it was so comfortable to have Mamiko!
He Chen calmly took it and took a look. There were many titles on his name on his business card.
The first feeling in He Chen's heart was vulgarity. I don't know who said that the fewer titles, the more awesome people are.
If He Chen asked him to design it for himself, he would definitely leave only three things: name, pseudonym, and private phone number.
It is better to put gold on the business card. Nothing needs to be said at that time. As long as the business card is shining, the aura will definitely be great!
However, if you put gold on a business card, will it seem too expensive and too nouveau riche?
He Chen thought about the beautiful scene and suddenly felt that he could not hold back his aura. He suddenly felt that ordinary paper business cards were better, and low-key and connotation were his attributes.
"Listen to Zhou Zhe, do you want to discuss things with me?" He Chen asked Tian Feng.
"Yeah!" Tian Feng nodded and said, "I hope you can draw a comic for my product!"
"Your product? Drawing comics? Haven't you collaborated on Doraemon?"
Tian Feng explained: "It's not like "Doraemon", it's like "Four-wheel drive boy"! It takes products as the theme, and everything revolves around the product."
The advertising methods of the two are very different.
To put it bluntly, "Doraemon" implants advertisements in comics, while "Four-wheel drive boy" implants comics in advertisements.
This is a very pure commercial comic that only promotes four-wheel drive cars.
After Tian Feng said this, He Chen understood.
He also wants to learn the model of "Four-wheel drive boy".
"What is your product? Can you tell me? I have to see if I can release it." He Chen asked.
Any theme can produce comics, but if it is not considered a systematic refresh, He Chen’s creativity in his mind is limited. Without this theme, He Chen can do nothing.
"We mainly deal with model toys. What do you think of the theme of remote control racing?"
Remote control racing...
"This is powerless for the time being." He Chen could only regret it.
Tian Feng hopes that He Chen’s products are either remote-controlled cars or remote-controlled aircraft or remote-controlled boats, which puts He Chen in a lot of pressure.
There were no good ideas in his memory. The only thing that impressed him was the Ship Girl. However, the Ship Girl's humanoid figure was nothing to do with the Ship Girl except for her name, so He Chen had to give up.
In the end, no matter how Tian Feng gave He Chen, he had no choice but to refuse. This was not something he could do if he wanted. Tian Feng was extremely disappointed about the comic that He Chen endorsed by himself. Before leaving, he asked He Chen for more than ten autographs, saying that it was for the relatives who worshipped He Chen.
He Chen felt very sad.
After Tian Feng left, Zhou Zhecai said: "The sponsorship he is preparing to give is very generous. It would be a pity if you don't draw it."
In Zhou Zhe's eyes, there is no subject that He Chen can't draw, and He Chen's refusal only has one meaning - he doesn't want to draw.
He Chen couldn't explain this misunderstanding.
"I still have so many things in my hands. If you are interested, please contact my assistant or other famous cartoonists on the website to see who has ideas. If the agreement can be made, this sponsorship can also be given to them."
"Yes." Zhou Zhe thought about it. The most important thing about Tianman is He Chen's comics, everything else is secondary.
Immediately, he smiled and shook his head: "Only what you paint can have this value. If others draw it, it will be greatly reduced."
PS: Sorry, the power outage is out today, and I haven't come until now.
There is another chapter tonight unless the power is outage.
My luck shouldn't be that bad...
Chapter completed!