Chapter 15 Brainstorm and Shocked Boss Xu (four thousand chapters)
Nanjing, Xiyin Group Headquarters.
Boss Xu has not been doing well recently. He often feels his temples pounding, and he has a severe headache.
For this, he spent a lot of money to invite an old Chinese doctor all over the world. After taking the pulse of Boss Xu, the old man prescribed a prescription for drinking more mung bean soup.
This is the reason why Boss Xu has a headache.
Since 2016, the fast fashion brand Shein, a subsidiary of the group, has been unstoppable all the way. After winning the North American market, it has naturally turned to Europe.
However, in mainland Europe, Essim Group and several recently rising Chinese fast fashion companies have been furiously blocked by international giants led by Zara and H.M.
In recent months, the battle situation has become even more intense. Both sides have adopted a price war and fought hard. The headquarters has to allocate huge amounts of funds every week to launch advertising offensives, and serious losses caused by subsidy price wars.
"It's not a solution to continue like this." Boss Xu frowned and paced back and forth in the office.
He couldn't help but remember the call he received two nights ago. The other party was an authoritative person in the imperial capital. The other party was moved by just one sentence.
"Western giants have dominated the global market for many years and are backed by international capital. They don't want to fight the price war, but if they really fight, they may not be afraid. They know that you have been having a hard time recently. If you don't dislike it, I'll give you some advice." said an authoritative person.
"Please give me a clear direction." Boss Xu hurriedly agreed respectfully.
"Maybe it's time to add a little technological content to your products."
"Technological content?"
"Yes, recently, a domestic company has developed a new fiber with very strong performance. It is looking for partners. If you are interested, try to contact me."
So after Boss Xu hung up the phone, he immediately inquired from many sources and easily found out about Director Qin of the National Laboratory.
Director Qin praised X fiber, so he met Gaoyuan.
At this moment, the car sent by Boss Xu had already received Gao Yuan and Xu Qingzhou from Nanjing South Station and was on the way back to the company.
Not long after, Gao Yuan and Xu Qingzhou walked into Boss Xu's office under the guidance of the accompanying staff.
Boss Xu was slightly stunned. He had never expected that the two of them were so young, in the early twenties of Gaoyuan. Even if Xu Qingzhou was a little older, he was only twenty-eight or nine years old.
Boss Xu instinctively walked towards Xu Qingzhou. After all, Gao Yuan was too young, and he had a pair of Wade No. 8 basketball shoes under his feet, without the boss's airs.
"Mr. Xu, this is Boss Gao."
Fortunately, the accompanying staff reminded that Boss Xu did not make a joke.
After both sides sat down, Boss Xu quickly discovered that the routine he used was not useful in the Plateau at all, and there was not much hypocritical courtesy. Plateau directly started talking about the technical issues of X fiber and asked Xu Qingzhou to take out the samples and information that had been prepared long ago.
"Next, let's talk about cooperation." Gao Yuan said frankly: "The supply price of X1 fiber is 30,000 yuan per ton. The specific weaving process and printing and dyeing process will be determined based on your needs..."
Gao Yuan said everything that was very practical, but Boss Xu played Tai Chi with him.
"Boss Xiao Gao and Dr. Xu are here from afar. Why not go have a meal first and have a good rest for a night. When you have enough energy tomorrow, we will talk about the contract carefully again." Boss Xu said with a smile.
It’s not that Boss Xu is hypocritical or any other, but that he is a standard businessman. He will not rush to make decisions in everything, but first tests the other party’s bottom line. Gao Yuan has been a businessman since he was a child, so he is more familiar with these routines.
To be honest, there are so many false and slandering things in the business world, so boring
It’s a pity that Gao Yuan is too weak now and has no strength to change the rules. With Boss Xu’s value and status in the world, it is already worthy of treating Gao Yuan and Xu Qingzhou like this.
"It's good." Gao Yuan was helpless, but still smiled and said, "Then let's go back and rest first. Let's talk about anything tomorrow."
In the evening, the reception staff sent Gaoyuan and Xu Qingzhou to the booked hotel. As for business banquets, a group of people praised each other for their unnutritional arrangements, Gaoyuan directly declined.
This is his first time in Nanjing. Instead of getting drunk at night, it is better to take this opportunity to see the night view on the Qinhuai River.
"Although he has the same surname as me, I don't like this boss Xu very much."
Xu Qingzhou is worthy of being a kind person. When he was gnawing salt ducks in a street restaurant, he said to Gao Yuan: "That guy has no sincerity at all. We brought a full set of technical information and samples, and brought a very competitive offer, but he pushed him, as if we were begging him."
Gao Yuan smiled, "It's not that he is pushing and hindering, but that he doesn't know our key points. This is how business is. Not to mention that we offer 30,000 yuan, we just quote 20,000 yuan, and 10,000 yuan. Boss Xu will still bargain. After all, pursuing profits is the commonality of all capital."
"The basis of bargaining is to understand the product. I am sure that Boss Xu's technical team will be very busy tonight. With the cautiousness of the merchant, he doesn't believe in our technical indicators. He must test it himself."
"And in order to suppress our price, he also has to look for competitors with similar performance in imported goods. At that time, he told us that Mitsubishi Chemical's fabric is only 32,000 yuan. Your domestic ones are even cheaper, so how can you sell 30,000 yuan?"
Well…
The performance of the plateau is very vivid.
Xu Qingzhou muttered, "Anyway, I just don't like this person very much, I'm too smart."
Gao Yuan laughed after hearing this, "It's a good thing to be smart. If he is not smart, can he create such a big business?"
"And he must also distinguish between smart and cunning. If he uses his smart and cunning to deal with Western companies, I will not only have no objection, but also strongly support him."
"Now, the peak war in the fast fashion field is in full swing. The two sides of the war are the Chinese forces led by the Shein Group and the European forces led by the Spanish Zara Group. This is not only a contest between the upstarts in the fast fashion field and traditional giants, but also a life-and-death showdown between East and West commercial groups."
"We in China already have the largest textile and clothing supply chain in the world. If we eat retail terminals, it will be a big blow to traditional European and American forces."
"After all, according to the white people's design, they only need to possess the brand and design, and include the most valuable and easiest part of the industrial chain. And leave the hard work of manufacturing to the hard-working Asians."
"So whenever Asian forces enter the Western base camp, they will be subject to unprecedented backlash without exception. Hua Wei and ZTE are the most typical lessons of the past. If you don't work for the West honestly, you actually want to build an independent brand and develop your own technology? Such rebellious behavior must be completely banned."
"Before Huawei and ZTE were Japanese companies. At the end of the last century, North America's means of suppressing Japan were no worse than today. I climbed over the wall to see that since the trade war between us and North America broke out, many Japanese people remembered their past humiliation. The forum was so sad, and the scene was quite interesting."
"NND." Dr. Xu, who had been kind and kind, couldn't help but curse, "It turns out that I only know that our technology companies have a very difficult survival. I didn't expect that even ordinary companies would be targeted? The whole of Asia is suppressed? Why are they so domineering?"
Plateau said lightly: "In 1441 AD, a Portuguese named Antao Gonsalves captured ten black slaves from near Cape Brown in Africa and brought them to Lisbon, the capital of Portugal, for sale, which opened the beginning of the evil Western slave trade for hundreds of years."
"To this day, although slavery that can be seen with naked eyes has disappeared, invisible slavery and colonialism still exist. The currency of Western Africa is called the African franc, and the national foreign exchange reserves are kept by the French Bank. The French nuclear power giant Areva owns 70% of the uranium mines in Africa. Even those African countries who are poor and starved to death are still imported French equipment. Even small things such as wires and switches must be made of French Schneider."
"Of course, as we continue to march towards Africa, the situation has improved a little, but unfortunately, our help to develop in Africa can only bring more hostility and slander to us."
"The so-called human community is of course a beautiful wish, but before building a human community, there is a prerequisite, that is, Western hegemony must be completely liquidated."
After a pause, Gao Yuan continued: "If you start from this point of view, you will find that Boss Xu's character is not a problem or a big problem at all."
"It's like we all know that Huawei's mobile phone's screen quality has always been a problem. Since there is a problem, should we criticize it?"
"Of course it should be, but if you want Huawei to die quickly because of this problem, that's stupid and bad."
Huh ~
Xu Qingzhou let out a long breath and stared at the plateau with a strange look for more than ten seconds. "You taught me another lesson today. Sometimes I really doubt whether you are spending all your spare time thinking about those profound social problems."
Gao Yuan smiled and said, "That's not the case. I sometimes think of women."
"It's just that I think it's not a bad idea to cooperate with companies like Xiyin to fight Western hegemony and we can make some money."
"We want to make money, the only problem is whether we have to make money standing or kneeling."
Between the plateau and Xu Qingzhou, similar discussions are going on every day, which is equivalent to brainstorming again and again. Many wonderful ideas and ideas are generated during the collision and communication of their thinking.
Gao Yuan likes to chat with someone like Xu Qingzhou who is smart and has a consistent view of the three views because it can inspire inspiration.
Late at night, when they returned to the hotel after strolling the Qinhuai River together, their ideas about commercial cooperation and even the direction of development in the next few years gradually took shape in the minds of the plateau.
As the saying goes, the lamp does not turn on, and the reason does not make sense. This is probably what it means.
...
The next morning, Boss Xu summoned the company's technical director Zhang Guangling in the office.
After a whole night of intense tests and analysis, Zhang Guangling's eyes were red at this moment, but he was energetic and had a bright look, as if he was greatly stimulated.
"Speak human words." Boss Xu frowned slightly and complained: "I'm not studying and can't understand your professional terms. Just tell me directly how the performance is. If DuPont COOLMAX fabric is successful, it will be over."
Zhang Guangling wiped the sweat from his forehead and said with a trembling voice: "It's not a matter of a certain amount, but nearly three times more than DuPont!"
"Three times?" Boss Xu was immediately shocked, "Three times what you said!"
Zhang Guangling hurriedly said: "There is no mistake. The technical department is already in trouble. No one expected that the quality of Kunlun Company's products was so awesome!"
"According to the principle, ordinary manufacturers will always inject water into technical indicators and falsely label some parameters to facilitate product sales."
"However, this Kunlun company not only does not have any false labels, but also has a large amount of submission. I have been in the industry for decades and have never seen such a thing!"
Boss Xu suddenly remembered what the authoritative person in the imperial capital said. It is not a solution to just compete for prices. Maybe he can try to increase the technological content of the product...
Technology content!
science and technology!
Boss Xu's expression became very solemn, so he quickly asked Zhang Guangling to continue the introduction.
As Zhang Guangling used as simple language as possible to describe the extraordinary performance of X-fiber, Boss Xu's eyes gradually shone with light.
The era now is the era of technology!
Take the sportswear field for example. Since Nike Group launched its amazing high-tech running shoes, ZoomX Vaporfly NEXT, helping Kipchoge break the two-hour marathon mark, the track and field industry has gone crazy!
All the sports-loving people all over the world go crazy!
Nike Group's sales surged!
And their old rival Adidas Group lost 5.6 billion in the second quarter alone!
The reasons for such huge losses are of course very complicated, but in recent years, Adidas Group has been at a disadvantage in the technical level and has an unshirkable responsibility.
The three-bar and three-leaf clover logo are still very cool, but unfortunately, from the perspective of technology, Adidas are no longer a match for Nike.
"Go quickly and invite that boss Gao."
"No, prepare the car, I'll go to the hotel to invite you in person!"
Chapter completed!