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Chapter 1215 Brother, give me some advice

December 12, 2000 was a very historical day for Lianchuang Technology, because on this day, the Ford Fiesta sedan and Ford Focus sedan produced by Lianchuang Technology in cooperation with Ford Motor in the United States were officially launched.

The huge factory area was covered with red colors. On the last process of the assembly workshop, a banner with the words "Warmingly celebrating the official launch of the Tesla-Ford Focus sedan" was hung at the door early.

There are hundreds of luxury cars parked in the open space outside the assembly workshop. These are friends from the business community, government officials, and leaders and representatives of major supporting companies, whether it is the government or major auto parts manufacturers, for them, the establishment of Tesla and Ford is a great thing.

For the government, Tesla Ford, which has an annual capacity of 30,000 cars, can generate billions of taxes for local governments every year, and no local government can refuse such money that comes to their doorstep.

For major auto parts companies, this is even more good. The Republic's economy is developing rapidly at an average annual rate of more than 8.5%, which will inevitably lead to the continuous growth of automobile consumption. Now the number of new cars sold in the Republic has exceeded 2 million every year. This number only refers to passenger cars, not commercial vehicles such as trucks.

But all vehicle manufacturers and auto parts companies understand that for a superpower with a huge population of 1.3 billion and an annual growth rate of more than 8.5%, this number is nothing at all. I am afraid that this number will reach 3 million, 4 million or even more in a few years. This is a crazy number that makes countless people excited. Lianchuang Technology will inevitably expand its production capacity in the future... Is there any better news than this?

The leaders of Haidai Province who came to congratulate the festival smiled, and many business tycoons who came to congratulate the festival cast envious and jealous eyes at Lin Zheng: Damn, car, who doesn't know that car is just grabbing money? Lin Zheng's eyes are really poisonous. He realized this market so many years in advance and acquired the Jiangbei Alto brand early... Why didn't such a good thing fall on himself?

The boatman who also came to congratulate Lin Zheng, staring at the energetic Lin Zheng, couldn't help but see the scene of his visit to Qinchuan Alto last month...

Well, maybe caring is indeed a good choice.

After finding a gap, the boatman pulled Lin Zheng aside and whispered to Lin Zheng: "Brother, I want to hear your suggestions."

Lin Zheng, who had never seen the boatman so careful, couldn't help but feel curious: What is this guy going to say to him? He nodded and said, "You said."

"I am going to let YD enter the automobile manufacturing industry next. What do you think?" After saying that, the boatman looked at Lin Zheng nervously. There was still some expectation in his eyes: Lin Zheng holds a considerable part of the shares of YD Battery Group, and he is also the only private automobile company in China. He must not ignore Lin Zheng's attitude: What if Lin Zheng does not agree to do this?

But Lin Zheng used the facts to tell the boatman: You thought too much! Lin Zheng said without hesitation: "It's great. Now the whole world is optimistic about the future of our country's automobile market. If Yad intends to enter the automobile manufacturing industry, it is indeed a good opportunity now. Yad started out in electronic products, and can produce many things themselves, and the cost is better than many companies... How? Brother Boatman, have you chosen a good goal?"

The boatman would enter the automobile industry, which did not surprise Lin Zheng at all. The reason is very simple. This guy would have entered the automobile manufacturing industry, but what made Lin Zheng a little curious was that he actually came back to ask for his opinions, which was interesting.

Lin Zheng was not curious at all. This really surprised the boatman. He looked at Lin Zheng strangely. Seeing that there was no special expression on Lin Zheng's face, he shook his head and nodded again and said, "Yes. I am contacting Qinchuan Aoto," said this, and the boatman smiled and said, "This is still what you used to learn from the way you acquired Jiangbei Aoto."

Lin Zheng smiled and said with a smile: "Qinchuan Aotu? I know them. It is said that their life is not easy now... Well. Are you planning to acquire Qinchuan Aotu and use Qinchuan Aotu's shell to enter the automobile manufacturing industry? This method is indeed good, but the boatman, I hope you don't mind."

"You said." The boatman nodded quickly. Seeing Lin Zheng's expression was very serious, his expression couldn't help but become serious.

"If you really decide to make a car, don't use your current name. You must think of a better and more generous name."

Lin Zheng has always admired the engineer spirit of the boatman and his company. As a pioneer of new energy vehicles in the Republic, Lin Zheng has full respect for the boatman. This is a crazy man who is persistent in technology. However, because of the name of the cheating father, the boatman and his BYD will do half the effort with twice the effort. Yes, it is not twice the effort with half the effort, no matter how hard they work, when it comes to the boatman and his car, everyone is always associated with the homonym of the three words BYD. The killing power of these three words is too great, so even if the boatman's cars are always known for their super high cost-effectiveness, many people still retreat in front of this brand name. In Lin Zheng's view, with BYD's technology and innovation capabilities, if they were not dragged down by this damn name, they actually have a great hope to become the top three, or even the top two national car brands in China, but the same sentence is still the case, this name is really not an ordinary cheating father.

"Why?" The boatman's face was a little unfavorable. He never thought there was anything wrong with his company's name. He was also a loss. Lin Zheng said this. At the same time, Lin Zheng is also one of the company's shareholders. If someone changes, the boatman probably will leave with a 90% chance: "Is there anything wrong with this name?"

"Of course there!" Lin Zheng nodded. Since this issue has been mentioned, Lin Zheng would not be polite to the boatman: "Now our customers are all major companies, and our business nature is b2b. But if we do cars, our sales model will change from b2b to b2. Under the b2 model, our partners are all large companies. They will not care about the name of the company. But in the b2 era, our customers have become individuals, families, and for a long time, cars are still a luxury for families to show off their family strength. In other words, when buying a car, ordinary people not only buy a car, but also buy face, and even face will become one of the most important factors that dominate customers' choice of products. Do you think Volkswagen has face or raise face? People are chanting all day long, "Why did you buy a car that has been raised?", 'Look, that idiot bought a car that has been raised', do you think the customer will be affected?"

The boatman's face turned pale: "No way..."

It's just that all the confidence said is obviously. Even he himself couldn't convince himself, because the boatman understood very well. Lin Zheng was right. For most ordinary people in China who are capable of buying private cars, the most fundamental function of the car: transportation is not what they value most when choosing products. They actually value more the additional things that the car can bring to themselves, which is the so-called face, but the word "maintained" really cannot afford the word "face".

If this was said by someone else, the boatman might not care much, but this was said from Lin Zheng. The boatman must pay attention to it. After all, Lin Zheng is also his predecessor.

"What do you think?" Lin Zheng asked back.

"I really didn't expect this," the boatman smiled bitterly, as if he had the idea of ​​continuing the name BYD to the car brand before.

"It's not that you can't use this name, but in my opinion, if you insist on using this name, you may have half the result with twice the effort when you are marketing in the future. It took a lot of effort to achieve a little bit of results. In my opinion, it's not worth it. You can obviously go lightly. Why do you have to carry a big sandbag?"

"Well, I will think carefully," Lin Zheng's words forced the boatman to carefully consider the name after the establishment of the automobile company. Indeed. Just as Lin Zheng said, there is no need to make himself a fool who can achieve half the effort with just one name. He coughed and the boatman walked around the topic: "By the way, I heard you are going to use the back projection technology?"

"Nothing, who did you hear?" Lin Zheng asked in surprise.

Lin Zheng was very surprised. However, the boatman was even more surprised than Lin Zheng: "You don't plan to develop rear projection technology? But it has been spreading like this outside. As far as I know, many of the bosses of the home appliance companies that came this time plan to take this opportunity to get along with you. The projection tubes you produce will be given priority to supply them in the future."

Lianchuang Technology has developed rear projection technology, which seems nothing wrong with the boatman. Now the manufacturing technology of color imaging tubes is completely in the hands of foreigners. As a brand new imaging technology, rear projection TVs can be made very well and profitable. Since Lianchuang Technology has started to do tt-ld, it is normal for it to get a share of the back projection field.

But Lin Zheng was quite amused and laughed: "I'll just ask! This is all about it. Just a tt-ld technology is enough for us to work hard, and we still have to project back projections? Don't say that I don't have money in my pocket now, even if I have money, I won't be able to do anything."

"You really don't get into research on reprojection technology?" the boatman asked with a skeptical look.

"We just spent hundreds of millions of dollars on TT-ld flat panel display technology, and we have also made some breakthroughs in OLD display technology. Do you think we still have the energy and funds to insert it in the rear projection?" Lin Zheng asked back.

ps: I would like to explain in particular that Qiannian I admire the engineer spirit of BYD and the boatman himself, BYD's company's engineer spirit and self-reliance and corporate spirit, but the homonym of this brand is not a complaint. In the eyes of Qiannian, it is definitely a manifestation of disrespect for the market, and I believe many people have seen it: when ordinary people buy cars, BYD is definitely one of the brands included in the scope of consideration, but how many people have retreated because of these three words? Don't say true love, the people don't tell you true love, and if you don't respect the customer's demands, the market will not give you face. It's that simple. I really can't figure out why the boatman is beaten to death and refuses to change his name. There are not one or two auto companies that change their names. Why is the boatman competing with these three words?

Finally, I was planning to update three times, but who would have thought that something unexpected happened again? Qiannian wanted to cry very much. (To be continued.)
Chapter completed!
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