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578 Awards

578  Granting

Almost every World Cup, there will be some disputes in interest, among which the biggest dispute, but not much attention from fans, is the distribution of interests between the host and FIFA.

According to the business operation model established over the years, FIFA has formed a very sound profit-making mechanism. They will promote and operate their entire business operation mechanism from the moment they grant the host rights. In addition, they restrict the hosts in terms of rules, so almost every session will have hosts criticized FIFA.

Even in Germany, which claims to be the best economy in Europe, it will be no exception or even more serious.

Some people say that Germany is the most rigid country in the world because they will first consider responsibility before doing anything.

So German Football Association Chairman Twinzig took the lead in bombing FIFA, believing that they were over-commercializing football.

"The sales of goods related to football do not mean that they sell things and get a sum of money, but that we should consider what ideas these goods will convey to fans, what kind of feelings they will have, and whether they will hurt their love for football."

"Like FIFA, commercial operations are almost omnipresent, and the theory of money will reduce the acceptance of football by fans. We can see that the enthusiasm of fans in football-related consumption in 2006 has decreased overall compared with that in 2002 and 2008, but the price increase has concealed this fact."

"When fans start to abandon football, we will have to work countless times more than commercial revenue, and it may not be able to win back the hearts of fans!"

The German Football Association does not have the right to say these words, because since the collapse of the early 2000s, the Bundesliga has begun to reform and then adjusted its business ideas, especially when dealing with fans, which makes the Bundesliga fans' cost of watching football always the lowest, and in the long run, the benefits to the league were obvious.

In addition to the chairman of the German Football Association, Beckenbauer, the chairman of the World Cup organizing committee, also publicly questioned FIFA. He believes that excessive commercialization is already hurting the sport of football, especially FIFA. They are not football, but money first.

“When the industry’s leadership becomes a machine for chasing interests and money, we should reflect on our operations of the World Cup and the definition of the sport of football!”

In Germany, he was bombarded by two powerful figures in German football. In an interview, Blatt said that FIFA is also seriously considering excessive commercial operations, but he said that some of the statements that the host bombarded FIFA are wrong.

"They always complain about doing the most things and getting the least benefits, but they didn't consider why those 32 teams would come to Germany. It was because FIFA's leaders behind the scenes. Without us, they wouldn't have come to Germany. And before that, we arranged 847 World Cup qualifiers to warm up the finals."

"But FIFA has also gained huge gains from the qualifiers!" a German reporter reminded with a sneer.

Blatt's face darkened, but since the reporter was not asking questions and speaking very quietly, he pretended not to hear it.

In fact, everyone’s doubts about FIFA are not because of other things, but as a civil organization, they have not been subject to any supervision. They have gained huge benefits from every World Cup, Federation Cup and other events. What exactly are they using? What is the purpose of making them fight to fight the host every time?

This is the most concerned issue for everyone.

But there is no doubt that at least no one dares to throw this issue into person to the FIFA president, who claims to be superior to the US president, because no one is willing to offend him.

But at this moment, a reporter was afraid that the world would not be in chaos and raised another question.

"Mr. Blatt, German President Keller, was interviewed not long ago and believed that if the World Cup can be successfully held, the biggest contributor is Beckenbauer, and the German football emperor will also participate in the World Cup preparations, which will make his personal reputation reach a very high level in Europe and the world, and it is even expected to threaten your status in FIFA..."

The reporter seemed to be trying to find fault on purpose, but what he said was the truth.

Many people have said before that the World Cup in Germany is the World Cup between Beckenbauer and Germany, and it has nothing to do with FIFA. Beckenbauer visited 32 World Cup participating countries before the World Cup and received extremely grand receptions, with even exceeding FIFA President Blatt, which makes people wonder about his future after the end of the World Cup.

But Blatt did not let the man continue to speak, but directly interrupted him.

"I talked to Franz that after the World Cup, he will join the FIFA Executive Committee as the Executive Committee. At the same time, he will also be in charge of the FIFA special technical team of experts, and is responsible for the promotion and development of football around the world. This is a position that can greatly display his talents for him."

It is obvious that Blatter blocked the passage of Beckenbauer to take the FIFA president directly from the World Cup organizing committee, because the gap between the two is too big.

But not long ago, UEFA President Johnson said that if Beckenbauer intends to take over FIFA, he should start with UEFA, which has led many people to suspect that Johnson is trying to win over this powerful figure who is one of the most influential football players in the international football world.

And Johnson's words are not unreasonable. European football has always been known for unity. Since the UEFA president ascended the throne of FIFA president, if it operates well, there will be more than 50 votes in the UEFA region. If some votes are added in other regions, it will be almost the biggest bargaining chip for Beckenbauer to become the football emperor.

One of the important reasons why Johnson lost to Blatt back then was that Platini split Johnson's votes from Europe, leading to a civil war in Europe. Later, some other regions also supported Blatt, so he lost.

But with Beckenbauer's current reputation and status, it is entirely possible that he can do what Johnson could not do back then.

Moreover, Beckenbauer has always represented the mainstream football force in Europe and is also a member of Johnson's side.

The battle between two football giants was separated by Beckenbauer, which undoubtedly became the most lively topic before the World Cup, but Beckenbauer, who was sandwiched in the middle, never gave a positive answer to this.

If he didn't want to do it before, just because he didn't have the confidence, then now, he really has enough bargaining chips.

He is undoubtedly not worth it to challenge Blatt directly, but if he wants to participate in the UEFA presidential election and follow the path planned by Johnson, he has a great hope of success.

So media around the world are speculating about Beckenbauer's idea. The nearly one-sided UEFA presidential campaign has restored suspense because of the arrival of the World Cup.

…………

…………

"People who can't get medals are desperately trying to get them, but they feel that it's nothing if they get them!"

In one of the most popular seats for the state banquet arranged by the German Chancellor, Yang Cheng held an exquisite box in his hand, with medals placed inside, and the Federal German Medal of Honor, which is the highest honor in Germany, was placed on his suit.

"Do you think I'm so arrogant when I say this?" Yang Cheng asked with a smile.

Beckenbauer curled his lips, "I said the same thing back then!"

"Is that true?" Yang Cheng smiled, but he really felt that such a medal was nothing.

"This can only be regarded as an honor and does not have much substantial effect, for you!" Beckenbauer said.

Yang Cheng nodded, it was really useless and could not be eaten.

However, as a foreigner, it is indeed a matter of pride to be able to receive this medal. The Chinese ambassador to Germany came to congratulate him in person, and the country also paid great attention and reports on this matter.

"By the way, are you really planning to marry Heidi?" Yang Cheng asked with concern.

Heidi here is not Yang Cheng's lover Heidi Krum. The number one beauty in Germany is much more beautiful and younger than her. She is busy preparing for the opening ceremony and is also active in major competitions during the World Cup. Where can I have time?

The Heidi mentioned by Yang Cheng is Heidi Bornmes, Beckenbauer's old lover for many years. If he really gets married, it will be the third marriage of the football emperor.

"You know, it's hard to say about love. I've been with her for 7 years and have two children. I should take on this responsibility!" Beckenbauer said seriously.

"Come on, you!" Yang Cheng laughed and scolded, "The whole world is saying that you have ruined the entire German football atmosphere, because from you, these German stars have become playboys!"

What's more serious is that a very important reason why German stars like to abandon their first wife is because of the precedent set by Beckenbauer. This German romantic brother is now married for the third time, and almost every time it ends with the intervention of a third party. It is said that there are lovers outside that have not been exposed. God knows where he is hiding?

"You seem to be more serious than me!" Beckenbauer fought back with a smile.

The two of them were tacitly aware of each other and both laughed.

After the joke, Beckenbauer saw Blatt coming to the stage to receive Merkel's award. His expression became a little solemn. He sighed, but said nothing.

But Yang Cheng understood his mood at this moment, because he had revealed it on the phone before, and it was difficult to make a decision.

Fighting with Platini is unknown, but this will directly offend Blatt and others, but as he said, everyone desires more power, but some people have the chance, while others do not.

"Many times, I may not be as confident as I show. I also lack some confidence. Occasionally, I also need others to give me some courage and encouragement." Yang Cheng did not say directly, because he knew that people of Beckenbauer's level may not be able to stand others' face-to-face preaching, even the best friends who forget ages.

"Every time this time, I will ask myself, since others have confidence in me, how can I not be confident in myself? If everyone thinks I can do it, but I feel that I can't do it, then even I will look down on myself!"

With a smile, Yang Cheng continued: "Whenever I doubt myself, I will think so. The effect is pretty good. All the way from Chemnitz to Kaiserslautern, to Inter Milan to Liverpool, and now Real Madrid, look..." He shook the medal in his hand in a show-off style, "What a perfect medal!"

Beckenbauer laughed, but he knew in his heart what Yang Cheng was talking about.

"I won't talk about the annoying things for now. Have you ever seen a helicopter at the airport?"

Yang Cheng shook his head, "Have you seen it?"

"Well, it's great, but there's a big flaw!" Beckenbauer said with a laugh.

Yang Cheng was stunned. If he had defects, how could he sit down?

"It will definitely be inconvenient to go to the toilet!" Beckenbauer said with some spoof.

Yang Cheng resisted the urge to laugh and pointed at Lao Buxiu seriously, "This bad joke is not funny at all, Franz!" But after he finished speaking, he kept laughing.

Emirates had previously hoped to expand the European market. In addition to sponsoring Arsenal, they also hoped to sponsor the World Cup, so they decided to provide Beckenbauer with a special plane and equipped with four pilots to wait for his dispatch so that he could shuttle through every game in the World Cup.

Later, when they heard about Yang Cheng's cooperation with Photo News, they felt that this move would also attract the attention of fans, so they also provided a special plane and pilot to Yang Cheng for free to help him catch up with the World Cup. This small helicopter can only take two people, one pilot and Yang Cheng, and there is no other unnecessary facilities at all, so...

Well, going to the bathroom is indeed a big trouble!

"You know, there are many forests and jungles in Germany. If you really need it, you can go to some hidden places and then..." This unscrupulous old guy kept joking.

Yang Cheng shook his head vigorously, but he couldn't eat anything anymore.

…………

…………

As the first female prime minister in German history, Merkel has always been criticized by the German people for lacking enthusiasm for football, which has caused her to lose the support of a lot of fans.

Don’t really doubt this. In fact, for European and American countries, the gatherings between their heads of state often talks about football the most. Even the US president is paying attention to this situation. A large part of the reason why Japan sounded the clarion call for football reform was that their prime minister did not find the topic of football when talking to the heads of the European and US dollar, and only after returning, they decided to reform Japanese football.

It is precisely because of this that Merkel attaches great importance to this German World Cup. Not only did he arrange a state banquet, but he also awarded the honors of Yang Cheng, who is very recognized and loved by the German people. She also said that she would definitely go to the scene to watch every game of the German team in person.

Whether he really likes football or just to win the support of some fans, Merkel's attention undoubtedly played a very critical role in German politics. During a conversation at the state banquet, Merkel personally expressed his support for him to run for UEFA President.

Yang Cheng could see that Beckenbauer was really moved.

But everyone likes to show off, so he repeatedly said that he would talk about it until the World Cup ended.

This is a hint in itself!

Of course, he hadn't said anything to the outside world yet, so Yang Cheng didn't say much.

After attending the dinner, Yang Cheng went to Kaiserslautern without stopping.

This city where miracles are always born, almost all citizens have come out to the square in front of the Fritz Walter Stadium on the hills to welcome the arrival of their former hero Caesar.

Here, they set up a statue for Yang Cheng to commemorate everything he brought to Kaiserslautern in the three years from 1996 to 1999, including the miracle of winning the championship by the newly promoted team, and the great achievements of the Bundesliga trio champion who still has no one to go hand in hand.

There is no doubt that Yang Cheng is already the greatest head coach in the history of Kaiserslautern, besides the Fritz Walter brothers, and the most loved head coach among fans. In particular, it should be considered that the brother of Fritz Walter himself was Fritz Walter's brother, Ultramar Walter.

During the entire unveiling ceremony, Yang Cheng met and talked with Bremer, Merce and others, and then sat down in the Isora Bella main store in Kaiserslautern, had a dinner, and recalled the little things that happened in this city back then.

However, although he was busy, Yang Cheng was not idle either. The thing he did the most these days was to counterattack those people's criticism of some Real Madrid players, such as Raul, Casillas, Zidane and Beckham, especially Beckham.

Many media have criticized Beckham in newspapers for being old and useless, and is not worthy of participating in the World Cup at all, but Yang Cheng fought back.

"I never understand their criticism of David, because in my opinion, David's skills are beyond doubt. Although he is not as fast as other players, his running ability is surprising. He only needs a light pass to complete things that others may not be able to do without doing, so in my opinion, he is great and great!"

"Football emphasizes conciseness and speed more and more, because the more links you get from getting the ball to scoring the goal, the more players you participate in, the more likely you will make mistakes. If you can have a way to send the ball to the opponent's penalty area at the moment of getting the ball, and then the forward scores the goal, the whole process is almost perfect. No one can stop such a goal because it is too simple and too fast!"

"Of course, we have to admit that Zidane's football is art, impeccable art, but we should not criticize Beckham's football for this reason. In my opinion, they are equally excellent and should be respected!"

The media that want to quarrel with Yang Cheng suffers a loss. At least every word he writes, he has royalties. It makes much better than the hard-working writer Chen Aiting who is typing. He can also fire unscrupulously. He appears in the most conspicuous column of the picture newspaper every day and is sought after by countless fans. Those reporters must have lost a lot.

In other words, amid the roar of artillery fire from Yang Cheng, the World Cup finally kicked off, and Yang Cheng did not forget his responsibilities in Real Madrid because of the World Cup!

After all, the World Cup is just a part-time job, and Real Madrid head coach is the right person!
Chapter completed!
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