Time flies, and the children of the past have long grown up and even started a family and career, but in the minds of many people, they still have a place for their childhood friends, "Transformers".----

Since the 1990s, with the maturity of enthusiasts and the launch of new toy series, the activities of Transformers fans around the world have been heating up. As early as 1994, the first BuTCON Transformers Annual Conference was held in the United States, and then evolved into an annual event.

This event is also the most concentrated event for the hardest-core Transformers fans around the world.

Their love for the Transformers series is conceivable, so after the live-action movie was released, these people became the most fanatical fans of the film and the group that complained the most on the Internet.

The words "You suck, but we still love you" are undoubtedly the best description for Ryan and Michael Bey who destroyed all the good memories of childhood.

After all, Ryan and Blast Bay brought the toys and images that they loved in their hearts to the big screen with almost real design and shooting. In addition to the images of two robots, the film almost reached the limit of existing film technology. It is no exaggeration to say that "Transformers" reflects the most advanced film special effects technology in Hollywood and even the world today.

I'm afraid most die-hard fans can't tell whether they love more or hate more. They only have one thing to do, buy tickets and enter the theater, and watch their childhood friends deform in the most realistic way...

Then, buy tickets and enter the theater. The transformers watch the movie over and over again, study every slow motion in it to figure out the deformation process, fight details, etc., and then enjoy it, enjoy it all. They talk about it with great enthusiasm for related derivative products...

This is also one of the biggest reasons why the box office surged after the release of "Transformers".

Although the first three days of North America have not yet ended, and it is inevitable that "Transformers" will be successful, but those destined to be marginalized are unwilling to turn into dust in history.

"There is a function of film critics, which is to avoid excessive commercialization of movies and sell cheap fun."

This is the loud slogan shouted by Roger Albert. Under such a grand concealment, those film critics who are unwilling to be abandoned by the market have begun a new round of criticism of Transformers.

"As an audience, if you want to temporarily accept the incredible fiction, you have to throw away your brain to enjoy the live-action movie "Transformers" - this movie has no logic at all, and likes to show off aggressive shots, which are too verbose and full of countless issues of MV image style and narrative techniques, so it will never become a truly excellent movie."

——David Dembie

"This video is noisy, stupid, childish, rude, and often sarcastic. It cannot be just a representation of the cartoon series that grows up with most children, so Transformers will not bring any enjoyment. If someone unfortunately watches this video, he will never be interested in the series again."

——jr?Jornes

Although Ryan used some means to limit the chances of Roger Albert's column appearing in front of the public, in this country known as free speech, it is not a simple thing to do.

This person who believes that professional film reviews are the main symbols of measuring the success of a film. He still tries his own voice for the benefit of his own and even the industry he is in.

Roger Albert listed a series of unbearable flaws in his eyes.

"Arbitrary sexism is everywhere. In the Transformers series, sexism and intuitive objectification of women are very common. As the heroine Alessandra Ambroshe frequently uses sexual suggestion methods. Although Michael Bay and her slim portrayal of the heroine, they have become the topic of talk that is always mentioned."

"Rich, implantable advertising is everywhere. Although it makes sense to consider the importance of cars under the preset of movies, GM's implantable advertising has seriously exceeded the standard throughout the movie. From technology, beverages, to underwear, fashion and almost all consumables that humans may use, this is no longer just ridiculous, but a complete insult to the audience and the art of film."

"The plot is not worth mentioning. The plots of this movie are easily forgotten and have no logic to tell the story, so it is difficult to distinguish them from each other, because the plot can basically be attributed to the bad guys who want to kill decent robots and any humans in the way."

If evaluated according to the opinions of so-called professionals such as Roger Albert, "Transformers" is definitely a complete failure. No audience likes it, no audience is willing to pay for it. The box office of the film will definitely make Disney cry.

But what about it?

Although the number of attendees on Sunday was still declining, at the end of the week, Transformers won $153.55 million from North America and won the first week of the best single film of the year in North America.

On the first three days of the week, nearly 18 million people from North America entered theaters to watch "Transformers".

People always have their own positions, and professionals' words will be affected by their positions, but the statistics are the most intuitive. The box office and number of viewers in the first week are enough to prove how far professional film critics are from the public today.

After the film was released in North America, Ryan also followed the crew and conducted several routine publicity work. During this period, he was naturally asked by reporters about his views on film critics critics' critics' critics for "Transformers".

"I and all the crew and I worked hard as hard as we could. I'm glad to see that the audience loved the movie except the critics. So let's ignore the critics. Can they represent the audience? No! So, the first thing I do is to make the audience like it."

Faced with many media, Ryan's words were quite polite. "In North America, the concept of free market is deeply rooted in people's hearts. If the audience does not like a video, they would not invest a cent on it, but the current situation is that most viewers obviously like "Transformers" very much."

Because Ryan had to take into account his image as a public figure, he only stopped when he fought back, but major media under Disney began to launch a fierce counterattack against the most well-known group of old film critics.

"Anne Talk Show", which has now become the ace column of ABC TV, invited Kenneth Tulan, a veteran film critic of the Los Angeles Times, to discuss the industry of revealing the critics with host Antonia Kidman.

“Despite being slammed by critics, most viewers still flocked to the theater to watch the Transformers live-action film, the fact that critics were irritated by the film and began to slam the film even more because their comments were ignored by the public.”

As a veteran in this industry, Kenneth Tulane analyzed the mentality of those old film critics, "They are a group of people living in the past. Times have changed, but they have not changed. They still think that they are the center of the film industry. A film review can determine the life or death of a movie. They always take it for granted and choose movies for all viewers in the United States according to their own ideas. What kind of video should be watched and what kind of video should not be watched if they want to influence them."

"But now the information is more free. The newly grown generation will not trust any professionals when choosing movies. They will buy tickets according to their preferences. To be honest, film critics are an industry that is rapidly falling."

"It is this situation that has led to many film critics' dissatisfaction. They began to change their relatively fair position before and always wanted to point fingers at young audiences. They should have objective comments on the movie itself, but in the end they conflicted with young audiences. They abandoned the movie angle and used themselves as the correct standard, and attacked the preferences of young audiences with high standards."

"In fact, these critics are no longer worthy of our attention. They are almost not 'commenting movies'." They are just 'clamoring hard' and want to restore their glorious status as film critics ten or even twenty years ago."

Finally, Kenneth Tulane summed up, "The career of film critics may decline, but this industry will not, because with the help of online platforms, the future will inevitably evolve into an era where 'everyone is a film critic'."

This talk show was not only replayed several times by ABC TV in a short period of time, but also appeared on several online platforms including Tube. On Facebook, where users are gradually increasing, it is also one of the most shared video entries.

What Disney does is not just these voices from high-end interviews, but also the foundation of the film industry - ordinary audiences.

The four largest survey and consulting agencies in the United States, including Ryan's company, conducted a four-day statistical survey in the four most famous theaters in the United States. After the results of the survey, which was directly named "Will you choose a video based on the reviews of famous critics?" were released, and the well-known critics were placed in an extremely embarrassing position.

The survey results released on many mainstream media showed that the audiences of the four theaters who completely ignored the reviewers were 84%, 79%, 81%, and 82%.

The audience who really chooses a film based on the reviews of well-known film critics are 2.3%, 1.9%, 2.2% and 1.3%, and these people are almost all viewers over the age of 35.

This way of making the real influence of the well-known film critics public is Ryan's counterattack, and it also reminds other Hollywood companies that if there are any secret transactions with those film critics, there is no need to continue, because that would be a waste of dollars.
Chapter completed!