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Chapter 705 The Problems Facing the Film Industry Around the World

"Because Disney is creating movies with all its heart and creating a movie, it is necessary to determine where the heart of the movie is. This is the most important thing."

Although these words contain a lot of moisture, what Ryan is saying is indeed what Disney film creators are doing. "It is not easy to put your heart into a movie. You have to start this work very early. It is like the foundation of a building. Without a foundation, you can't build a tall building. The heart and emotions of the film are the foundation. Emotions come from the transformation of human characters' experiences. This is called the character arc. ["

This professional term is definitely not a problem for those below to understand.

"The characters usually appear in a basic image, but at the end of the story, they will change, become a better person, and usually have very positive information, which is what we have to craft at the beginning. The characters will change, the story will change, the action scenes and humor will change, but the heart of the film is at the core."

“For example, we can make a thoughtful superhero movie and make it into an animated film with a very Disney-style feature, rather than a superhero movie with a surprise style.”

It seemed like the idea was good, Ryan paused and continued, "This is a Disney animated film, just adapted from a marvelous work, which is what's special about this film. Then we will add dazzling action scenes and exciting laughs, and the picture of the film will be very beautiful. We use the latest rendering technology, which gives the film a brand new look, but the most important thing is its plot and emotion."

"And these will be the basis for the success of this film."

Ryan took this sudden outburst in his heart. Perhaps this would be a new cooperation model between Disney and Marvel.

“But that’s just the basis.”

After entering this industry for so many years, Ryan can be said to have a deep understanding, "and the technology you have learned is a necessary condition for turning the foundation into success."

"Many people will question whether we will ignore the aspects of human nature and how to tell stories if we learn too much technology. I think these two aspects are not contradictory. Movies are about technology and stories, and about the combination of technology and imagination."

Ryan warned the film school students. "After we learn all the techniques in the film school, we must always remember that movies are stories about human beings, movies are human, and movies must communicate with the audience with your heart."

"As for how to communicate, it will directly affect the success or failure of the movie."

There was no noise below, "I'll talk about some of my experiences. First, tell an interesting story so that the audience can sit and guess thoroughly. Let them not wait for the subsequent development; second, promote this story with unforgettable charm characters, charm is the key; third, put this story and character into a credible world, without realism, just make this story appear credible, this is where our movie is different from others."

"besides!"

"The production of movies must be restrained! Respecting the language of the movie, production guidelines, and three-act drama structure is very important for film practitioners!"

"Audiences are used to certain viewings of movies, and we help them get involved. We don't have to let them think about the production, techniques and techniques of the movie. We want the light to dim. The audience is completely brought into the story, and don't think about anything before the movie ends. This is our goal. Everything we do is to make the audience happy, this is our career. This is where our satisfaction lies."

"So, we must explore stories that have never been seen before and resonate with the audience, even if we let the audience see the subjects they are familiar with. We must also show them in ways that have never been seen before, and show them a world they know but have never seen before..."

The applause in the auditorium suddenly rang like a tide, and Ryan's words obviously resonated with many people. The applause lasted for several minutes, and it was not until Ryan took a few consecutive shots of the microphone before he stopped.

“In the end, I’m glad I’ve become a practitioner in the film industry.”

This is the most unwell word in all Ryan's speeches. "If you go to the electronics industry, many electronic products have a lifespan of about three years. After five years, it will basically pile up scrap iron, but if you make a good movie, its lifespan..."

“It’s eternal!”

After saying that, Ryan turned off the microphone.

Everyone stood up and applauded him, and the last words were simply to the hearts of these people who were about to enter the film industry.

The speech ended, just like all those who came to give a speech, there was another communication activity later, which was actually to answer some questions.

"I hope everyone doesn't ask too tricky questions." Ryan joked.

As the temporary host, Chen Jiazheng ordered a student, "the male classmate who ranked fifth from the left in the second row."

Immediately someone sent the microphone over, and the male classmate's question was not polite at all. "Hello Ryan, I have a question. Disney's videos are indeed very successful now, but it cannot be denied that traditional Disney cartoons have not appeared for a long time. Did Disney give up traditional Disney cartoons?"

"This is a question that many media in North America are asking."

Although he was a little surprised that the other party did not ask Chinese movies first, Ryan replied, "Disney will bring back traditional Disney fairy tales, but we will find the appetite of modern audiences."

"Can you tell me in detail?" Another girl stood up after being named.

"Let's say that, for today's audience, a big problem with the old Disney fairy tales of the past is that there is always a female character waiting for the man to save him."

Hearing Ryan say this, everyone below laughed. When the laughter passes, Ryan continues, "All the women I know, including my sister Taylor Swift, my good friend Drew Barrymore, my goddaughter Lily Mossin, and all the female producers and propagandists in Disney, no one will sit there and wait for the men to save him."

Ryan reached out and signaled the female student's direction. The other party took the microphone again and said, "Yes, it's true, I won't do that either."

"This is not a story that audiences today want to hear and see." Ryan showed a look of course, "so when we start re-creating Disney-style fairy tales, when I'm talking about the stories that audiences today need, what I want is to create a strong female protagonist and let her move the story forward, not wait for men."

"For example, "Tangry" recreated by Disney's animation department." Ryan simply promoted her own work in advance, "The same is true for Rapunzel Le Pei. In the fairy tale, she lives on the tower and is waiting for the prince's arrival. We say that this story is not good. She should be the protagonist and should want to leave the tower. The protagonist should be forced to embark on a journey with her. She is the main force in promoting the story."

The speech did not take up much time, and the Film Academy took great effort to invite Ryan, and it was more about communication.

Subsequently, the students' problems turned to Chinese films without expectation.

"First, "Crouching Tiger, Hidden Dragon" won an Oscar, and "Hero" had a box office of more than $50 million in North America. Does this mean that Chinese movies can successfully enter the US market in the future?"

"I'm sorry to tell you that this is just an individual phenomenon."

Ryan did not intend to let them continue to maintain this unhelpful fantasy. "The director of "Crouching Tiger, Hidden Dragon" is Ang Lee. He has directed films such as "Sense and Emotion" that are very different from his personal cultural background. It is full of American flavor. "Crouching Tiger, Hidden Dragon" is an Eastern story interpreted in a Western way, attracting American audiences with exoticism. Americans are very unfamiliar with Chinese movies. Their expectations for Chinese movies are only exotic, so "Crouching Tiger, Hidden Dragon" is quite popular in the United States."

"In order to suit the American taste, Ang Lee's first script was even written in English, and it was later translated into Chinese." Seeing the skeptical gazes in the audience, Ryan shook his finger, "Don't doubt this, because I am the biggest investor in the film, and "Hero". I will only say one thing: more than 60% of the theaters released in this film are theaters near the Chinese settlement."

"I'm very clear to you that North America, which has Hollywood, is a very xenophobic film market, and even the success of European films in North America is rare."

Ryan's words seemed to inspire these students, and one below asked, "Mulan is a movie that tells Chinese stories in the American way. Do you think this will be a good model for Chinese culture to enter Hollywood?"

"I don't think so." Ryan still shook his head. "Disney just used the content of this story and has little to do with Chinese culture. Because it is a story about a girl dressed up as a boy. Hollywood generally believes that attracting boys into cinemas is easier than attracting girls, because girls will go to boys' movies, and boys will not go to girls' movies. Therefore, Disney is considering what stories can attract girls and boys at the same time, and "Mulan" is exactly the story Disney wants."

"So what kind of Chinese films can enter the mainstream film market in North America?"

The topic was completely entangled with this, and Ryan also expected these things, but he did not intend to say those vague and vague things. "This is a problem faced by the whole world. The problem faced by other film industries in the world is that the American film market is very, very difficult to enter!"
Chapter completed!
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