Chapter 690 Lily saves the world
A white electric car ran over the green lawn and parked next to the rest area. Two elderly people in their seventies got off the electric car one after another. After Ryan's other electric car stopped, they walked under the large sun umbrella in the rest area.
When Ryan and Time Warner's chairman Don Logan entered, the huge lounge area was empty except for the table where Somer Redstone and Rupert Murdoch were sitting.
Although there will be no sympathy when the four groups compete, the atmosphere between the four actual controllers is generally very harmonious.
Especially the competition between Disney and three other traditional media groups is far less intense than that between them.
"In my opinion, this is not suitable for us to come forward."
After sitting down, Ryan continued the topic just now, "The government on the other side of the ocean keeps a strong guard against North American media and will never allow us to get involved in the mainstream media industry there."
His eyes turned to Murdoch, "I believe Rupert has some understanding of this."
This statement did not mean to be sarcastic. Ryan just explained the facts very plainly. The things they discussed were related to the vital interests of the four groups.
"We can't have the right to speak." Rupert Murdoch spoke, "The other party can't give us some of the right to speak. Although I'm very unwilling to give up, News Group's investment in media over there has actually basically failed."
"Warner is better." Don Logan laughed, "We only focus on the entertainment industry."
"Ryan, I heard you set up an investment fund there?" Summer Redstone turned the topic back to Ryan. "How are you getting?"
"It's normal."
Like investment banks like Goldman Sachs, several investment funds under Scott have gradually extended their tentacles to China. The projects that are investing in are definitely the rapid development of IT industries, "just participated in the investment of several small IT companies."
Like the IT company in North America, there are really not many IT companies that can make him remember.
"Copyright protection and openness of China's entertainment and cultural market..." Ryan brought the deflected topic back on track. "Although it is directly related to our interests, I do not recommend launching a public opinion war. The government opposite is always sensitive. Doing so will make them list us as potential enemies."
"I agree with Ryan's statement, too."
Rupert Murdoch, who has encountered several times in China, said, "This involves ideology and propaganda image shaping. The two sides of the Taiwan Strait have barriers that cannot be crossed."
"Although after 2001, their market opened a little bit," Don Logan said with his chest folded with one hand and holding his chin with the other, "but what we need is a more free and broad market. They also need to pay attention to copyright protection. Otherwise, our returns will always be limited."
"The federal government is about to start a new round of WTO amendment negotiations." Summer Redstone reminded.
This is also the main reason why four people can sit together.
"So, we use the simplest and most direct method." Ryan gently tapped the armrest of the chair, "to push the federal government to fight for more benefits for us in negotiations."
With the promotion of capital, the federal government will definitely do this. Hollywood and the media industry are powerful tools for exporting American values. The media industry may be restricted by many countries, but Hollywood movies have broken most of the barriers to the world.
Although the federal government may not be able to win too much benefits for Hollywood in negotiations, it is always a hundred times better than doing nothing. Even if the opposite government is still very loud and low in copyright protection, some changes must be made to gain equal status in trade.
According to statistics, in recent years, Disney's direct copyright expenses on the other side of the Pacific have been as high as US$300 million to US$400 million each year, and the potential losses are impossible to calculate. Countless products without Ryan and Disney's authorization are flooding every corner of the Chinese market.
Among them are Disney's classic Mickey Mouse and Donald Duck, as well as the emerging Harry Potter and Pirates of the Caribbean.
Even in recent years, Disney has taken away a billion rmb of revenue from China only by relying on the Harry Potter series, but this part of the money is very small compared to the benefits generated by piracy.
Although in the last year of his previous life, including himself, they are all beneficiaries of piracy, people who stand on different positions will have different interests and those who harm capital interests will be their opponents.
Therefore, since the Sino-US WTO negotiations at the turn of the century, Ryan has joined forces with many Hollywood companies to put pressure on the federal government so that in the negotiations, he can gain more benefits for many Hollywood interest groups, including himself.
After taking over Disney, he had stronger capital and interest demands. Revising the memorandum of the China-US World Trade Agreement on film and cultural products is definitely a must-have for the entire group and even the interest alliance.
In this regard, the film and television entertainment industry and derivatives occupy a considerable share of the entire group's revenue, Viacom, Time Warner, News Corporation and Walt Disney are definitely natural communities of interests.
Just as Nicole said, Disney has major interests on the other side, so it is definitely not a wise choice to directly intervene. Is there any target in the United States that is more suitable for taking the blame than the federal government?
After reaching his current position, Ryan knew very well that he represented not only his own interests, but the interests of an entire group.
After discussing some measures to put pressure on the federal government with the other three, Ryan and the other four left the club one after another.
For these large commercial groups including Disney, the opposite market is definitely the largest potential market. Unlike Iran and North Korea, which cannot enter through legitimate channels, the opposite market will definitely occupy a very important position in Disney's future development strategy.
Disney's audio and video industry was the first to make changes. The crew of "Transformers" has contacted the heroine of "Qinghong", and the other party has also accepted the invitation from Disney Pictures to play a supporting role with some roles in a live-action movie. The news has caused a lot of sensation on the Internet after it spread to China.
In this era, for actors on the other side of the Pacific, it is a great honor to enter Hollywood.
There is also the latest episode of the Harry Potter series, "Harry Potter and the Goblet of Fire", which has long been confirmed to be premiered globally in dozens of countries, including the other side of the strait. Disney has divided the Harry Potter crew into two halves. In addition to the large teams left in Britain and the United States, there are also a group of people who mainly play the actor Zhang Qiu, who will appear at the premiere in the mainland.
Even the premiere is placed in a cinema that Wanda Cinema will open in Shanghai.
Even Ryan considered taking one of the Gryffindor Golden Triangle to the other side of the ocean, but later gave up this plan and let the Miss Zhao, who played Zhang Qiu, be the protagonist of the premiere, please be more pleased with the audience in the mainland.
As for the future, if the profits of the opposite market can be close to the North American market, he would not mind holding a Chinese actor as the protagonist of "Transformers" or other commercial masterpieces. He believes that as long as there are sufficient benefits, other companies will do it.
Of course, the premise is real interests, not other vague things.
Entering October, after the adjustment of the traditional off-season September, the North American film market has set off a new round of release craze. Disney Animation Center also launched the first 3D computer animation feature film "Four-Eyed Chicken" without Pixar Studios. Although the total investment of this animated feature film reached US$150 million, it has a distinct experimental flavor and is a typical test work of Disney Animation Center.
For Disney Animation’s main body that has been in decline for many years, it is not easy to rise again, nor can it be easily solved by a script and Pixar’s production technology. This animated feature shows many shortcomings of the new Disney animation department.
“A fast-paced collection of pop culture.”
"This is the first Disney full CG cartoon without Pixar, it looks cheap, boring and distorted."
"Even if the visual effect of the film is superb, it will be in vain without a clever soul. It's almost the same to make a TV cartoon."
The audience's comments on Disney Ryan Family Online reflect many problems in the film, and these problems are most directly reflected in the box office.
The film had more than 3,600 theaters in the first week, but the box office in North America was only 40.04 million US dollars. This was the worst animated film in the first week after Ryan took over Disney. Most importantly, the film had a poor reputation among the main audience and was definitely not a successful work.
"Four-Eyed Chicken" is not a failure. It also reached US$100 million after three weeks of box office in North America. However, due to the poor reputation of the audience, the sales of derivatives are not very good. Disney will definitely suffer a certain amount of losses in this project, but this is the tuition fee that Disney animation must pay for the resurgence of its rise.
Because this is just an experimental work, Ryan has not intervened too much in this movie, and this is not a traditional Disney animation. After John Lassett briefly tried the waters, he also assured the board that the works produced by Disney animation will return to the most typical Disney animation style in the hand-painted era.
The kind of cartoon that sings and dances, sweet and greasy people is the signature of Disney animation.
Of course, as long as Disney animation has accumulated enough and the social environment gradually changes, Lily can save the world.
Chapter completed!