Chapter 481: Appeal
Every time a movie starring Ryan is released, the media will be at the moment to enjoy the feast. As long as relevant comments are published, the sales of newspapers and magazines will definitely not be a problem.
Traditional film critics also know that the influence of their own group has plummeted, so they will naturally not miss this opportunity to attract attention.
"A thrilling and grand epic drama, Ryan Jenkins' unparalleled performance, and Ridley Scott's super control will make the whole movie extremely exciting. "Gladiator" deserves a thumbs up."
Famous film critic Roger Albert gave a thumbs up to the movie in the column of the Chicago Tribune.
"When Ryan Jenkins drove the white horse he had seized in the grand arena, wielding his sword and shouting to reorganize the team at a group of slaves, I seemed to see myself moving forward bravely in Hollywood. He was handsome and heroic, as if he was holding the whole world on his shoulders."
"Ryan didn't prepare many lines for himself, but every sentence is memorable. His performance is not only a performance, but more like a spirit and a state. He can make the slave owner give up his life to protect his beliefs and also let the officers stop doing evil. There are so many things worth remembering about in the role of Maximos. He is simply synonymous with belief, ideals and courage!"
The comments from the New York Post clearly target Ryan's performance. Many media, especially partners, are actually very clear about what the movie is aimed at, so they naturally spare no effort to do the most basic publicity and public relations.
"Since a few years ago, we're saying that Ryan is one of the best acting people among the younger generation in Hollywood, and the movie "Gladiator" and the role of Maximos undoubtedly proves this."
"Especially at the end of the film, the injured Maximos could not see fear, hatred, and sadness in his eyes. At that moment, there was only a god and a frightened beast confronting in the middle of the arena. When Leonardo's role as Commodes fell down powerlessly with a terrified expression, a trace of relief flashed in Maximos' eyes, as if he was a soldier about to leave the world and complete the final task to accompany his loved ones whom he had been in love with day and night. At that moment, he was so close to God, and at that moment he was bidding farewell to the world. A god on earth slept in the wheat field without any worries, walking towards the blue world with glory and smile..."
"We have no way to know how much Ryan has paid for this movie, but Leonardo DiCaprio, who has always been criticized for his acting skills, has shown his extraordinary charm of the role. In his own words at the press conference last night, Ryan has brought him too much shock in his acting skills, so that this outbreak has occurred."
——The Los Angeles Times
Since "Brave Heart" in 1995, Hollywood has set off a craze for retro epic war films, cultivating a large number of epic fans. In addition, Ryan and Leonardo's strong appeal has attracted a large number of viewers to enter the theaters from the next day.
Although many film critics scoff at the movie, such as Gary Graham, who is known as Ryan Jenkins' biggest opponent, updated a comment on his blog.
"The film replaces the character's personality with sluggishness. Ryan Jenkins obviously did not learn from the lessons of the box office failure of "The Pianist". Continue to believe that if the characters in the film were bitter and depressed enough, the audience would not think about how boring they were. The film was as good as "Ben Hu" of the same theme, and how exaggerated and stupid it was!"
He also imitated other famous film critics and directly gave the movie a star.
However, no matter how the critic comments, whether the film is popular or not is the audience's final say.
The movie was premiered on Friday. Starting from Saturday, most theaters that show "Gladiator" had attendance rates of more than two-thirds. Among the audience members interviewed by the TV station, more than 70% of the people were quite satisfied with the movie.
Word of mouth is also an excellent way to promote the box office.
Jenkins Films' promotion has not relaxed at all. On the Internet, TV and paper media, they have always maintained appropriate news advertisements about "Gladiator". Some critics who have received sponsorship have been divided into two camps of praise and moderate criticism, relying on their respective columns and blogs, a war of spray was launched.
These have led to the topic of the movie to a certain extent.
Christmas is coming. On Sunday, more viewers who enter the theater choose to watch "Gladiator", and even some theaters with good locations are full. Although it is incomparable to "The Matrix 2: Reloading" during the summer season, it is already the most popular film in this Christmas season.
If you want to win an award or even get an Oscar nomination, the quality of the film is the basis, but public relations is an indispensable means.
Starting from the second day of the movie's release, Ryan convened a grand party at the Hilton Hotel for two consecutive days. For a time, Hollywood celebrities gathered. If it weren't for the wrong time, it would be like holding a Golden Globe Awards ceremony.
The party was not just for the Oscars, but also the nomination for the Golden Globe Awards at the beginning of the month. Natalie won the Golden Globe Award for Best Supporting Actress for "Floral Grass", which was repeatedly postponed. Although she knew that there was little hope for Long Island Girl to win, the Golden Globe Awards, which had only more than 90 judges, have been full of shady since its birth and are undoubtedly more susceptible to impact.
Such a public relations party is a test of people's communication skills. Nicole, who used to be the hostess, was good at dancing and was Ryan's best partner. Now, Charlize Theron is a little worse in terms of connections and social skills. However, South African American Diamond has been working hard to enrich himself and complete the role change as soon as possible.
Because of the release time, "Gladiator" is like Ryan's past movies, destined to miss the Golden Globe Awards. Before the Oscar nomination was announced, it was the most critical period of public relations. It was not just himself, but Pyre Kingsley and Harvey Weinstein also wandered among the heavyweights in the academy.
Ryan invested more than 10 million US dollars in advertising costs alone. In addition to the current hype, he purchased several issues of multi-page pages in "Vanity Fair", which has a significant influence on the upper class of Hollywood, and launched intensive public relations promotion.
In addition, he also reached an agreement with Tina Brown that the 2001 opening journal of Vanity Fair will feature Gladiator and Maximos as the cover.
Just as Harvey Weinstein told him at the beginning, Ryan must at least ensure that every judge who voted has watched "Gladiator", even a few of them.
There are many Oscar judges who vote with their feet!
After all, Oscars are still far away, and more work needs to be carried out in private. Although everyone from the industry to the media knows that canvassing canvassing exists, if it is too much, it will definitely cause disgust from the college...
The team Ryan had prepared long ago, and was active in the dark places in Hollywood like a ghost.
After two busy days, when Christmas comes, what attracts Ryan the most is undoubtedly the box office rankings of the new week. After all, his first priority is interests, and the benefits obtained by the movie in terms of money are the most obvious measure.
If a movie like "Gladiator" has a huge investment and big production, and is treated with cold market acceptance like "Pianist", it may become a box office poison in the media.
However, a movie that was a big hit in his previous life. With him, a person who has a commercial appeal that far exceeds Russell Clow, will he fail in the last glorious moment of the epic film?
The first three days of the week, especially the two days on the weekend, the movie has maintained an extremely high attendance rate, achieving a box office of US$72.55 million in more than 3,600 theaters. Although both the overall results and the single-player box office are much worse than "The Matrix 2: Reloading", such results have exceeded the outside world's estimate of US$60 million.
Even if it is Christmas now, the box office of $72.55 million is enough to overturn "How the Grinch Steals Christmas" and firmly occupy the throne of the North American box office rankings.
As for another epic war film of the same period, the box office increased significantly in the two days of the weekend, and the box office in the second week ended up being just over $8 million. Such a result, let alone want to enter the top three in the rankings, even "Monster Electric Power Company" released for four weeks also pressed it firmly under the bottom for $19.85 million.
The French director's ambition to overturn "Save Private Ryan" in box office is destined to be one of the typical negative textbooks in Hollywood like this mediocre movie.
However, this movie also had a huge impact on the other hand. Since then, filming movies between the former Soviets and Germans during World War II has almost become a taboo in Hollywood.
The box office of "Monster Electric Power" in North America is about to exceed 200 million US dollars. This animated film shows strong momentum and has become the champion of the local box office rankings in overseas markets, especially in the UK, Japan and other regions that were released earlier.
The first day of the second week of "Gladiator" was the Christmas holiday, and the number of viewers did not change much. This situation continued until December 27, when the attendance rate of major theaters dropped significantly. However, on the weekend, it ushered in an expected rebound, and this result was directly reflected in the box office.
Like all commercial productions, "Gladiator" ushered in a box office decline in the second week. After a full week, the $52.33 million still guaranteed its throne of the North American box office rankings.
Subsequently, major universities in North America ushered in another holiday. Big-production movies like "Mission: Impossible 2" were released one after another. "Gladiator" only maintained its championship position for two weeks, and the number of theaters quickly decreased to about 3,000, but the subsequent box office remained above 20 million US dollars, showing extremely strong resilience.
Chapter completed!