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1439. Publicity and distribution

"Spider-Man" has once again achieved great success. It can be said that Wang Yifan's status is unbreakable.

Moreover, the official news reports on the grand occasion of "Spider-Man". I don't know how many times Wang Yifan has been on the official news.

This is also a weather vane.

Wang Yifan had already put a golden body on himself. As long as he didn't commit suicide, it could be said that no one could move him.

On the other hand, Chen Hang, the directors who are preparing to enter Hollywood, all of them have their own thoughts when they see the big sale of "Spider-Man".

On Chen Hang's side, it can be said that "Trueman's World" gave him a real ticket to enter Hollywood, but it failed.

So, this time, "Hurricane Rescue" can be said to be the turnaround he wants to fight.

Only success is allowed but not failure.

Otherwise, he would probably have no shame to continue to say that he would go abroad and make money from foreigners.

The schedule for "Hurricane Rescue" has been set, and two versions are released at the same time at home and abroad.

One book and two shots, or a set shot, can be regarded as a feature of "Hurricane Rescue".

Movies like this are hard to expect audiences to ignore their skin color and nationality like Spider-Man.

Because the background is different.

The standards are also very different at home and abroad.

Wang Yifan, the North American distribution of "Hurricane Rescue", still continued to choose to cooperate with Mina Group.

Nothing else, because we have cooperated more often, and Mina Group wants to gain more share of the Marvel Universe program, so it has been giving very discounted prices in terms of distribution sharing.

Of course, the other giants can do the same, but at present, the cooperation with Mina Group is quite pleasant, and other giants are actually not particularly concerned about "Hurricane Rescue".

After all, Chen Hang is not Wang Yifan either.

Today is the pre-screening promotional and distribution plan formulation meeting for "Hurricane Rescue".

Mina Group is a media giant that integrates television networks, paper media, film production, distribution, peripheral sales, etc.

In fact, the major giants in Hollywood are basically all behemoths.

Not that Mina Group is just a film company.

This time, the release of "Hurricane Rescue" is a Mina Group specializing in issuing medium and low-cost brands below Class A.

"Hurricane Rescue" is indeed not a large-scale A-level production, with costs and lineups, etc. At most, it can only be considered a medium- and low-cost category.

And it is the most common gunfight action movie, the most common type, which actually does not represent a derogatory meaning. On the contrary, in the eyes of Hollywood film companies, the common type is the most stable.

The least risky.

This time, the person in charge of Hurricane Rescue distribution business is Schmidt Ederson, general manager of Orion Pictures.

In fact, as the head of Orion, Schmidt Ederson would not be responsible for the distribution of low- and medium-cost movies like "Hurricane Rescue".

The specific business is naturally carried out by specific personnel, but asking does not mean that you don’t need to understand it. Moreover, this time, Wang Yifan will also participate, so Schmidt Ederson naturally has to come forward in person.

He knew how much this Chinese director is now valued by the bosses of the group's parent company.

So, naturally, he wouldn't really ignore it.

In order to show importance, Schmidt Ederson even came directly to host the issuance plan formulation meeting this time.

Both Wang Yifan and Chen Hang will attend.

In fact, in Hollywood, when publishing things like this, unless the director has a big enough status, most of the time, they will cooperate rather than dominance.

Chen Hang's status may be very high in China, but here, Chen Hang really does not have that big status.

But Wang Yifan was different. When he sat down there, no one could ignore his existence.

"Wang, can you start?" Schmidt Ederson asked with a smile and looked at Wang Yifan.

Wang Yifan couldn't help but smile and shook his head, "I'm just listening. You are professional in the distribution business."

Of course, Schmidt Ederson did not really want Wang Yifan to host this publicity plan meeting, but just to highlight his importance to Wang Yifan.

If Wang Yifan really intervened, he would be embarrassed.

"So good, Tony, how are you in contact with the theater?"

Schmidt Ederson immediately entered the role and asked a member of the distribution team.

The man named Tony glanced at Wang Yifan and said: "Although "Hurricane Rescue" is just a low-cost film, because the film also comes from Wang's script, and "Spider-Man" has brought huge profits to theaters, the theaters are willing to invest more resources in this movie. For now, it is predicted that the premiere theaters will not be less than 3,000."

For a low-cost movie, this can definitely be said to be the beginning of Tianhu.

The number of paintings opened in 3,000 cinemas can be said that without Wang Yifan, it would definitely not be able to reach them.

Wang Yifan naturally knew that there must be much to do with the efforts of Mina Group, in order to show its strength and tell Wang Yifan that even if it is a medium- and low-cost movie, Mina Group still has the ability to win the best treatment in terms of distribution!

Chen Hang was also a little excited. Although the number of screens on the screen does not mean whether the movie was a hit or not, first of all, this is a display of strength.

And today, if you want to get a high box office, it is also crucial to have enough screens.

Then, Schmidt Ederson learned about the distribution situation in overseas regions, mainly in Europe and the United States.

The topic has officially entered the most critical topic.

Promotion, promotion, publicity and distribution are naturally inseparable.

How to do the promotion before the release is also very important.

For example, Schmidt asked next: "Bill, is the promotional theme confirmed?"

Yes, the promotional theme, and often, a movie, the general direction of publicity is also very important.

Because if you choose a good publicity theme, you can get twice the result with half the effort, but if you choose a bad one, you can get half the result with twice the result with half the effort.

Their pursuit is to spend the least amount of money to achieve the best publicity effect.

"It's decided, because the content and theme of the movie are actually reflected in reality, which is the case of missing girls in North America and their families. I have conducted some investigations. In North America and Europe, there are a large number of missing girls cases. Most of them, like the heroine in the movie, flow to the voice sales group and drug trafficking group. Some are auctioned on the black market and become veritable female slaves, and some are even abused and killed for fun."

"When I was working in Europe, I heard people talk about this. It is said that some girls in Eastern Europe were abducted and auctioned and killed by death, and some people paid for it for fun."

"So I think that this aspect works well and can attract widespread attention."
Chapter completed!
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