Chapter 56 How to make fans peace and love?
Looking at the excited faces, he continued to suck his blood and said, "There are all our powerful ministers, and even the co-founders of new projects in the future!"
"If the development momentum continues, our company's annual sales will exceed 3 billion. According to investment regulations, the valuation of the profit margin ten times the valuation..."
"At least five billion!"
"Five billion?" Keer was the first to be surprised: "Am I already a billionaire?"
"That's right!" Chen Feng smiled and said, "To be precise, everyone here has basically worth billions of dollars!"
The conference room was in an instant, Chen Feng waved his hand, and waited for everyone to calm down and said seriously: "This is just the beginning. Our company has good cash flow and we don't need others to invest, right?"
"I can assure you that as long as you work hard, there are more options waiting for you!"
Chen Feng was also very happy to see everyone signing the contract happily. Although he took out part of the equity, he also tied the core team tightly to a boat.
At least five years of option unbinding period...the company's priority repurchase rights...the strict exit mechanism...
As long as you have more than two-thirds of the equity stipulated in the Industrial and Commercial Law, that is, 70%, you will do whatever you say.
As for the complicated board of directors, I will talk about it later. This company is just the beginning for me. To put it bluntly, it is a pool of accumulated traffic. Whether it is monetized or a new project is launched, as long as the traffic is in hand, everything will be done with half the effort.
Send the others away and said to Song Yun: "Stay working hard, you will have your options next year!"
"Thank you, boss!" Song Yun nodded excitedly, but unexpectedly he could witness the birth of several billionaires!
I have heard of countless iPos listings and billionaires traveling all over the place overnight. But today it really appears in front of me, all of whom are living colleagues around me, so I feel it is naturally different.
Not counting options, I have earned millions of dollars in sales alone in half a year. I am definitely a fighter jet in the gold collar, and my subordinates are strong and strong. I am very tough in negotiations wherever I go. Who wouldn’t call Director Song politely?
Although the boss is young, he is ambitious, capable and more courageous. He dares to delegate power and let his subordinates perform their own actions. This is the most comfortable place.
Compared to the dirty personnel relationships before,
This is simply paradise!
Send Song Yun away, Chen Feng leans on the boss's chair and starts planning the next step. Douyin has almost been done, Keer takes over food, nonsense movies are based on entertainment, and the perfume prince...
Not to mention it!
Even the world you don’t know is considered a science popularization track, not to mention the animation seeds of Yaya and Liu Peng, which are basically covered in all dimensions.
Of course there are other fields, but in Shen Feng's opinion, the technical content is too low and he will be eliminated sooner or later. After all, fans are not stupid, and they will always get tired of singing, especially now that the competitive pressure is so great, who doesn't want to be happy while learning some knowledge?
How to use fragmented time to complete knowledge payment is the next trend!
Not only myself, but all Toutiao groups have begun to secretly plan knowledge payment last year. After all, it was the biggest selling point that they could tear a hole from the three-legged tripod and become the fourth giant outside the bat.
Chen Feng turned on the computer, looked at a web page, and murmured to himself: "It's your turn next!"
B station!
Last Valentine's Day, Alibaba announced its shareholding in Bilibili, accounting for 8%, becoming the third largest shareholder. This guy who was once called Xiaobang by fans is now Tencent and Alibaba with his left hand, and he has reached the peak of his life.
It was once synonymous with niches. Even in the 16 years when the content entrepreneurship was the hottest, Bilibili never participated in any subsidy war. When video website members still had advertisements, it still insisted on Bilibili's promise that there would never be any advertisements.
It was not until 2018 that people secretly went public that they discovered that this small broken site actually had 2 million up owners?
The average monthly active users was 92.7 million, an increase of 25% year-on-year!
How many people beat their feet and stamp their chests?
I've misunderstood it!
Of course, according to Chen Feng's logic, any project that cannot be profitable is garbage, and he has specially studied the so-called profit model of up owners.
Last year, Bilibili launched a creative incentive plan. Up owners with more than 1,000 fans or cumulative views reach 100,000 can obtain subsidies based on their works.
1,000 views are about 3 yuan. An up owner with about 200,000 fans works hard every day and can earn at least four or five thousand yuan a month.
Big Head must be divided into advertising and traffic. I heard that there is another charging plan?
Similar to the rewards from public accounts, the official commission is 30%. Especially for game area up owners, live broadcast is also an important income.
Although it cannot be compared with professional live broadcast platforms, the anchor signing and sharing of the money is not high, the top few people can easily earn millions every year.
Big anchors rely on signing contracts,
The little anchor relies on gifts,
The waist up master is the most pitiful,
Live broadcast is equivalent to begging for dinner!
Rewards are games for a few people after all. As for animation, ghost animals, and other areas of life, except for advertising and platform subsidies, they can only rely on e-commerce and offline activities. A few thousand yuan a month is calculated, and a lot of them are all based on love to generate electricity.
He specifically asked Lao Song to investigate a food broadcast named Jing Hanqing. He became popular with videos similar to those who commit suicide. He was known as the number one food broadcast on Bilibili. As a result, he earned only 500,000 or 600,000 yuan a year, even Ke'er's hair was not as good as a hair!
This is the difference between positioning and professionalism!
There is also a channel called testv in the technology area. Although there are only more than 800,000 followers, the content is mainly based on technological evaluation. How can you make money by selling hot pot base?
What’s even more amazing is that the annual turnover is more than 10 million!
A guy named Movie and TV Hurricane, with only more than 200,000 fans, can he earn hundreds of thousands by selling peaches?
I have to say that it is a wonderful place!
After reading the research report, Chen Feng lamented that Bilibili is worthy of being one fan and top ten fans. After twelve years of development, users have been actively following based on their interests, and the stay time of a single video is longer.
On the one hand, Douyin Kuaishou randomly brushes for 15 seconds, and on the other hand, it actively watches for 10 minutes. Any fool knows who pays more attention, right?
Therefore, the fan base of Bilibili may be small, but the monetization conversion value is more than that of any other platform.
Of course, B.com is not stupid. Last year, I also contacted the owner of the up shop to open a large number of stores: one is to enter the Taobao store, and the other is to open a small store on the site. Without jumping external links, users can shop directly on B.com, and the wealth will not flow to outsiders.
Unfortunately, the effect is not good. It’s like a mountain. Even penguins can’t play in business. Do you think Lao Ma has been in vain for so many years?
Standing up and coming to the window, these things don’t matter to me. Anyway, they are not for monetization, but for layout of industries and accumulating fan groups in different consumer fields.
I have selected several goals, all of which are the top resources in various fields, and even the first up owner.
After all, Wanli is now strong and has a strong cash flow of 40 to 50 million yuan per month. In addition, the high stickiness of fans on Bilibili, it is impossible for him to become popular overnight like Douyin and Kuaishou. Otherwise, after more than ten years of hard work, the few people will be awesome.
That's the case,
Then just use money to spend it!
Chapter completed!