"There is no way. Zhang Yiming's initial plan to go overseas also wanted to blossom in multiple ways, especially in the game field, but unfortunately..."

Bao Fan put down his wine glass and said, "After inquiring, no famous company in the world can invest?"

Chen Feng curled his lips and said nonsense, what did you do early?

Don’t look at how Brother Ma started his career?

Penguin has initiated at least 51 investment and mergers and acquisitions in the past 14 years, with investment targets covering more than 14 countries and regions in Asia, Europe and the United States, covering four major areas: basic engine technology, game research and development, channel distribution, and game community.

Tens of billions of dollars have been spent on real money!

Whether it is the world's mainstream game manufacturers or new game producers/distributors, they are gradually being classified by Tencent as a global power sphere.

Foreign media even directly described it as the empire of the sun never set. Just like the United Kingdom, the sun will never set on Tencent’s game empire. At any time, anywhere in the world, gamers are interacting with Tencent-related games.

I have to say that Xiao Ma’s investment philosophy is still very good.

Small Holdings,

Not in power.

It is more like irrelevant bets than part of their strategy, and never interferes with the daily operations of invested companies. This is the key to the world being able to avoid government scrutiny.

Acquisition of 84.3% equity of "Clash of Clans" developer Supercell" 8.6 billion US dollars...

It cost 369 million euros to acquire 5% of Ubisoft’s equity...

Riot, a wholly-owned developer of "League of Legends", spent 2.3 billion yuan...

Bidding for "Angry Birds" developer Rovio fought for $3 billion...

Penguin in the game world,

That is the existence of God of Wealth!

To be honest, the game industry has been moving around for so many years, and it is nothing more than just a simple truth to the world: no krypton gold, no games.

It is applicable to players and game manufacturers.

As for domestic game companies, in addition to being unable to refuse the price offered by Tencent, they also increase the chances of games becoming popular after joining the ecosystem.

With Tencent’s huge number of users and promotional channels in the country, the game will reach its peak before it was born?

So the former old enemies knelt down in front of real money. Xishanju cooperated with Tencent to promote "Swordsman Love", Changyou took out "New World of Heaven and Dragons" to cooperate with Tencent. Even Shanda chose to eliminate his grudges with Tencent and hold hands to make "Legend World".

This is the charm of the RMB!

Of course, there is still a large number of players who will develop beliefs about game companies such as Sony, Microsoft, Nintendo, and even Ubisoft and ea, but they always remain disdainful and disgusted with Tencent.

After all, Tencent had not started acquiring game companies more than ten years ago, but instead directly copied other people's creative ideas to make imitations. Later, with the support of its own strong user base, promotional channels and operational capabilities, it continued to erode the market share of the original game and eventually came from behind.

"QQ Hall" to "Bubble Hall", "QQ Dance" to "Jing Dance Group", "QQ Speed" to "Kart Run", and "Cross Fire" to "Counter-Strike"...

But everything in the world cannot escape a truth:

Success and defeat of the enemy.

From the result-oriented perspective, you can scold Tencent for not being able to make good games, you can criticize Tencent for plagiarism, but you have to admit that it knows how to explore human nature. It is a game company that is good at mass production and successfully commercialized.

Originally, when PC games dominated the country, the player groups had their own beliefs, but faith recharge was a minority after all. In layman's terms, krypton gold requires a certain game threshold, and players have sufficient time and space to communicate.

Back then, NetEase, Shanda, Giant and other major manufacturers valued top players rather than leeks. After Tencent entered the market, it quickly lowered the threshold for krypton gold, which led to many people feeling that Tencent games are worth spending money, because no matter how much they spend, they can see the effect. As a result, this strategy of accumulating less and becoming more large has almost cut off all players.

This gameplay targets the weaknesses of human nature comparison, and does not create a high threshold, which completely amplifies human nature.

It also caused harm to other game companies. Originally, the works of each game team had a market selection process, and Tencent turned market selection into Tencent's choice.

To put it bluntly, Tencent’s krypton gold system, capital game, and promotion potential energy have largely led to some excellent games not being able to enter the public’s vision and dying, and competition in the game industry has become more utilitarian and barbaric.

As the era of PC games has come, Penguin’s image has gradually become taller. "Aov" is the only self-developed mobile game selected for the Asian Games.

"pubg     mobile" took only one month to top the download list of 49 countries and regions around the world, becoming the fastest domestic mobile game in history to become popular in the overseas game market.

If you are curious why domestic mobile games are so easy to play locally?

Nonsense, mobile phones are a communication tool for foreigners. When you use iPhone     7, iPhone      8, people may still use iPhone     5.

Many people in Brazil are even using the flap Motorola.

At least in the mobile game market, if the mobile games of China, Japan and South Korea are just second-rate in the world, then no mobile game dares to claim to be the boss.

"The future will definitely be the 3a era." Bao Fan smiled and said: "In recent years, official policy documents have emphasized that game companies currently lack a deep cultural heritage and lack high-quality games that have been recognized around the world."

"Tencent chose to participate in 3a production under the dilemma of being restricted by the version number. It not only embraces the policy but also strengthens its own brand output, and leverages more domestic and foreign players. Why not?"

In Shen Feng's view, Tencent's next script may be: building an overseas studio - revitalizing the 3a production process - using capital to leverage the world's top talents to join - and continuously create 3a masterpieces belonging to Tencent.

In capitalist society, money is the only productive force.

As long as you can make a good game, it is said that it is the greatest sense of accomplishment for the technical mate. As for who is the boss?

Is it important?
Chapter completed!