"Sorry, I'm disturbing!"

Chen Feng looked at Ding Wei who was running hurriedly, frowned and said, "What happened?"

Ding Wei said hello to Li Nanjun and quickly said, "The latest news from Alibaba, Zhao Yuanyuan seems to be under investigation!"

"What?" Chen Feng was stunned and looked at Li Nanjun. The other party quickly stood up and went out to inquire about the news.

"Speak slowly." Chen Feng signaled Ding Wei to sit down and asked, "Are Jia Jia and the others involved?"

"Boss, please rest assured!" Ding Wei straightened her back and promised: "There is absolutely no transfer of interests!"

"There must be normal welcome and send off, but nothing..."

Chen Feng waved his hand, just say this, he has been given up, and even Aunt Pang and Jia Jia are preparing to transform, but unexpectedly Zhao Yuanyuan actually...

"Less than half an hour after the news came out, Alibaba Intranet reported that Zhao Yuanyuan, a former senior operation expert of Taobao Live UGC channel, was investigated for "corruption."

Ding Wei introduced: "It is said that in 2018, a live broadcast agency was illegally arranged to settle in the clothing live broadcast base. In 2019, through the head of the above live broadcast agency, he arranged for his girlfriend to join the institution with a high salary and received hundreds of thousands of yuan."

"At the same time, it provides part-time services to the main companies of several Taobao live content institutions. It was secretly fired last month."

After saying that, he opened his circle of friends and showed it: "Ali did not respond to this matter, and Zhao Yuanyuan did not respond directly. Look at this photo."

When Chen Feng saw that it was actually a photo of a melon field?

The title is very simple: If you want to inflict a crime, there is no way to worry about it!

I couldn't help laughing, no wonder I was watched by the melon-eating crowd. The surname Zhao has always been regarded by the outside world as a key figure in the rapid development stage of Taobao live broadcasts, and is also called the behind-the-scenes drivers such as Li Jiaqi.

But leaving when the live broadcast was the loudest?

I am too high-profile and show off my speeches everywhere, and I am the one who shows the most. I even mistakenly gave the title of Taobao Live person in charge in front of his name.

In fact, it is just the person in charge of operations. Live broadcast belongs to the content e-commerce sector. The person in charge was Wen Zhong, now the boss of Xianyu, and now Xuande, with his real name Yu Feng.

"I joined Alibaba in 2017 and was responsible for the operation of Taobao live broadcast at the end of the year. One-year live broadcast ushered in an explosive period."

Ding Wei said: "Last year, Tmall's Double 11 transaction volume was 268.4 billion yuan. Xuande, the former senior director of Alipay User and Platform Business Department, was transferred to Taobao to be responsible for Taobao's content business, including live broadcast, and reported directly to Jiang Fan."

Chen Feng curled his lips, Jiang Fan?

It seems to be cold, right?

Zhao Yuanyuan is now a small person worth mentioning, but Alibaba has been making a lot of big things this year, especially when Feng Qingyang just abdicated, Xiaoyaozi first took over the power...

Yes or no?

"Zhao Yuanyuan, who was born in the advertising industry, brought Taobao live streaming into a traffic era of so-called top anchors during her tenure, but with the development of the platform, the strategy of playing with head effects is no longer suitable."

"Now, more emphasis is on the support plan of mid-level anchors. Xuande once again stated last month: We do live e-commerce, which is definitely not a traffic business. Alibaba has never done a traffic business!"

Chen Feng nodded, this is the kingly way. What Alibaba is working on is a commercial operating system, and traffic is an element in it, but traffic cannot determine everything.

The live broadcast industry used to be like a sales channel, but it will gradually move towards both ends, one end is towards branding; the other end is towards supply chain and service.

Instead of a show business that relies on the traffic of top anchors to gather traffic to earn traffic.

"The news should not be true!"

After inquiring about the news, Li Nanjun said: "Zhao Yuanyuan resigned should be because she wanted to start a business on her own, so..."

Chen Feng nodded, and at this time he saw the difference in height. Li Nanjun stood from the perspective of capital, while Ding Wei was just a media.

"But I feel the other news is even more interesting." Li Nanjun sat down again and said: "The Indian government has just announced the ban on twenty-nine apps from China!"

Chen Feng was shocked, this was a big deal!

"Isn't that tiktok?" Ding Wei couldn't help but say: "India is Zhang Yiming's largest vote!"

"As of now, the number of monthly active users of tiktok, who is three and a half years old, has exceeded 800 million. To achieve this goal, youtube has been used for 6 years, instagram has been used for 7 years, and facebook has been used for 12 years."

Li Nanjun smiled and said, "Even the arrogant and arrogant Solid Berg admits that this is the first global hit product made by the Chinese technology giant."

“Even Facebook has the first rival in the global market.”

Chen Feng picked up the teacup. If it were to say that the domestic giants were not short of money, Lao Zhang directly spent 1 billion US dollars to acquire musical.ly, step by step, otherwise how could he be as glorious as he is now?

Faced with the fierce opponents of the East, Xiao Zha tried to use the strategy of defeating snapchat to defeat the enemy: copy the opponent's core product functions, and then use a powerful user base and platform resources to divert traffic to new products, thereby achieving rapid overturn.

The first player who sent to fight Tiktok, Lasso., was launched in the United States in 18 and entered Mexico a year later.

As a result, the number of downloads in a year was only 420,000?

Tiktok has a whopping 640 million!

The second general, reels, goes out to fight. He can promote and divert traffic for himself with the huge user base of instagram, so as to grow up quickly to compete with tiktok, and even design a tactical system specifically for dealing with tiktok.

Fighting guerrilla warfare,

Multiple enclosures.

Not to mention that there is also the mortal enemy of Kuaishou, who directly copied tiktok, launched the short video application zynn last year, and quickly occupied the North American market with crazy money-spending strategies such as registration cashback, new rebates, and watching videos for money.

The app was only 18 days after it was launched. The store surpassed Tiktok in one fell swoop and became the double champion of the US general ranking and entertainment rankings.

Have foreigners ever seen such money burning?

Other players have also appeared one after another. Google has incubated new products tangi, and youtube plans to launch shorts short videos at the end of the year...

Overseas media said: This will be the most thoughtful effort made by Silicon Valley technology companies to curb the rise of tiktok!

Thinking of this, he asked: "I remember that only Ah San had a ban last year?"

"Yes, India has always been the largest overseas market for tiktok, with downloads of up to 600 million times, accounting for 30% of the world's total. The monthly active users exceeds 120 million, which means that 1 out of every 8 active users is from India."

Li Nanjun said seriously: "Last year, the Madras High Court ordered a ban on the tiktok application, saying it provided harmful and inappropriate content dissemination. Although the ban was lifted a week later, the losses to tiktok were irreparable, with nearly 1 million new users and $500,000 in financial losses per day."

"Just a year later, the same situation has happened again, but this time the ordering dictator is not the government..."

"But it is a vast majority of Indian users!"
Chapter completed!