Chen Feng sighed, a slogan from the country ten years ago: entrepreneurship and innovation are so deafening!

Three years ago, 300,000 investment institutions, with trillions of capital hot money, were like hungry wolves looking for food everywhere.

And now?

Death is still active in various fields, social e-commerce, fresh food, e-cigarettes, and education are all spared. More than 300 formerly well-known companies collapsed after experiencing layoffs, debts, and running away.

Some have died vigorously,

And more disappear quietly.

This year, the e-commerce industry suffered heavy casualties. Shangpin.com, which has been established for nine years, was once again involved in the layoffs and soon announced its bankruptcy.

Founded by famous host Li Jing, the celebrity beauty e-commerce platform Lefeng Gateway, which Vipshop spent $100 million, was suspended.

Yi.com, an e-commerce shopping platform that attracts nearly 12 million members by relying on the consumption rebate model, defrauded nearly 20 billion yuan of members, actually the controller and chairman Jia Yong ran away with a spoil of money.

The sinking market has become the last life-saving straw, but the high customer acquisition cost has discouraged everyone. In fact, there are many entrepreneurs who die in the sinking market, but they are only little known.

The so-called entrepreneurship,

It is definitely a success of one general,

Only successful people have the right to speak.

Only then can it become a myth that everyone admires,

Only by the public's worship,

It seems that farting is delicious!

Fresh food e-commerce: Even VC is scared, and no one dares to invest another penny in the near future!

Electronic cigarettes: The beginning of the year is in full swing, but winter comes overnight, and there is no hope of financing?

Long-term rental apartment: either fall down or ipo!

Education industry: The golden signboard Webb English died suddenly, and tens of thousands of families were implicated!

There is even a saying circulating in the circle:

Who will fall down next wave?

Next year to     b is the most dangerous!

Warm reminders from all kinds of big guys:

Get the money quickly,

Don't worry about valuation!

After reading the industry report, Chen Feng couldn't help but take a deep breath. What is entrepreneurship?

One hundred projects have only three percent success rate.

In other words, if you invest in 100 projects with real money, you must make money through three projects or even make money.

For investors, there are only three ways to exit: repurchase, merger, and ipo!

What is the so-called dividends become shareholders?

All nonsense!

It’s like ordinary people deposit money into the bank. Is it just for the interest rate of more than 3% per cent?

But I can't get the principal!

According to your own understanding, when you play with investment, the trend is the first priority, concept is the first!

This circle likes to promote concepts and create opportunities because a good concept can leverage a very large venture capital market.

For example, the sharing economy used to be a very successful concept. To put it bluntly, it is time-sharing rental, but sharing seems more noble.

There are also stocks, and all garbage that once suffered heavy losses will still rise sharply because of the concept of restructuring.

Many of the stocks that were originally unwilling to be popular suddenly, such as certain concept stocks and stocks in certain fields.

Advocating concepts is the survival logic of the industry itself. Everyone is actually gamble, betting on vision, luck, and even life.

All domestic venture capital investors like fast-growing projects, and they want to make a profit in one year, double in two years, and go public in three years.

Large funds have time limits, and the bank usually has 52. Five years to liquidate and settle accounts with investors. It’s amazing to give two more years, and it’s impossible to invest indefinitely.”

Most people like to invest in the 1980s, but few people are optimistic about 70s. They think that young people are energetic and can hold on for three days and three nights. They have strong material desires, are willing to endure hardships, and have more persistent thoughts on getting rich.

After all, it is about buying and selling entrepreneur projects. Only fools want to pay dividends at the end of the year. For entrepreneurs, projects are all about them.

But for venture capitalists, entrepreneurship projects have nothing to do with them.

After getting fatter, find a good home, then wait for the price, take a break and leave!

For example, the boundary of a product is estimated to be 300 million users, which may be reached in five years. The boundary of another product may be 90 million, but it only takes two years to reach the boundary.

Venture capital likes the second project, which grows fast and has high returns. If you sell, run away and take the money to find the next one.

In my opinion, there are only two types of domestic investment: investment institutions and industrial capital.

Investment institutions such as Sequoia Capital, Jingwei Venture Capital, and Jinshajiang Venture Capital have the ability to raise funds from various channels, striving to be safe and have a lengthy process.

From contact with each other, to investment, and then to capital in place, it is impossible to get down in less than half a year.

Even the money was not settled in the end, and the project was dragged to death. This situation is very common. Just laughing at them means that the project is not good. At worst, I can find another one. What are the things I fear if I have money?

The financing process takes at least three to six months, and it is bragging to say that it takes several weeks.

Even acquaintances who are aware of the truth will take two months to have enough understanding and trust. 30 days of negotiation and 30 days of signing documents in the end is very time-consuming, so the cost is extremely high.

What’s even more awesome are industry giants, such as Alibaba, Tencent, Baidu, and Xiaomi, all of which are huge, and their own money, and their strategy is to use small money to gain some uncertainty.

He is rich and generous, and the process is relatively simple. Rebs once said: Investment is not an end, but a means. It is also very valuable to establish barriers through investment and prevent others from coming in easily.

They are all giants, and they don’t just look at whether a project has future opportunities. They consider more about whether there is strategic synergy and layout significance, and even consider hedging risks.

Angel investors, who are jokingly called 3f in the circle, are fools and friends, end up for too long and become family members!

I once drank and chatted with a so-called senior expert. After drinking for three rounds, Shen Feng still remembered it freshly.

Angel Investment is like having sex with a sister. You may have a few chats, have fun, and have a meal.

Because of the low investment, the one you are interested in may be a highlight of the entrepreneur, such as having a strong chest and long legs, eloquent speech, etc. If you get tired of playing a few times, you will no longer contact you and become the most familiar stranger.

VC is like a lover. There are many people you like. You should go shopping and buy bags. People try a piece of clothing and ask you if it looks good. You say, turn around, um... good-looking!

Unfortunately, the cost of raising funds is high, and you can't make any move without tens of millions. Of course, she may not be the only one with you, and even several VC companies have joined forces.

i, he bought lv, and everyone else was rushing to ask for it.

Pe is like a takeover warrior, first of all, you must be aware of it. When she is troubled by trivial matters, you must take her to a Michelin meal. When she is in a state of vicissitudes of life, you must take her to a carousel..."
Chapter completed!