In the evening, Xi Shuhui contacted Zhang Xingming through Liaodong. It turned out that the lawyer sent over had not returned yet, so he stayed in the capital and waited for Zhang Xingming and his second brother. Zhang Xingming quickly contacted the lawyer according to the phone number provided by Xi Shuhui and made an appointment to meet at the Beijing Office the next day.

The next morning, Master Wang came to the Beijing Office, which was earlier than the lawyers from Zhang Xingming.

Zhang Xingming received Master Wang and his party in a small conference room in the Beijing Office.

Master Wang was also very polite. He is a more pragmatic person who dared to think and do things, otherwise he would not have resigned from his post as Master because of some things.

Several people shook hands and quit for a while, sat down and drank tea for a while. The Chinese people were doing their business in eating and drinking, as if it would be difficult to do things without creating such an atmosphere.

Both parties expressed their respective ideas. Master Wang said: "We are just learning and learning some of the ideas and ideas of Hong Kong compatriots in management and operation. This is the first time that the country has jointly invested in a purely business advertising performance company under the TV station. To be honest, we still don't understand what this performance is. I hope that through this cooperation, there will be a result that both parties are satisfied with. I still have certain expectations for this."

Zhang Xingming said: "This is definitely a win-win result. We have business experience and you have a large enough platform. This is called a strong alliance, and the result is foreseeable. Does Master Wang have any opinions on the matter of holding stocks between the two parties?"

Master Wang said: "This depends on the specific investment standards, right? I just want to know how Minister Zhang, you are planning to do this."

Zhang Xingming said: "What else can you do besides the existing personnel in CCTV Advertising Department?"

Master Wang smiled and said, "We have a broadcast platform, this is our most powerful place. I think Minister Zhang has the idea of ​​a joint venture because of this, right?"

Zhang Xingming also smiled and said, "How much is your annual advertising fee now? Tens of millions? Never hundreds of millions? I am going to invest in the best equipment and equipment in the world. While operating advertising, I also need to design advertisements, create advertisements, and create successful international parties. I don't say that, I believe Master Wang also understands this, and the funds needed to be invested will cost about tens of millions of dollars.

This is one of them. Secondly, I do have this idea because of CCTV, but this is based on your advertising operation and production without any achievements, and there is no basis for large-scale parties.

Let me put it this way, Master Wang, even if your current annual advertising revenue is 100 million, is it enough? What about a large party? Losing money, losing more than a year, how is the effect of the party? We know it.

I can tell you this way, if it is left to us to operate, the large-scale party will definitely reach the international level. It is impossible to surpass one that can be achieved now, but it is no problem to achieve it. Moreover, the most important thing is Master Wang, which will make money, not lose money.

A Spring Festival Gala, I dare not say that I earn your annual advertising fee, which should be not far from each other. What about the usual advertising operation? There is basically no problem with you, how much is it? How much is half? Why should I? Can't I run an advertising company myself to give you the broadcast fee?

If it is not because of this platform, I won’t even talk to you. The things are good, but they will depend on who can use them, right? Master Wang.”

Master Wang picked up the teacup and took a sip of tea, saying, "Minister Zhang will tell you about the specific implementation of the cooperation. I have not figured out this yet."

Zhang Xingming said: "After the establishment of the joint venture, it will exclusively serve as the broadcast of all time periods of CCTV channels, exclusively serve as the hosting and promotion of CCTV's large-scale evening parties. We will also produce related programs and broadcasts based on foreign models. Of course, you will be asked to review in advance."

Master Wang said: "Where is the agency fee?"

Zhang Xingming said: "The advertising agency fee is always only one million. As long as the joint venture is still there, it will always be only given so much. At the party, we can split with CCTV. The joint venture company will get 70% and 30% to CCTV. The festival we deliver broadcasts does not require CCTV to spend money, but CCTV does not have relevant rights, it is just broadcasting. Of course, it will definitely bring ratings to CCTV."

Master Wang hesitated for a moment, rubbed his right fingers habitually for a while, and the second brother took out a cigarette from his pocket and gave it to him, took out a lighter to light it for him.

Director Huang also took a tiny point, and smoke immediately rose in the conference room.

Master Wang said: "We CCTV do not need stimulation or boost in ratings. We have no opponents, only followers."

Zhang Xingming said: "Master Wang, when CCTV built its platform, how many TV stations were in the country? 5, how many are now? How many are in five years? What about ten years? Nowadays, technology is developing faster and faster. Are you sure that there will be no more advanced broadcasting technology? Are you sure that CCTV's status will always be so high?

CCTV is just a TV station. You are now facing national broadcasts, so it seems to be stronger than local ones. What if local ones also face national broadcasts? What if all provinces and even cities with good economic economies in the country face national broadcasts? Have you asked the central government to order a ban on broadcasts?"

Director Wang was stunned and stopped there for three seconds with the teacup. Then he slowly picked up the teacup and took a sip and said, "What is the significance of a provincial TV station to broadcast nationwide? Isn't this spending money indiscriminately? Do you know how much it costs to build a national broadcast system?"

Zhang Xingming smiled and said, "Now that the reform has been made, the country has opened up, and the whole country is focusing on economic construction. What is economic construction? How to attract others to invest in construction? In my plan, by the end of next year, Liaodong TV will set up a channel to broadcast the country to promote Liaodong's economic development. What kind of publicity can be comparable to a TV channel? Director Wang."

Master Wang glanced at Zhang Xingming and said, "Can Liaodong approve the news?"

Zhang Xingming said: "Have Master Wang never heard of satellites? Hasn't CCTV already played TV signals through communication satellites? I'm going to get a few next year to play with it. Moreover, the development of digital technology has decided that cable TV technology will eventually defeat the wireless broadcast model and dominate the TV market. At that time, what will CCTV rely on to continue to be this big brother?"

Master Wang frowned and said, "Are you serious?"

Zhang Xingming nodded and said, "My Hong Kong headquarters is making preparations for this. It may be a few days later, but it will definitely not exceed the end of next year."
Chapter completed!