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Chapter 270 Mizunaragi

Masao Ishihara pressed the hands-free button on the landline of the desk, and then called a short number to Vice President Masaya Nakagawa. Just after the phone was called, he said bluntly: "Come here now."

Masato Nakagawa also responded to the "good" and put down the phone. He left the chair, got up and went straight to the president's office.

As soon as Ishihara Masao said bluntly, "How did I ask you to buy Mizuki?"

"I have bought all the water squids that can be bought in the market. However, in recent times, water squids have continued to rise.

This should be a necessary connection with our purchase of water squid wood. One of my suggestions is whether we can temporarily delay the purchase of water squid wood. When its price drops, we will purchase it again." Masato Nakagawa also said seriously.

Masao Ishihara knows well that before Japanese whiskey becomes popular all over the world, he must firmly control this important raw material for his first choice.

When Japanese whiskey becomes popular around the world, more and more people will know that whiskey made from large wooden barrels made of water wood has a unique flavor.

At that time, once people flocked to it, they would inevitably raise the price of water-burning wood exponentially. The price of a large water-burning wood barrel of US$5,000 was discouraged by many wineries.

"You don't have to consider the price, just buy the water trench on the market. Not only that, you should also look at countries such as Northeast China, Mongolia, and Russia that also produce water trench.

As long as someone sells the water-bearing wood, I will eat it all. If I meet someone who sells the water-bearing wood forest, I will buy it for me.

By the way, I will fly to Hokkaido the day after tomorrow to discuss the large water-sea woods in his hands with people." Masao Ishihara said straightforwardly.

"President, are you planning to use a large bucket made of water wood to fill whiskey and cook it? We have always used Spanish Sherry buckets.

If you use a large wooden barrel of water to cook whiskey, the taste will change drastically." Masashi Nakagawa also said seriously.

Masao Ishihara's main purpose is neither to stock up on water sauna to reduce costs, but to replace imported Spanish Sherry buckets, nor to specifically replace large wooden buckets and develop whiskey for water sauna.

Although Japanese whiskey has not become popular all over the world, whiskey can also be used to make high-end furniture. The current whiskey distillery, the largest whiskey distillery, is the Suntory Group.

In Masao Ishihara's view, although the current Suntory Group has long started to use large wooden barrels of water-beam to mature into part of whiskey, it is not large in scale, and it is not even aware of the strategic resource for controlling this kind of whiskey with Japanese characteristics.

After all, once the cost increases, the ex-factory price will inevitably increase, and the process from wholesalers to retailers, retailers to consumers will increase layer by layer.

When the price is high, the sales volume will generally be affected by bad ones. Whether the wine is good or not is not unilaterally determined by the winery, nor is it that the wholesalers or retailers have the final say, but that the market has the final say.

Just like the later Chinese Moutai wine, the official price is 1,499 yuan per bottle, and many middle-class people will buy it to drink it themselves.

Once it is fired at 3,000 yuan per bottle, I'm afraid not many middle-class people will buy it and drink it themselves. First of all, it feels that it is not worth the price at all.

If you use Moutai as a gift or a business banquet, it will be another matter. Just like that, people who can drink often will not buy it. Some people will give it away, but people who can't afford it will not afford it, nor will anyone give it away.

Therefore, one of the projects that can attract the middle class at an annual fee of 680 yuan for Walmart Sam's membership store is to buy 2 bottles of Moutai at a low price every year, that is, 1,499 yuan.

"As a new attempt to mature Karuizawa whiskey, Mizuki is not bad. Anyway, the filling workshops of our Karuizawa whiskey distilleries are not used to fill whiskey, but are all used to fill the top wine.

In this way, the workers who make Shirley barrels in our winery can also learn to make water barrels. Water barrels are much harder to make than Shirley barrels." Masao Ishihara said calmly.

Masato Nakagawa couldn't believe it: "President, you weren't kidding me, are you?"

Masao Ishihara showed a serious face and said, "I didn't joke with you."

Masato Nakagawa really didn't understand what he was thinking for a while. However, he didn't question the other party's decision. In the past, he had opposed Masao Ishihara's unreliable decisions.

However, the facts have proved that the president did not listen to his advice on the one hand, and the result proved that the president's decisions were all right.

Otherwise, there would be no Karuizawa Group's current and unprecedented development situation.

Masao Ishihara said straightforwardly: "Money stays on the books, that is dead. You have to make money alive so that you can make money. Investing money in the place where you should invest, that's right.

The planting range of water-bearing trees is not large. It takes more than 150 years of water-bearing trees to be grown as large wooden barrels for mature whiskey. Such small-volume and scarce resources must be firmly controlled by one's own hands.

As long as we control the water sauna, even if we don’t make Karuizawa whiskey matured from the water sauna in the future, we can still grasp the whiskey distillery such as Suntory Group that urgently need water sauna.”

After hearing what he said, Masashi Nakagawa said nothing. In his heart, he didn't believe the president's remarks at all.

McAllen Distillery controls most of Spain's oak to make Shirley barrels because many whiskey enthusiasts around the world especially like whiskey with Shirley flavor, which means that the term Shirley Control is the saying.

As far as I know, only Suntory Group uses a little more to make whiskey with water wood.

As for the wineries that use Shirley barrels, there are more. Not only are they used by their own wineries, but also McAllen Winery, Grandona Winery, Grange Garment Winery, Dimo ​​Winery...

Masato Nakagawa also smiled bitterly and said, "People who know how to do things will definitely think that our Karuizawa Whisky Distillery will not have Sherry buckets in the future, but will instead use water buckets. People who don't know how to do things will definitely mistakenly think that we are going to make furniture to serve as side jobs."

"It doesn't matter what others think or say. Just remember that the thing I gave you is extremely important."
Chapter completed!
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