Chapter 89
"Fantasy Age" and "Science Fiction World" were founded at about the same time, but the two have gone to completely opposite fates.
When "Science Fiction World" sold over one million copies per month and won the title of a best-selling magazine, the once glorious "Fantasy Age" could only quietly stop publishing and remain in the memories of readers forever.
Li Wenyuan also sighed. His first science fiction novel was published in "Fantasy Age", which was considered the author who went out from here. Now that Bole has stopped publishing it.
"This is also impossible. You can't just stay in the glory of yesterday. You have to seek changes. In this case, we must also sound the alarm for novels, so as not to be eliminated by readers."
Although reading is becoming more and more popular now, readers' tastes have become tricky, and ordinary novels are almost unattractive. Only novels with excellent quality can achieve higher sales.
The other authors nodded in agreement. Although publishing books has become easy now, it is very difficult to obtain higher sales. The pyramid of book sales is very stable.
Lin Han said, "Don't worry too much. I think now is the best era of science fiction novels. Don't you think the sales of science fiction novels are actually increasing gradually? Although martial arts novels have always been very strong, their current sales are much worse than before. The 1990s and 2000s have proved themselves as new purchasing power."
Many fantasy novels are teenagers' reading materials, and the teenagers have become the strongest purchasing power in the book market. Whether it is Jiangnan's "Dragon Clan" or the black "Dumb House" have captured this group of readers.
"To be honest, there are not many young people watching science fiction now. Real hard science fiction is difficult to absorb. I did a big data survey and only about 30% of my readers."
A man wearing glasses said, and he pushed the glasses frame on the bridge of his nose with his fingers. After that, he sat quietly aside and stopped talking.
Li Wenyuan smiled and said, "Science fiction is a type with a wide range of coverage. From middle-aged and elderly people in their fifties and sixties to teenagers in their teens, they are all our target readers, so the proportion of young people is relatively low."
...
Lin Han is not a theorist. He only knows that when he is poor, he thinks of change. He cannot use his own set of things forever. Writers must adapt to the development of the times.
After chatting here until evening, everyone had a meal together and went home.
"I actually knew about the news that Fantasy Age was discontinued. Now I am a little confused and have an impulse to acquire this magazine and do it myself. What do you think of this idea?"
Lin Han in the passenger seat was startled. He leaned back for a while and said, "I'm dizzy. Mosquito, you want to be this buyer. That's a fire pit. If you jump in, you will be killed by the trick."
Li Wenyuan said while driving: "I also know there may be many problems here, but starting a magazine has always been what I want to do the most. Now there is a magazine in front of me. It is much better to directly acquire a magazine than to recreate it. At least the book number and issue number can be preserved."
Lin Han didn't know where his friend was right, and he actually wanted to transform from a writer. Others only thought of becoming the boss after they were editor-editor-editor-chief, but he, a science fiction writer, actually wanted to start a magazine.
If it were other writers, Lin Han would have long said that he was crazy. Isn’t this a thug in the head?
"Do you know that magazines basically have to burn money, especially those that have been confirmed to be discontinued. Or, do you know how magazines should operate? How many employees should be hired, how to receive articles, how to print and sell, and how to market promotion, don't let your feelings break through your rationality."
Running a magazine is not a playhouse, Lin Han thought Li Wenyuan was just occupied by feelings.
But Li Wenyuan knew very well that he had thought about it. He sighed, opened the car window, and let the cold wind blow in.
"I am very clear now. I can take out more than 10 million yuan of money. I can hire an editor-in-chief or something for professional management. I don't participate in specific management, but I just have the right to decide on the content. Our market strategy still needs to be carefully considered. This is definitely not a complete acquisition at once. I have to prepare for all aspects."
The cold wind was blowing, and Lin Han directly zipped the clothes to the highest point. He replied in a muffled voice: "We are just writers, more than 10 million is your royalties for so many years."
Li Wenyuan smiled, "You know that's just a royalty. If you lose all the money, I can write a novel again. Anyway, I'm not going to lose, so I have the chance to start over."
Since the main owner said this, Lin Han didn't have much to object, because he didn't know how the magazine should acquire and operate it.
Different lines are like different mountains. The overall positioning, content positioning, reader positioning, and advertising positioning of the magazine all require careful planning. At the same time, the market operation model and future business direction of the magazine are also included.
One of the main factors that can a magazine gain consumer recognition is the style of editorial and the characteristics of the decision. Therefore, personnel equipment, recruitment and training are top priority.
Suddenly, a "celebrity" from the earth flashed through Lin Han's mind. Guo Xiaosi's life seemed to be a metamorphosis. When he became famous at a young age, he became a writer of the new youth novels, but then he was deeply involved in plagiarism.
This Guo Xiaosi, who likes to look up at the sky at 45°, becomes more and more popular as he scolds him. He directly turns from the author to the author's boss, set up studios and cultural communication companies, and builds "The Novel" into a "dream factory" of domestic youth literature.
Li Wenyuan's approach may be similar to Guo Xiaosi. Lin Han just hopes that "Fantasy Age" can be like "The Novel", even if it is not the best, don't let Li Wenyuan lose too much.
A science fiction writer went to work in a magazine. If Li Wenyuan's readers knew about it, how would it feel?
Is it happy or regretful? Is it touched or uncomfortable?
Please recommend votes. The author Jun forgot to upload this chapter during the day. The number of recommended votes is declining day by day. The first day is 1,700, and the second day is 1,300, and there is not even 1,000 today.
I have also seen the comments you left in the book review area. I will definitely write science fiction movies, but I will write them step by step so that I will not be able to continue writing the novel for 500,000 or 600,000 words.
Many books are very happy in the early stages, and then the eunuch left after 500,000 words. The author wanted to write more words, so you should be more cautious when controlling the plot.
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Chapter completed!