When the whole family gathered together to celebrate the Spring Festival, Lin Han put down all the work he had, not worrying about the sales of novels, not worrying about the trailer of movies, nor writing any scripts or books.

I accompany my relatives and lovers wholeheartedly, sleep until I wake up naturally every day, eat and drink everything, and play games with Chen Jiaxuan's brothers and younger brothers. Life is very wonderful.

Or the family went out to visit other relatives and visited each other, and Lin Han actually received a lot of red envelopes from his elders!

In a blink of an eye, New Year's Eve has arrived and the annual Spring Festival Gala has begun, but almost not many people are watching it now, and everyone would rather do the rest.

Lin Han and Chen Jiaxuan joined hands to a nearby cinema to contribute box office to the film "Journey to the West: The True and False Monkey King" invested by their mutual friend Wang Bin.

Lin Han and Wang Bin once had an agreement, that is, to see which movie has a higher box office during the Spring Festival!

However, with the release of "The Matrix" to be released in December last year, there is naturally no comparison in the competition during the Spring Festival, but the total box office will definitely be a winner.

"Journey to the West: The True and False Monkey King" is not as good as "The Matrix" in global box office, but there are still some comparisons in domestic box office!

Not only Lin Han was curious about the box office this time, but the media were also trying hard to exaggerate whether "The Matrix" jumped away because he was afraid of the intensive Spring Festival films?

"The Matrix" has won a total of RMB 1.8 billion in the domestic box office, which is a bit less than the overseas market, not reaching 2 billion, and is still a bit worse than the box office record of the mainland film market.

Now, "Journey to the West: The True and False Monkey King" not only has a strong cast, but also has a very good special effects scene from the exposed scenes, and the publicity offensive is particularly strong.

It was a long time ago that the five masters and apprentices of the TV series have gathered again, and the original team has devoted themselves to creating the best Journey to the West movie!

However, the TV series "Journey to the West" in this world was not aired in the 1980s and 1990s, so young people have no feelings for these actors.

In a sense, this is more disadvantageous than those Journey to the West movies in Lin Han’s previous life. People didn’t grow up watching Journey to the West, and they didn’t feel a strong sense of belonging!

So Wang Bin and his team worked hard on various trailers and materials. The trailer was exposed, the funny behind-the-scenes leaked, the secret of Easter Egg Stars, the original reveal poster, production specials, fighting version trailers, shooting fun events, New Year's blessing videos, Pepsi's New Year's reunion advertisements, etc.

In the previous few days, the entire lineup was released, and the big-name singer sang theme songs, interludes, ending songs, promotional songs, etc., and various variety shows were also on!

From TV shows, online social media, and real public transportation and cinemas, the movie is bombarding all directions.

Compared with this, the promotion of "The Matrix" is like playing house, and it is not worth mentioning at all!

If the movie was not for its excellent quality, the box office of "The Matrix" would not have been hit at all, and the promotional expenses spent on it were not even 10 million, which was extremely shabby.

But now "The Matrix 2" is different. With the money earned from the first movie, Galaxy Pictures can now release trailers on the Super Bowl in the United States, truly joining the ranks of blockbusters!

...

New Year’s Eve should be the coldest box office day in the Spring Festival period, because on this day, everyone pays attention to the family reunion, getting rid of the old and welcoming the new.

But there are also many young people going out to watch movies, go to bars, etc. The old tradition is gradually losing!

However, due to the popularity of the Spring Festival film, the midnight performance is barely acceptable. At least the attendance rate of the imax midnight game where Lin Han is located is quite good, at least more than 70% of the people.

"Even if our "The Matrix" is released in the Spring Festival, the box office should not be worse than "The True and False Monkey King". Whether it is pre-sale or midnight show, we have the advantage in the same period. At that time, we would not have had seven days off in a row like the Spring Festival!"

Chen Jiaxuan was leaning against the chair wearing glasses, but she was still a little worried. The long holiday during the Spring Festival is indeed conducive to box office growth.

The audience was waiting for the arrival of midnight. Now there were various advertisements and movie trailers playing on the big screen. The noisy sound made the rest of the people unable to hear what she was talking about.

Lin Han patted the back of her hand and comforted her, "It's a blessing to have a loss. Maybe the Spring Festival will be released, and our box office overseas may not be that much!"

All this has passed, there is no need to hold on to it anymore. Maybe "The Matrix 2" can bring more surprises.

...

Chen Jiaxuan's words are also the voice of Lin Han's many fans. Lin Han may think that such a comparison is meaningless, but it is very necessary for many netizens!

They can fight for the box office and reputation of these two movies, and fight for three hundred rounds online.

Although fans of "The True and False Monkey King" were jealous of the super high results of "The Matrix" with a global box office of over $1 billion, they were not forgiven at all, saying that this was a movie that was escaping from the box office and struggling with shit!

Now the form has turned the other way around, and it is the turn of "The Matrix" fans to attack "The True and False Monkey King" in a crazy way.

The forms of the world change so quickly. I used to step on others, but now it is the turn of others to step on others.

Everyone has their own hobbies, and most people are fraternal. They like these two movies at the same time. Only a very small number of people like to distinguish between the top and bottom!

"Hahahaha, "The True and False Monkey King" is backed by such a good schedule, and the pre-sale has just exceeded 50 million, and it is still awesome to "The Matrix"!"

"How can you teach you how to be a human being when watching "The Matrix 2" this summer? You're so bragging about it!"

"Box office news, as of 11:30, the midnight box office of "Real and False Monkey King" is 11 million yuan, which is ranked first in the same period! The second place is "Happy Year of Peace" 3.4 million yuan, the third place is "Yanjing One Night" 2.8 million yuan, and the fourth place is "Unfortunate Agent Bear" 700,000 yuan..."

"No, no, no, no, no, no, the owner is waiting to watch a movie. Now a screening hall is empty, and I feel a little scared when I look at it. There is no picture or truth. I will give it to the first floor for Du Niang, and the second floor for the picture!"

"The box office of "The True and False Monkey King" lost to "The Matrix" at the same time in the midnight box office, and subsequent box office expectations were slightly lowered."

"No one can beat Neo"

"Don't get me wrong, I'm not targeting you, I mean everyone here is rubbish! The ridicule from "The Matrix"."

Although the end of November and early December is considered the New Year holiday, it was just a weekend holiday at that time, and it could not be held for seven days or even longer like the Spring Festival.

At that time, when the publicity of "The Matrix" was not fully launched, the midnight event earned 22.1 million yuan, creating a big miracle!

The pre-sale is also very surprising, far exceeding the same period's "Real and False Monkey King". Such results will obviously satisfy fans. They all have straight backs and have much more confidence in fighting with the box office bar in the forum!

The media here are all singing "The True and False Monkey King", while Lin Han and others are enjoying the video in the cinema.

IMAX's viewing experience is not comparable to that of ordinary screens, nor is it comparable to that of computer screens. This movie is simply the best viewing effect when watching blockbusters, and the images and sound effects are extremely shocking!

Lin Han was not analyzing a film as a film director at this time. He wanted to treat himself as a pure audience and spend this valuable 120 minutes from an appreciation perspective.

The story of the whole movie is actually very simple and can be regarded as a household name, so it is nothing strange. It tells the story of Tang Monk Sun Wukong and his group who were seeking the scriptures in the West, suddenly a Sun Wukong pretended to be a six-eared monkey appeared.

Liu'er Mihou and Sun Wukong are like carved from the same mold. They are not only imitated in appearance, but also in every word and action!

When Tang Monk recited the spell of tight hoop, both monkeys showed the same feeling and felt in pain.

However, even the demon mirror, Diting, Guanyin Bodhisattva could not tell the truth and falsehood, and finally he went to the Buddha's side to reveal it.

In fact, this movie is a qualified work in terms of the compactness of the plot, the performance of the actors, and the visual effects of the special effects, but this is a fatal flaw!

This 120-minute movie is equivalent to simply expanding the TV series version of "The True and False Monkey King", but the environment setting is more refined and delicate, and the visual effect is more shocking. The two Monkey Kings fight scenes are more.

Therefore, many viewers can guess the plot behind almost with their eyes closed. It is simply a direct transfer of the novel "Journey to the West", without any processing!

It looks particularly boring. If it weren't for the sound effects that were too good, some viewers would probably have fallen asleep.

Sometimes the audience is just like this, and it is very contradictory to the works adapted from this classic masterpiece!

On the one hand, they hope that the movie can be faithful to the original work and not adapt the original work beyond recognition, such as the Hong Kong film "The Great Sage" produced directly linked Journey to the West to science fiction, and was criticized by many viewers.

On the other hand, if the movie strictly follows the original plot, the sense of surprise and mystery will be greatly reduced, especially if there is a TV series version on the side!

Therefore, how to grasp this degree is the key. Obviously, it is obvious that "The True and False Monkey King" was not successful. It is too faithful to the original work, making people feel that they are spending money to watch the TV series "Journey to the West" in the cinema!

So Lin Han silently gave Wang Bin a few seconds in his heart. Perhaps the audience evaluation of the movie and the professional media evaluation of the media would not be too good.

"What do you think of the movie?"

When the movie was over, Chen Jiaxuan asked Lin Han to put on her hat. She didn't want to experience the feeling of being watched again.

Lin Han's disguise props were prepared quite well, a woolen hat, a pair of black-framed glasses without lenses, and a scarf. If he could recognize him, he would definitely have the talent skills to be full!

Faced with Chen Jiaxuan’s problem, Lin Han thought about it and said: “As a commercial movie, it’s just that his ears are a little hurt.”

"I also think the audio is just bombing, it looks pretty good. Do you think they will use the next step to defeat Red Boy, borrow banana fans, or the Kingdom of Women, etc."

"As long as you can make money, someone will definitely invest in filming. The actors will not reject blockbusters of this level. They start with 1 billion yuan. They can make money and make status, and their reputation is worth a lot of money!"

"Journey to the West" is like an inexhaustible treasure. Every year, movies with Journey to the West are released, but they can also achieve good results.

...

The next day, on the first day of the Lunar New Year, it was almost impossible to find tickets in the entire movie market, and even the number of shows in the morning was sold.

As long as there is a schedule, some viewers are willing to buy tickets to watch it. They are not even here for a certain movie, but simply want to watch the movie!

As long as the time is right, anything is acceptable!

Under such a crazy situation, the box office of "The True and False Monkey King" reached 240 million yuan on the first day, but its reputation unexpectedly collapsed, and the subsequent box office was extremely worrying!

This result is the same as the box office of "The Matrix" on the first day, but if the midnight show is included, "The Matrix" is still slightly better.

But at that time, the number of screens and seats in "The Matrix" was not as large as the Spring Festival period, but it turned out that the number of screens in "The True and False Monkey King" was instantly killed in terms of attendance!

In this air-to-air duel, both sides initially had a box office of half a dozen. "The Matrix" did not lead too much, and the advantage was almost nothing.

But in terms of audience evaluation, there is a world of difference. "The True and False Monkey King" suffered a Waterloo and was slaughtered by "The Matrix"!

The Douban score on the first day of "The True and False Monkey King" fell from 6.8, and even fell below 6 points in the evening to 5.9 points. There are very few people who play five stars, most of them are three stars and two stars.

The number of people who win one star is more than five stars, so the audience can't say that this movie is a masterpiece!

In comparison, the audience score of "The Matrix" on ticket purchase websites such as Guevara, Maoyan Movie is the highest 9.7 points, while it stays 9.0 points on Douban Movie and 8.8 points on ImDB.

Although many people think that the ratings of Douban movies are a bit unfair, in strict terms, Douban has never wronged any bad movies.

Just like the saying goes, high scores on Douban are not necessarily good movies, but low scores are definitely bad movies!

The word-of-mouth difference between the two sides is so great that even the cinemas are not optimistic about the box office potential of "The True and False Monkey King", so the proportion gradually decreases in subsequent film schedules.

This is undoubtedly a worse situation!

Of course, "The Matrix" not only instantly killed "The True and False Monkey King" in terms of reputation, but also managed to be absolutely strong in advertising and sales of peripheral products.
Chapter completed!