Chapter 652 Overseas Distribution
This is not the first time Lin Han has come to London, but every time he comes, he feels completely different.
If he had enough time, he wanted to go to the Lake District of England or the Scottish Highlands to see the natural scenery such as lakes and mountains. Since time is limited, he would just wander around in central London.
Speaking of which, there are many must-visit places in London, but fortunately, they are relatively concentrated, such as Westminster Abbey, Big Ben, London Eye, Cavalry Battalion, Buckingham Palace, Trafald Square, National Gallery, etc.
However, this time Lin Han chose to visit the British Museum, and he missed this place last time.
Located on the Great Russell Square north of New Oxford Street, the British Museum is the oldest and most magnificent comprehensive museum in the world. It is also the largest and most famous in the world. It has more than 13 million collections, but due to space restrictions, there are still a large number of collections that have not been publicly released!
It is said that one-third of these collections were stolen, one-third were purchased at low prices, and one-third were donated.
It is definitely unrealistic to have all the exhibits viewed in one day, because the museum has ten branches, coins and memorial halls, Egyptian halls, ethnic halls, Greek and Roman halls, Japanese halls, Oriental halls, prehistoric and European halls, printmaking and sketch halls, and West Asia halls.
Lin Han followed the crowd into the museum, and it seemed a little crowded. He saw tourists from all over the world, with different skin colors and languages. The roof of the entire hall was completely covered with exquisite glass, making it look spacious and bright.
There is a beautiful and spacious public space, a lounge, a cafe, a restaurant, a snack stall, a small gift souvenir stall, and a reading exhibition hall in the middle!
He stood under the large grid-shaped sky, looked up at the top, and felt a little dazzled, as if a huge spider web was floating on his head.
Lin Han originally wanted to take photos to commemorate it, but as soon as he walked into the museum, he was attracted by the many exhibits, making him forget this incident.
The giant stone statues on Easter Island stand in Lin Han's sight, followed by Egyptian stele, mummy, Chinese Buddha statues, murals, porcelain, Indian Bodhisattvas, ancient Babylonian statues of human heads and cows, ancient Greek and Roman statues of the Parthenon destiny, and sculptures from the Acropolis of Athens!
The rich and diverse collections attracted Lin Han's mind. If it weren't for the vibration of his mobile phone, he would never have left the museum so early.
...
Taking a taxi to the office building of MPC Special Effects Company, Lin Han saw Richard Steinmer who came to greet him at a glance.
"Hi, Lin, long time no see!" Richard Steamer reached out and shook Lin Han, and he said, "I just heard from you that you were receiving the award in Paris last night. I didn't expect to arrive in London so soon."
Lin Han shrugged and put away his umbrella, "It only takes two hours from Paris to London, which is very convenient and fast."
Because Lin Han's previous charge for film implantation advertising was much beyond expectations, and the copyright of his auction of the two novels "The Wife of Time Traveler" and "The Wandering Earth" also made a lot of money. In addition, the budget was well controlled when shooting the movie, so he had a lot of money left.
Therefore, he increased the original special effect cost of $15 million to $20 million!
Although it only costs 5 million US dollars, it can make more effects look better. After all, the total investment in Lin Han's "The Matrix" has exceeded 250 million yuan, which is considered a big cost among the big costs!
In fact, there are many films that claim to be at this level of investment, but the money actually spent on movies may be only half of what "The Matrix", and many other films spend money on various big-name actors.
The competition for special effects companies is also fierce. In Richard Steamer's eyes, Lin Han is a big customer. In addition to "The Matrix", the latter two movies also signed a commission agreement.
"To be honest, the footage of this movie is very shocking. Maybe you can create a small record that can be the first in sales, the literary award, and the movie award."
Lin Han watched the numbers on the floors on the elevator constantly changing, and he replied: "There is no luxury to the movie award, I just hope that the audience will like it."
Richard led the way, but he was very interested in Lin Han's movie. "This is the best Chinese-language movie I have ever seen. Maybe it will be very popular in the UK. I hope to see this movie in London."
"This wish will definitely come true. After all, we plan to show it overseas. You have to buy your own tickets to watch it!"
The overseas distribution rights of "The Matrix" have long been handed over to Hollywood's top tycoon Twentieth Century Fox. They have broad distribution channels and rich experience, which are much better than those small-scale film and television companies.
Although domestic films are not popular entertainment products overseas, Lin Han’s previous two films show that audiences in Europe and the United States have quite a high acceptance of this type of science fiction film!
The global box office of "Martian Rescue" has reached US$700 million. The box office in China alone is not enough to support it to this point, and it is sold well in almost every market.
Even the unpopular "Immortality" cost only 100,000 yuan, but the box office in North America alone has increased by tens of millions of dollars, making the publisher Weinstein Pictures miss it!
Before, Xu Jiayan was still joking about Lin Han becoming more and more stingy. After filming "Immortality", he received a 1 million yuan red envelope from Lin Han as a paycheck. He earned one million in a few days after filming.
But when filming "The Matrix", it took only five million in a few months and was so tired that it was really not worth it.
The attractiveness of traditional martial arts films to overseas audiences is gradually decreasing. Most Chinese films have very few screenings in North America, and are basically small-scale screenings!
These movies are basically watched by Chinese people themselves, but foreigners don’t watch them much.
But when Lin Han's two movies were released, he targeted the audience to the widest range of foreigners. Science fiction movies are the mainstream overseas, and the science fiction atmosphere is very good. With the help of Lin Han's novels, the box office is still quite good!
Martial arts cannot be recognized by overseas audiences, but science fiction can do it. This greatly smooths out the adverse effects of literary and artistic differences. At least everyone can understand what the movie is talking about.
In addition, the distribution companies chosen for these two movies are very powerful. They did not choose small companies, but chose to let Twentieth Century Fox and Weinstein, these companies have their own distribution teams, from marketing to finalizing theaters, which can maximize the box office potential of a movie!
If it is released overseas, the publisher usually occupies a strong position, but this time Lin Han’s movie is not so niche, so he doesn’t need to lose money at all.
The overseas issuance agreement signed by Galaxy Pictures and 20th Century Fox adopts the guaranteed method. Fox purchases all overseas distribution copyrights including theaters, networks, DVDs, and Vods, not a one-time buyout, but a split-account mode. Galaxy Banking accounts for 30% of the box office share in the specific split-account ratio.
In fact, Fox took advantage of it, because the box office in North America is a grading agreement. The film company will get 80% in the first week and the theater will get 20%; the next week will become 70% in the film company and 30% in the theater; and then it will change slowly. As time goes by, the higher the proportion of the cinema share, and the theater can even get 60% of the box office share in the later stage. This is to encourage the cinema to screen movies longer!
Therefore, many North American movies have been screened for two or three months and still have box office revenue, because most of the box office at this time belongs to the cinema.
After finally counting such a floating ratio, the film crew and the theater can each get about half of it!
In other words, if the box office in North America is $100 million, then the cinema can take away $50 million, and the remaining 50 million will be distributed by the producer Galaxy Pictures and the distributor 20th Century Fox. 30% of them belong to Galaxy Pictures, which means they can eventually get $15 million.
Of course, this ratio is helpless. Even if the domestic box office is 100 million, the producer can only earn 30 million.
So many people on the Internet say that if you want the movie to recover the cost, the box office must be three times the cost. Of course, if you can get more revenue in non-cinema links, the box office requirements will be much lower!
It’s like CCTV6 spent 4 million yuan to purchase the TV screening rights of "Immortality", and video websites such as iQIYI and Tencent also spent millions to purchase online copyrights. This part of the money is purely earned by Galaxy Pictures and does not have to share any money with others.
Relatively speaking, the revenue of DVD, Blu-ray, TV and online on-demand in North America will be much higher than that of China. At this time, only 20th Century Fox and Galaxy Pictures need to share the revenue. The share ratio is different from the box office of the movie, reaching 50% and 50%!
The statement that Hollywood movies only account for 30% of the box office revenue is not an exaggeration. Overall, Lin Han is quite satisfied with this proportion.
Before, many international agents and issuers wanted to buy out the copyright directly, and just $5 million wanted to buy out all overseas copyrights of "The Matrix". I really don't know where the confidence comes from!
I guess he regarded Lin Han as a young man who didn't understand overseas distribution. Who knew that Lin Han was recruiting Miao Hong, former head of Sony Pictures' North American region, who knew everything about the twists and turns.
It is easy to deceive Lin Han, but it is not that easy to deceive Miao Hong!
The pioneer of "The Matrix", that is, the novel of the same name, has become popular in various countries and regions around the world. Discussions on various contents in it have basically reached their peak, creating very good external conditions for the release of the movie.
This is also the reason why Twentieth Century Fox is willing to gamble. They plan to let "The Matrix" be released on February 14, two days earlier than in China, because it happens to be the Valentine's Day schedule.
The Spring Festival in China is February 16th. The spring in North America has always been an unpopular period, and there will be basically no science fiction blockbusters released, so it will be conducive to the large-scale screening of "The Matrix" at that time!
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Chapter completed!