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Chapter 608: Falling Flowers and Flowing Water

Those who thought they could publish in the gap between Lin Han’s books will now face the impact of "Philosophy in the Matrix".

Shi Peng didn't expect that the books related to Lin Han would occupy the past few months. This is a way to not give people a way to survive!

"I can't beat Lin Han, can't I win this damn philosophical work?" Shi Peng secretly cheered himself up, "Is anyone who can understand these philosophies and take advantage of the popularity of books!"

He wanted to defeat Lin Han to clear his name, but this was almost impossible to complete. In terms of sales, Shi Peng was not worthy of carrying shoes to Lin Han, so he could only focus on secondary derivative works.

Shi Peng, who originally didn't want to run for publicity, now took the initiative to send a QQ message to his editor Zeng Xinhui: "Brother Zeng, are you still doing the national signing event we mentioned before? I just found that I can even make it for a while."

"You must do what you have time. We plan to sign sales in eight major cities across the country. You may be tired. This will take half a month to complete, which means you will become a flying man."

How can you achieve success without putting in effort? Shi Peng gritted his teeth and replied: "Everything is OK here. Anyway, the signing and book clubs do not require much energy! By the way, does Brother Zeng know the "Philosophy in the Matrix" released at the same time as me? How many copies did they print for the first time?"

Zeng Xinhui is a relatively senior editor in the industry. He accounts for the majority of authors of Shi Peng, and is neither top nor backward. Every book is sold for hundreds of thousands of copies.

But now Shi Peng has become ambitious and is willing to go on tours and sign sales around the country, which is obviously a good thing!

"It is probably because the Yanjing University Affiliated Press was blinded by Lin Han and the Matrix. They printed 700,000 copies for the first time. You don't have to worry. According to the feedback from the dealers, it seems that they are not optimistic about their book. After all, passers-by will not buy this book, and the limitations are too great!"

Shi Peng was secretly shocked. His first copy of "Aliens on the Moon" was only 300,000 copies, but the other party was more than twice his own. Do you really have that great confidence?

Shi Peng has been writing science fiction novels for almost ten years, and his best-selling book before was only 800,000 copies, which took several years to achieve.

Even so, he has done well among science fiction writers. After all, even if he reaches a million, even if he reaches a best-selling work, there are very few people who can reach that level except Lin Han.

Zeng Xinhui roughly saw Shi Peng's concerns, and he explained seriously: "You don't have to worry. We have sent your book to many book critics and reporters. They promised to give evaluations after reading it. We attach great importance to this book and have made agreements with many bookstores and websites to promote it with discounted promotion prices. Dangdang.com will recommend it on the homepage of the book channel, and all bookstores on Tmall and Taobao have also responded actively. Perhaps this book can break your highest sales record!"

After hearing this, Shi Peng felt relieved. With the strong support of the publisher, his book may indeed have more than 800,000 personal records. After all, the entire science fiction environment is getting better.

Although Yenching University Press is optimistic about the sales prospects of this collection, it is 700,000 copies after all, and it seems to be chaotic when piled up in the warehouse.

If they can't be sold, these books will be worthless. The heavy cost pressure makes the publishing house's publicity and marketing department almost breathless!

How can this book be accepted by more readers?

Some employees proposed a strategy similar to surrounding the city in the countryside and using campuses to surround society. After all, some of the book was written by students from the philosophy department of Yenching University, so it is very close to the student class.

The student party is also an important reader group of Lin Han’s “The Matrix”. These people are willing to explore the hidden meanings in the novel and are willing to spend money!

Every student is not a separate individual, and their classmates are almost found in all universities around the world, so they will gradually spread.

Both publishing houses are actively doing preparations, and they are waiting for the arrival of June 9. This time is very interesting. It was just the second day after the college entrance examination ended!

...

In early June, the campus of Yanjing University was full of glory. The legendary gathering place for academic masters was not just studying hard as people imagined. In fact, their hobbies and talents were very wide.

"Hey, have you heard that the genius of the Department of Philosophy made a book, saying that it was specifically analyzing "The Matrix", and asked Lin Han to write a preface for them!"

"I also heard that a member of our chess club is from the Department of Philosophy. He said that this is something they made out of the entire college, and there are all kinds of contents in it."

"When will it be released? Can you get resources from them so that you can save money on a supper?"

"You think too much, they don't have any complete things in their hands, and everything is summarized and handed over to the publishing house. But they don't have to buy it themselves at that time, the college will give everyone a copy!"

"I'll take a break. This treatment is so good. Is it still time to pretend that I am a Philosophy department?"

"Anyway, I want to buy one, it seems that I can get a 20% discount with my school's student ID."

"Is that true? There is such a discount, it feels pretty good!"

The news spread between students very quickly. Soon the Department of Philosophy published an analysis work of "The Matrix" and spread throughout Yenching University, and it was written by Lin Han!

Lin Hanke never paid attention to the analytical posts on the Internet. Who knew that their analysis was correct or not. Now he wrote a preface to this work and recommended it himself. It can be said that it surprised many people and wanted to know what exactly was written in that book!

In this era, it was not uncommon for students to go online. They traveled from Yenching University to their neighbors, and then gradually spread out on the Internet.

Finally, many netizens also learned about the news, and they were ready to buy it!

"It's true, isn't Teacher Lin busy making movies? Why do you feel like you can hear news about him every day!"

"A writer who can't film is not a good screenwriter, so what Teacher Lin recommends should be bad."

"I have read The Matrix several times, but I still haven't figured it out. I hope this book can help answer my doubts."

"Wow, this author is so awesome. It is produced by the Department of Philosophy of Yenching University, and there are many professors and students."

"A classmate of mine wrote an analysis in it, it was so awesome that it exploded!"

"It's good to analyze the Matrix from the field of philosophy. When will it be listed?"

"Is this book the only one who ordered it to read the preface written by Teacher Lin?"

"+1 upstairs, so do I!"

Most netizens buy books for Lin Han to officially analyze this gimmick. During this period, the two movies that will be released in June have opened their pre-sales almost at the same time!

June is the college entrance examination, the middle school entrance examination month, and the final exam month for various universities. Many people are devoted to selfless review, but they have not forgotten the novels they have been paying attention to for a long time.

Since the pre-sale started, Shi Peng has been extremely nervous. He is not as powerful as Lin Han. He can sell more than one million novels during the pre-sale period!

But he doesn't want the sales to be too miserable. Pre-sales are equivalent to a weather vane. If there are too few pre-sales, publishers and retailers will also make corresponding judgments.

Fortunately, after a whole series of promotions, the pre-sale effect of "Aliens on the Moon" was not bad. On the first day, more than 20,000 people registered and purchased it. You only need to wait for the release date to send it to them!

This result was quite good for Shi Peng, and it did not explode or fell. However, Shi Peng was still a little disappointed. The difference between Lin Han's performance was too far away.

Someone in the science fiction nebula group had a clamor before and asked him to kill the gods and prove that although Shi Peng said it was impossible on the surface, he actually had such thoughts in his heart!

However, reality gave him a heavy blow. Even if "The Matrix" is released on May 1st, it has been more than a month since now, but its daily sales still remain at 50,000 to 100,000 copies.

"Forget it, I won't compare with that monster."

Shi Peng comforted himself and said, "He is now organizing his emotions and will accept an exclusive interview with Yanjing Evening News later. This is to expand his popularity in Yanjing area and see if he can sell more books."

In the next few days, Shi Peng almost turned into a model worker and began to appear in various channels. Shancheng Publishing House also contacted many Internet promoters and began to advertise on WeChat public platforms, major forums and WeChat.com marketing accounts!

It cost a lot of marketing costs, but the effect is still very gratifying. As of June 8, the total pre-sale volume of his book "Aliens on the Moon" reached 140,000 copies, accounting for almost half of the first prints!

So Shancheng Publishing House also waved its hand and put Shi Peng's first printing on the agenda.

"I don't know how the pre-sale of the book "Philosophy in the Matrix" is like, why do I feel that the splash is not big on the Internet? I don't know if there is 100,000 yuan."

Shi Peng did not forget his old rival when he was full of energy. He thought about it and contacted Zeng Xinhui. The publishing industry people should have a communication with each other. What is pre-sale is not a commercial secret, so it will definitely not be kept confidential.

"Brother Zeng, our novel will be officially released tomorrow. How is the sales of the book at Yenching University? Is it a big difference compared to us?"

“There is a big gap.”

Looking at Zeng Xinhui's reply, Shi Peng's heart was about to ripple. Although he brought the Matrix to the preface and asked Lin Han to write the preface, the pre-sales were not as good as himself.

The gap is quite big, didn’t it even exceed 100,000?

This made Shi Peng very excited!

However, he was handsome for only ten seconds. Zeng Xinhui followed up with the pre-sale data of the two books. Shi Peng was so excited that he wanted to vomit blood after taking a look!

I sold 140,000 yuan myself, and "Philosophy in the Matrix" actually sold 310,000 yuan!

"Brother Zeng, this is not a mistake. How could their pre-sale be 300,000 yuan? It's obviously impossible. It must have been faked!"

Zeng Xinhui didn't want to admit this reality, but it was true. His publishing house spent ten times the publicity and marketing expenses, but he was beaten up on the pre-sale. The power of the name Lin Han cannot be underestimated!
Chapter completed!
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