Many unfavorable factors are gathered together. This is a fatal threat in any movie, but "Immortality" is a bit strange. Not many people wanted to watch this science fiction film. After seeing Lin Han's Weibo, they were very curious. What kind of film is this?

Never underestimate the curiosity. The audience is very curious about what this science fiction film made for 100,000 yuan is like and where it can go!

So in terms of the number of people who want to watch Maoyan movies, the number of people who want to watch directly has soared from more than 6,000 to more than 80,000, which is just one of the mobile apps.

Even if this number is not as good as the bosses of the Spring Festival, "Journey to the West to Suppress the Demons" and "Myth 2", it is not much worse than "Bears" and "Making a Strange Things in India". This way of revealing its shortcomings is obviously very effective!

With such a low-cost movie, so many viewers want to watch it, the market popularity suddenly became popular.

The first day of the Lunar New Year this year is January 28. Now it is less than half a month since the Chinese New Year. It is the most important time for various films to strive for filming. No matter how good the movie is, it cannot achieve a good box office without filming. No matter how many theaters are, they cannot make money without filming.

The already crowded Spring Festival period has squeezed in a science fiction film, and it is a filmmaker like Lin Han who has no foundation, so it is normal to be expelled by these companies.

But no one expected that the splashed dirty water would become the help of "Immortality" and help it appear in the eyes of more viewers. This is simply regret!

...

The success or failure of the box office is closely related to the screening rate. In this case, it becomes particularly important to find a strong distribution company.

The fundamental reason that affects the movie theater's schedule is attendance. There are naturally many movies with well-known and popular movies. But in addition to super blockbusters with excellent reputation, other movies need to use eighteen martial arts to win the favor of the theater if they want to compete with the movies of the same period!

In addition to the purposeful audience in the theater, the film's schedule has greatly influenced the audience's viewing choices.

This is the unspoken rule of the entire industry. Lin Han cannot break it, nor can he break it. After all, the film market is a market worth tens of billions, and it indirectly affects all aspects. It is not something that he, a small director, can control!

Wang Xiaoshuai's new film "Intruder" did not follow the unspoken rules. On the first day of release, less than 1% of the films nationwide were scheduled. Wang Xiaoshuai even angrily denounced it as a pre-provocative murder. Before the movie could meet the audience, the theater announced the death penalty in advance!

Against this background, the importance of theaters is naturally self-evident.

In the bustling hall, more than 100 theater giants came from all over the country, as well as producer Galaxy Film and distributor Chang'e Film, a total of 200 people. They gathered here for one thing, that is, the film promotion meeting for "Immortality"!

It was originally a film promotion meeting that took place once a quarter, and it was conducted as a distribution company. The film promotion meeting for the Spring Festival period was completed a few months ago.

However, "Immortality" was filmed after watching the film promotion meeting and decided to be released, so only a separate promotion meeting was held!

"It seems that there are quite a lot of people today, and I thought they would not be there." Miao Hong said in surprise. He came to Yanjing for a video, which is definitely the role of the distribution company.

The theater chains are all contacted by Chang'e Pictures. Judging from the presence of these theater managers on the scene, Chang'e Pictures' distribution capabilities are definitely not weak, otherwise the box office of "Martian Rescue" could not be allowed to break through the 1 billion yuan mark!

Lin Han sorted out his tie. He wanted to go on stage to recommend the movies later. He had to sell the movies to these theater managers first, and then sell them to ordinary audiences by the theaters.

"I hope the response will be better later. If I can give you more screenings!"

Chen Jiaxuan patted his back and said, "It means that they are more optimistic about the movie, so don't worry."

Before the main movie starts to play, there is a 10-minute promotional material broadcast. The producer's recommendation is the content that theater managers pay the most attention to. What they care about most is the influence before the movie is released. Now "Immortality" has obviously done this, from an unknown science fiction movie with a fly-level investment to a topic that netizens are scrambling to talk about!

Ten minutes passed quickly, Lin Han stood on the stage with a microphone, and he said, "I'm sorry, I invited everyone to Yanjing at this time, but I'm not afraid of having a good meal. Being late does not mean it's bad."

"The main selling point of the movie "Immortality" is the plot. It does not have any gorgeous special effects movies, and returns to pure science fiction. People who are willing to think and think will like this movie. Since we are not as good as Hollywood in visual effects, why not work on the plot that we are best at?"

This is Lin Han’s voice. There are very few Chinese science fiction films, and all kinds of films that claim to have used a lot of special effects are just like this. This is indeed a shortcoming.

But everyone knows that science fiction movies are not only about the visual effects that bring special effects to the audience, but also the plot can be used to attract attention. This is where Chinese movies are not inferior to Hollywood movies!

"This is a kind of film rich in pure science fiction spirit. There is no place for science fiction. Everything is in chat and dialogue. Of course, we can think that the whole movie is conducting a scientific experiment. When the protagonist proposes theoretical hypotheses, the other scientists come up with various ways to prove that this is fake, boldly assume, and carefully prove it! I believe that after watching the movie, everyone will have various doubts. This is the goal we want to achieve, so that everyone can exchange ideas, broaden their horizons, and deepen their thinking!"

No matter what the theater managers in the audience thought, polite applause still rang out at this time. These were businessmen, not pure movie lovers or science fiction lovers. The only thing they wanted to impress them was the movie itself.

While the movie started to show, Lin Han walked down quietly. He patted his chest and took a big breath. He was so nervous that his palms were sweating.

"What do those people say now?"

Miao Hong shook his head, "These are all old fryes, and there will be no expression before watching the movie."

Li Li, as the publisher's boss, naturally came to the scene. She joked: "Just based on your name and Xu Jiayan, there will be no shortage of films!"

Now Xu Jiayan is a popular actor, with the Cannes actor and the Golden Horse actor in hand. With the high box office movie "Mars Rescue", he is very popular for a while. During the Spring Festival, he can take advantage of the remnants of "Mars Rescue" to get in, but whether this popularity can be transformed into box office has to be tested.

The rules of the game in the circle now are that small movies make blockbusters and blockbusters make imported movies. However, there are only domestic movies in the Spring Festival movies, so the promotion plan is crucial.

Chang'e Pictures has made objective estimates of its target audience, marketing plan, and attendance rates, and has different publicity strategies for different regions!

Lin Han didn't say anything else. He had no intention of watching movies at this time, but focused on the theater managers watching movies, wanting to see what they looked like from their facial expressions.

...

Tong Meng is a theater manager of Yanjing Xin Film League. Xin Film League is not a strong theater. It cannot even rank in the top ten in the national film market, and only accounts for less than 3% of the market.

I participated in the film promotion meeting of "Immortality" just to see what kind of movie this would be, and it also serves as a support for Chang'e Film!

In fact, he is quite supportive of Hollywood science fiction blockbusters because it can bring benefits to theaters, but there is not much sense of honor or responsibility for domestic science fiction movies.

"Science fiction films without special effects?"

After listening to Lin Han's introduction, he couldn't help but shake his head. Although he didn't want to admit it, he had to say that the audience is just right now, and he is watching special effects. Is the plot important?

The movie costing 100,000 yuan is actually going to squeeze into the Spring Festival period, which is really overestimating one's ability.

Tong Meng turned his head and whispered to his colleagues who came from Sichuan and Sichuan Pacific Movies, "Yu Hao, do you think this movie has a big deal?"

Yu Hao looked at his phone, and he pursed his lips and said, "It's not good or bad now. Anyway, the schedule is already very full. We must fully satisfy the schedule of those blockbusters. I guess they will be scheduled for one or two to try it out. What if someone really likes watching this type of movie!"

"I think about this, and I don't know what Lin Han thinks. This kind of low-cost movie has to join in the Spring Festival. Perhaps it is better to be in the spring season with little competition pressure. There should be not many blockbusters after the Lantern Festival, which is suitable for such movies that want to be upset."

While communicating in a low voice, the two watched the movies on the big screen. Needless to say, Xu Jiayan's acting skills were not to mention, but those professors also looked particularly natural!

"The film is a bit small, but the specific idea is pretty good, and it's quite attractive. Those professors are all starring in their true colors. No wonder they can shoot so quickly, and all the pressure is concentrated on Xu Jiayan alone."

"Yes, the story is pretty good, I believe what this person says. If there is such a person hiding beside us, how can we tell him out?"

Gradually, Tong Meng frowned and the movie was played for more than an hour, but the scene was still in this room, and no new characters joined, but the topic of discussion became more and more in-depth.

As a theater manager, he felt a little inaccurate for the first time. "No wonder the investment in this movie is so low. The actors don't have money, and even this is the only scene. People who like this type naturally like to watch it. People who don't like it probably want to leave after watching it for an hour without any changes."

Yu Hao found that everyone around him looked like this. The shortcomings and advantages of "Immortality" are very clear, but the possibility of a big box office hit is not high. The Spring Festival is easy to entertain. Who would want to use his brain to overturn his three views?

"This easter egg is quite interesting. The original open ending gave the answer directly. As for this easter egg, the whole movie should have a good reputation."

"Movies are good movies, but I don't know if they are sold or not!"

"Yes, there are many good movies these days, but we don't run charities."

"You have decided?"

"It's almost the same. Go back and study it again. Anyway, this movie is not easy to lose money!"

After the movie ended, the theater managers did not make a statement on the spot. They stood up on their own. Some familiar people greeted each other, while others said goodbye to the distribution department of Chang'e Pictures. No one directly gave the answer Lin Han wanted.

...

Li Li directly stopped Tong Meng, and she smiled and said, "Manager Tong, what do you think of this movie?"

Tong Meng knew Li Li's second-generation ancestor's identity, and her family was related to her own theaters, so Chang'e Film has always been leading the filming schedule in the cinemas to which the Xinying League belongs.

At this time, he naturally had one thing to say, “Mr. Li, everyone thinks that “Eternal Life” is a good movie, but it’s not very suitable for cinemas, and it’s even less suitable for the Spring Festival.”

"You are straightforward, but I think this movie should be pretty good. At least it is not a bad movie mentioned online, right?" Li Li, as the publisher, also wants to make money. The cost of 100,000 yuan will be recovered soon, and it will be a pure profit at that time. She said: "People on the Internet think this is a bad movie. When the reputation comes, won't there be more audiences? Lin Han is the hottest writer in the country and even the world. You have to believe in the number of fans."

Tong Meng was a little embarrassed, and he said, "Our cinema can now schedule 70 movies a day, but most of them have been assigned to movies of the same period. The only thing I can give "Immortality" is that there are only two movies a day. If the attendance rate is high, we will adjust it in time. If the release is not good, we will go offline directly the next day."

"Seventy games a day, only two games are given to us? This is too exaggerated. How about giving us seven or five games?" Li Li bargained, how much box office can we get in two games a day?

However, Tong Meng was unwilling to retreat. The Spring Festival is a time to grab money. It is impossible to put aside the movie with high possibility of making money to screen this movie with an uncertain future. "Mr. Li, I have already made great concessions when I schedule two screens. Do you know the rest of the theaters? Many don't even want to schedule one!"

Li Li had a headache, and she asked, "Then how about one of these two games was in the prime time? Do you still have to give me this little face?"

There are golden scenes and invalid scenes in the schedule. The golden scenes are usually on weekday nights, weekends or holidays afternoons and evenings; the invalid scenes are in the morning time period, and few people usually watch movies during this time period.
Chapter completed!