Chapter 522: I want to compare the West Lake to Xizi
Shoot, shoot, shoot.
A burst of applause came to Huang Yifan at this time.
From writing poetry to leaving the lecturer of Yan University, Huang Yifan was full of highlights and extremely exciting.
Many tourists kept watching Huang Yifan and forgot to travel to various attractions.
At the same time, the person in charge of the West Lake area scenic spot on the other side also announced that the poem written by Huang Yifan won the shortlisted award, and rewarded Huang Yifan with 1,000 yuan on the spot.
However, when Huang Yifan collected 1,000 yuan, Huang Yifan picked up the brush he had just put down again.
"Hey, Mr. Huang, do you want to write another slogan?"
The person in charge of the regional scenic spot asked.
"no."
Huang Yifan shook his head: "I haven't finished writing this poem just now, so I'll make it up."
"Oh, so that's it."
The person in charge of the regional scenic spot did not know much about poetry. He only knew that the poem was well written, and he had a certain basis in the book, so he naturally gave it the example to the shortlisted award. At this time, he saw that Huang Yifan said he had not finished writing, and he quickly ordered the staff to study the ink for Huang Yifan. Other tourists saw that Huang Yifan had set up the venue again, and took back the thought that he wanted to dissipate and watched Huang Yifan write seriously.
The water is shimmering and beautiful when it is sunny, and the mountains are dim and strange when it rains.
After the ink was well-grinded, Huang Yifan took the pen and dipped it in a little ink and wrote again.
The name of this poem is "The first sunshine on the lake and the rain after the rain". Of course, it was not written by Huang Yifan, but by Su Shi, a talented man in his previous life.
There are two poems in total, and the first one I just wrote.
However, unlike the first song "Misonymous Unknown", the second song is famous all over the world.
Even the second song in the previous life became a symbol of West Lake for thousands of years and was also the most beautiful advertisement for West Lake.
Some tourists watching watched Huang Yifan write, while writing and reading.
After this sentence was finished, a burst of cheers came again.
Compared with the previous sentences, this sentence is obviously more vivid.
Especially the two parallel words "Sunny is good" and "Rain is also strange" in this sentence add a sense of beauty.
And just as Huang Yifan finished writing this sentence, it had stopped raining in the sky.
The original mountain-colored tones gradually became colorful under the sunlight.
This time it rains and the natural exchange of sunny day is simply beautiful.
The friend who just reminded a group of tourists that it was raining suddenly said: "It's clear."
At this time, everyone no longer needed this guy to remind him.
Because they were already screaming at the sentence written by Huang Yifan, "The water is shimmering and beautiful when it is sunny, and the mountains are dim and strange when it is raining."
On sunny days, the water is shimmering, and on rainy days, the mountains are dim.
Oh my God, this poem, this word, and the person who wrote the poem has become a god in their eyes.
However, while they screamed, Huang Yifan did not stop.
Instead, I wrote another sentence: If you want to compare West Lake with Xizi, it is always appropriate to apply light makeup and heavy makeup.
As soon as this sentence is expressed, the entire West Lake is filled with sunny and rain, and it is indescribable.
Among the extremely beautiful scenery, tourists were chanting this sentence gently.
If you want to compare West Lake with Xizi, it is always appropriate to apply light makeup and heavy makeup.
West Lake, West.
Heavy makeup, light makeup.
Sunny, rainy.
They know.
This poem has become an immortal classic.
As this poem appears, the entire scenic spot staff, including the person in charge of the regional scenic spot, had completely lost its color.
Even though they were not able to appreciate poetry, when the last sentence "I want to compare West Lake with Xizi, it is always suitable for light makeup and heavy makeup" came out, they also knew what this poem meant to West Lake. However, after the crowd woke up from these firsts, they found that Huang Yifan, who was originally writing poetry here, had no idea where he went.
All that remains is the only quatrain that has been famous throughout the ages.
"Mr. Lan, I'm still reading the slogans sent by netizens."
In the office of West Lake Scenic Area, "Lansing Bamboo" looked through the relatively good slogans from various channels in recent times.
"It's not OK to watch it. The advertising we made before was not very effective, but it was not as good as this event. Moreover, it's summer vacation now, and the competition pressure is very high. We have been under pressure from the Great Wall, Mount Tai, and Mount Lu. Even the "Slim West Lake" in Yangzhou, which has invested heavily in recent years, is quite popular, which is really an irony for our West Lake."
Lan Xinzhu continued to look as she said: "Besides, the slogans I have read are all shortlisted works. The workload is not large, and it will be fine soon."
"This ad."
After a while, Lanxinzhu turned to a slogan written by a slogan called "Fang Xingjian".
"A scene in heaven, a dream in the world, the most beautiful West Lake."
This is an advertising slogan.
The identity information of the author of the slogan is also written on it.
Fang Xingjian, lecturer of Yan University, 28 years old.
"Xiao Chen, come and see, how is this slogan?"
Lansingzhu called out his assistant.
"Mr. Lan, this advertising slogan is very well written, generous and elegant, and is very suitable for our West Lake slogan."
Assistant Xiao Chen came over, read this slogan, and thought about it and said.
However, Lan Xinzhu shook her head: "I wasn't sure just now, but now you think about it, I know it won't work."
"Ah, Mr. Lan, why, I think it's pretty good."
“It’s pretty good.”
Lanxinzhu also nodded: "The whole thing is that this slogan has nothing wrong with it. The words are more refined and atmospheric, and it looks very suitable for the West Lake slogan. However, this slogan seems to be fine, but it is the biggest problem. I still remember the advertisement we posted on CCTV a few days ago. The slogan is similar to this sentence, but the result is no effect at all."
In fact, the biggest problem with this slogan is that it has no innovation and is too rigid.
When I first saw it, I might think it was pretty good, but if I think about it carefully, it was actually just average.
As a slogan, it seems feasible, but there should not be too many ideas to stimulate tourists to come to West Lake.
What is the purpose of West Lake organizing this event?
Why did West Lake run to CCTV and spend tens of millions of dollars to advertise?
Isn’t it just to let more people come to West Lake to travel?
If you don’t say anything after reading this slogan and don’t want to travel to West Lake, then such a slogan will be considered a failure.
"Mr. Lan, your requirements are too high. Our West Lake is a 5-star tourist area. Even if there are no advertisements, many people come here to travel. Of course, I am not saying that we should not advertise in West Lake. What I want to say is that our West Lake is already famous enough. People will still come if they will come, and those who don't want to come may not come. The market is relatively full, and it is difficult to grab tourists from some other scenic spots."
Assistant Xiao Chen said it very reasonably, but Lan Xinzhu still shook her head: "Xiao Chen, you don't understand."
The competition in the tourism market is now extremely large.
The idea of retaining tourists with its original fame has become seriously out of date.
Although Lanxinzhu knew that the entire market was relatively full, she knew that the entire tourism market was extremely huge. Even if it could stimulate one-tenth of people, one-tenth of people would be considered successful in coming to West Lake.
Without saying anything, Lansingzhu continued to flip.
"Hey, someone actually wrote a poem."
When I turned to a slogan written by a slogan called "Huang Yifan", Lan Xinzhu's eyes lit up.
There are not many people who use poetry as propaganda slogans. Lanxingzhu has seen several poems before. However, the verses written by poems as propaganda slogans before are all messy. Lanxingzhu is an authentic Chinese professional, so how can ordinary poems fall into her eyes? However, this poem looks very neat.
While watching, Lan Xinzhu started to recite it gently.
The morning light welcomes guests in the beautiful hills, and the late rain leaves people in the drunken land.
This is my intention, and I don’t know how to use it. A cup of Daffodils should belong to the Narcissus King.
After reading this, Lanxinzhu stopped and commented casually: "It's very good."
Unfortunately, it is a poem written by modern people, and it has no fame. In addition, the poem does not reflect West Lake. Although the poem is well written, it is not impossible to use as a propaganda slogan, but it is just a bit of adventure.
However, this poem is endless.
Lan Xinzhu thought about it and continued to watch.
The water is shimmering and beautiful when it is sunny, and the mountains are dim and stormy.
The shimmering water faces the mountains with faint colors.
It’s so good to keep the rain alive.
Good poem.
A rare good poem.
Even Lanxinzhu, who graduated from the Chinese department, has to sigh at a classic now.
Until, when she read: "I want to compare West Lake with Xizi, it is always appropriate to apply light makeup and heavy makeup", Lan Xinzhu was stunned.
Then, suddenly, he slapped the table. Looking at the poem, Lan Xinzhu immediately said to his assistant: "Xiao Chen, please inform all departments that our West Lake slogan has been decided, so choose this poem."
"Also, notify the advertising department immediately and reshoot a set of advertising videos around this poem."
"A meeting will be held later to discuss the necessity of adding an artificial attraction to the north of our West Lake."
: Recently, some brothers said that Xiaobai’s poems are more watery in these chapters. It is not that Xiaobai is more watery in comparison, but that this poem is the beginning of the future big story plot. If you don’t write more details, it will not be able to trigger the future big story. In addition, this poem is not as simple as it seems. Xiaobai will interpret this poem to you in all aspects. Perhaps, after you finish reading the new chapter written by Xiaobai, you will know what the difference is. To be continued., Your support is my greatest motivation.
Chapter completed!