As a result, Hu Zhibiao discovered that Hong Kong stars such as Li Lianjie, Sammo Hung, and Andy Lau expressed interest at first, but quickly declined. After many inquiries, Hu Zhibiao discovered that it was these stars and their managers who were afraid of offending someone.

Who is this person? Everyone just said that he is the godfather of the entertainment industry in Hong Kong. He finally understood that it turns out that the person behind Xiaomi Technology is also the richest man in Hong Kong. No, it is invested by the richest man in the world. So everyone dare not even accept an advertisement for fear of offending.

people.

Of course, in fact, everyone also understands that if Jack Cheng shoots such a good commercial, even if he is not afraid of taking it, it will still be a shameful thing.

Anyway, Hu Zhibiao finally settled the advertising matter and hired a well-known Hong Kong star who is "not afraid of death but afraid of poverty".

Then, Hu Zhibiao followed the advertisement of Xiaomi VCD and printed the words "Love many VCDs, good movies".

No, Aiduo was sued by Xiaomi VCD, and because others were too powerful, Aiduo was soon notified to reshoot the commercial.

"Isn't this bullying?" Hu Zhibiao said with a bitter smile.

Xiaomi VCD has so many advantages. Even the price of 2688 yuan, domestic manufacturers currently dare not go lower than this price. In fact, for a VCD with a retail price of 2688 yuan, the copycat factory makes less than 5%.

"Boss, good news!" A senior executive walked into the office and said happily.

Hu Zhi stood up abruptly and said excitedly: "What's the good news from Sony?"

It turns out that China is a big VCD country rather than a powerful country. VCD machines have two key technologies - movement and decoding chip. Chinese companies are completely dependent on imports. The movement is controlled by Philips, and the decoding chip is controlled by C-cube and ESS from the United States. The key is

The technology is in the hands of a few multinational companies. Whenever they sneeze, the Chinese VCD market will catch a cold.

At the beginning of 1996, when VCD manufacturers were expanding production, the supply of movement suddenly became tight. Almost every VCD manufacturing company had the experience of suspending work due to shortage of movement. At the beginning of this year, Aido CEO Hu Zhibiao flew to Philips in the Netherlands to seek help.

A policy that favors supply. Poor Chinese companies can only expand their scale rapidly if they win the support of Philips.

Philips was cheated by Xiaomi Technology a few years ago and received an order of 8 million at a shockingly low price. Therefore, this year Xiaomi VCD directly asked Philips to fully supply Xiaomi Technology, which caused other manufacturers to finish.

The executive said: "Yes, Sony has been immersed in public relations and finally came up with a movement with error correction capabilities comparable to Philips. Not only that, ESS said it can also fully supply us, not only that it is just a decoding chip.

It takes $14.20.”

Hu Zhibiao couldn't help but clap his hands happily, Difficult Love's biggest problem was solved!

........

After receiving the supply of decoding chips and movements, domestic VCD manufacturers immediately began to increase supply and production to seize the domestic market. In such a grand situation, the first to be unlucky was of course the Japanese and Korean manufacturers.

Price war, advertising war, and gift war became the "beautiful scenery" of the VCD war in Mainland China in 1996.
Chapter completed!