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Chapter 214~215 [Each takes what he needs](2/2)

All the Chinese tycoons were shocked. This young man was so tough. He was still fighting against Kadoorie here, and he had reached a deal with Land and Land over there.

So, the rumors spread by the media beforehand that "Lin Zuhui came to the door to acquire Land, but was unceremoniously turned away by Simon Keswick" were obviously nonsense. Others did not want to acquire Land at all, but wanted to take advantage of Land.

layer of skin.

At this time, the media turned around and began to praise Lin Zuhui!

...

On Saturday, Lin Zuhui and Liang Botao took a yacht to the southern waters of Hong Kong Island, planning another big project in the vast sea.

The weather is sunny, cloudless, the temperature is pleasant, and the blue and wide sea makes people feel ambitious.

Lin Zuhui didn't have time to appreciate the surrounding scenery, so he spent his time on the information about "crocodile shirts" collected by Liang Botao.

For the Hong Kong people who got rich first, crocodile shirts are no different from the big gold chains around the necks of black singers. The more they earn, the more places they can have crocodile logos printed on them. Gangsters who travel around the world, if they wear crocodile shirts under their suit jackets

Pair it with a large pointed collar shirt or a crocodile Polo shirt, and you are either a talker or at least a thug. Pair it with a gold Rolex, and it is the business casual style on the road.

How high is the status of the ‘crocodile shirt’ in Hong Kong? If you ask Hong Kong people: “What is the symbol of Hong Kong?”

Except for Bauhinia, I'm afraid everyone will point to the leather shoes on his feet, the leather goods and clothes on his body and proudly tell you: crocodile shirt.

As the first truly international Chinese clothing brand, the crocodile shirt brand is full of weight!

There are three crocodiles in this world: France, Singapore and Hong Kong.

Hong Kong crocodile shirt is a clothing trademark registered by the Germans in Hong Kong in 1911. After Germany was defeated in 1945, the crocodile shirt brand was confiscated by the Hong Kong authorities. In 1952, the Chinese Chen family took over the crocodile brand and officially named it "crocodile shirt".

Therefore, if we calculate based on the creation time, the French crocodile shirt was founded in 1930, which is later than the Xiangjiang crocodile shirt.

However, there is some confusion between the two brands, and they have been litigating over trademarks since the 1970s.

Lin Zuhui carefully looked at the asset information of crocodile shirts: there are three factories located in Tsuen Wan, Shau Kei Wan and Hung Hom. Each factory covers an area of ​​hundreds of thousands of square feet, with nearly 2,000 skilled workers carefully making crocodile shirt products;

Two headquarters buildings (Crocodile Shirt Phases 1 and 2, on Connaught Road, with a combined area of ​​just over 6,000 square feet and a height of only 12 floors. PS: The predecessor of the Agricultural Bank of China Hong Kong Headquarters Building); the style of the Crocodile Shirt,

All styles are designed by internationally renowned designers; there is a complete global sales network with annual sales of nearly one billion.

Crocodile Shirts is a listed company with a current market value of 1.3 billion, with the Chen Jun family accounting for more than 70%.

Putting down the information, Lin Zuhui sighed: "It seems that I have to be a Wei Shui old man again. If the Chen Jun family intends to sell, it is inevitable to acquire it at a premium of several percent."

He calculated that based on the information from his previous life: Lin Baixin's family bought 73.5% of the shares for HK$1.3 billion, then it can be calculated that the market value at that time (September) was about 1.8 billion.

The current market capitalization is only 1.3 billion, and there is still a full 40% increase, which is in line with the increase of the Hang Seng Index.

Lin Zuhui deduced that at that time, the Chen Jun family saw that the market value of crocodile shirts had skyrocketed, and they were interested in selling the crocodile shirts (wary of the mainland), so they planned to sell the crocodile shirts while the stock market was booming.

If I were to acquire 73.5% of their shares with a total market value of 1.3 billion, I would basically be rejected.

Therefore, you must show your true power and shout out for a high-price acquisition!

Liang Botao nodded, but he said more conservatively: "A premium of 10% to a premium of 20% is a reasonable range. Now that the stock market has risen a lot, if the Chen Jun family intends to put it on the market, they should consider our offer!"

Lin Zuhui shook his head and said: "A premium of 10% is too insincere. I think we should start the negotiation with a premium of 20%. A premium of 30% is our bottom line." He added in his heart: "It is a premium of 35%, and I admit it!"

"So high?" Liang Botao said in disbelief.

Lin Zuhui smiled and said: "Go and find out what they have to say for me. They definitely want to sell it. It's just a matter of price."

Liang Botao nodded and said, "Okay, I'll give it a try! But after acquiring the crocodile shirts, do you have any business strategies?"

Lin Zuhui shook his head and said: "I am a real estate developer who knows the garment industry, but the original management did a good job. I will not move for now. After I learn this industry well, I believe I will not be able to run a better business."

Others are worse!"

"That's true, crocodile shirts are inherently high-quality assets!"

Finally, Lin Zuhui said: "Brother Liang, you have helped me complete so many big projects this year. If you want to start a business next year, I will definitely return the favor!"

In fact, these acquisitions themselves are remunerative, that is, commissions paid to Wanguo Baotong Bank and loans from Wanguo Baotong Bank. These are all remunerations. However, Liang Botao is worthy of Lin Zuhui's win. He is now mainly responsible for the acquisition consultant of large hotels, and

Crocodile shirt acquisition consultant.

Liang Botao's heart moved. He did plan to start a business with Du Huilian next year, but he just didn't say it out loud.

Lin Zuhui's promise is not necessarily weaker than Li Chaoren's. At least Lin Zuhui has grown to the level of one of the top ten chaebols. But he knows that Lin Zuhui has personally invested in a large amount of securities business and made huge profits.

Liang Botao believed that Lin Zuhui probably entered the hotel, because when the young man recovered, the Kadoorie family would only be beaten.

Now, Lin Zuhui has set his sights on the high-quality asset of crocodile shirts. He can be regarded as a tycoon spanning multiple fields, including real estate, media, ready-made clothing, hotels, jewelry, retail, etc.
Chapter completed!
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