The director's business ability, the box office appeal of the cast, the commercial quality of the movie, the market acceptance, the demand of the times, the selected schedule, the competitive movies of the same period... There are too many factors that affect the box office of a movie, so no one or an institution dares to guarantee that the box office of a movie will be as much as the box office, because no matter how powerful the director has achieved in the past, no matter how good the past is, it will fail, and no actor with a strong box office appeal will become a box office poison. No matter how unknown, there is a possibility of overnight fame. The entertainment industry is such a magical place, and there is no reason to say, it is like a big casino, and this is the charming thing of the entertainment industry. .

The only thing people in the entertainment industry can do is to make the most likely judgment based on their own resources, and then use their own chips to guide things in a direction that is beneficial to them, such as finding the best directors they can find, soliciting the most box office appeal stars they can, carefully selecting a script with the highest commercial value, etc. In this case, choosing a good schedule is quite important.

The box office that can be achieved in the same movie is completely different in the New Year and in March, especially for some big directors. It is very likely that the box office of the same movie is several billion or billion in different schedules. In terms of schedule, this year's Chinese Valentine's Day is undoubtedly an embarrassing schedule. In July, there are almost all kinds of fierce films that have squeezed the market. In the future, September will be in the next ten days, and it will be out of the summer season. The only thing worth mentioning is that the fierce films are all.

I won’t be rushing to release this year’s Chinese Valentine’s Day. There are no strong movies with strong box office appeal on the top. There are still more than ten days to get together for the tail of the summer holiday. This may be the biggest advantage of this year’s Chinese Valentine’s Day. The so-called no tiger in the mountains, and the monkey is called the king. This is the case. This year’s monkey has four movies: "What I Want Comes", "Xiaoshan", "Contract Lover" and "Very Love". All four movies are romance films, which cater to the characteristics of the Chinese Valentine’s Day and all chose to be released the day before the Chinese Valentine’s Day.

These four monkey movies have their own advantages: "Xiaoshan" has Du An as a screenwriter and part-time worker, and also has a guest appearance as a small supporting role, and a small highlight of the new star Song Zhen. In addition, "Xiaoshan" can be said to be at the bottom of all aspects; "Ten Love" has a relatively comprehensive layout. Although the crew members are not very famous, director Ye Nianchen, starring Fang Lishen, Zhang Jingxuan, Yang Aijin, and Zhong Jiaxin are also familiar faces in the circle, and their overall strength is relatively balanced; "What I Want to Come" and "Contract Lover" have both reached the next level, among which,

"What I Want Come" is Zheng Zhongji's first self-written, directed and acted by himself. This Hong Kong artist has quite a lot of fans, and the cast of "What I Want Come" includes Zheng Zhongji, Liang Jiahui (supporting role), Gu Dezhao, etc., all of which are well-known names for the audience. In terms of "Contract Lover", director Zhang Jianting is also a well-known director in Hong Kong. His representative works include "The Story of Hu Yue", "Father-Son Love", "Flying Dragon Rebirth" (producer), etc. The starring Ren Xianqi, Bingbing, Xu Zishan, and Yuanhua's lineup is no worse than the lineup of "What I Want Come".

Judging by the consistent comprehensive scoring system in the entertainment industry, among these four monkeys who are rushing to the Chinese Valentine's Day, "What I Want to Come" and "Contract Lover" are the first, "Ten Love" is the second, and "Xiaoshan" is the third. The prediction and scoring of these movies is not only done by the stakeholders of several movies. Many irrelevant companies will also follow the trend in order to expand their own databases and improve the accuracy of decision-making.

In fact, if "Truemon" was not released before it and Duane was only the screenwriter and producer of "Xiaoshan", then it would be able to reach the second level in the rating systems of many companies. Unfortunately, the release of "Truemon" directly lowered Duane's system score in the databases of major companies. Moreover, "Xiaoshan" is only one of Duane's four production plans. It only took four months from the announcement of the entire plan to the official release of the film, so "Xiaoshan" was ranked in the third level.

"Xiaoshan" has such a low strategic level, so when it finally sat in the second place among the four monkeys in the first weekend's battle, many people were shocked.

The first two-day box office of the four monkey movies that were celebrating the Chinese Valentine's Day. The first-tier "Contract Lover" won the first place as everyone expected, with a box office of 87.5 million yuan, and the second-tier is "Xiaoshan", which was ranked third by many companies.

This movie, which was ranked at the bottom of all the ratings of Duane and was not even qualified to make it to the Chinese Valentine's Day. It won 63.78 million yuan in 1,890 theaters in two days on the first weekend, winning the second place among the four monkeys.

The third place is "Ten Love", 57.01 million, and the fourth place is "What I Want to Come", 54.98 million.

The box office performance of the first two days of the first weekend surprised many professionals who were staring at the data: first, they did not expect that "Xiaoshan", which ranked at the bottom of the comprehensive score, could reach the second place, and second, they did not expect that "What I Want Comes", the monkey, which originally ranked at the top of the comprehensive score, would actually be ranked at the bottom!

The box office market is indeed changing, and it is hard to predict. However, based on the specific quality of several movies, this result is reasonable.

First of all, it is the original first movie "Wishes Come True". In this movie, Zheng Zhongji perfectly demonstrates the current development trend of Hong Kong movies. It can be summarized by the eight-character test: the more you shoot, the worse you get, the worse you get. This movie can be said to be a classic continuation of the old-fashioned movies in Hong Kong. The production is rough, the script is rough, and the actors perform casually. The lens composition is like a TV series, with a single and no highlights...

Such a movie may still make some money in the 1900s, but now that mainland movies are booming, and in comparison with commercial movies that are becoming more and more refined in the mainland, there are ghosts that can make money. It is also because the lineup is really good, so I didn’t lose too badly in the first weekend. However, judging from the widespread review of the audience, the trend of this movie is really not optimistic.

Secondly, it is "Xiaoshan".

Many people really don't know how to evaluate this unexpectedly second-hand film: if it is said that it is not good, its production is excellent compared to several Hong Kong films. Whether it is the meticulous performance of the actors or the careful composition and color of the picture, you can feel it. But if it is said that it is good, this film is really a bit slow, making people feel a little drowsy and unable to lift it, which does not conform to the general definition of commercial films in the market. So many companies do not know how to judge its subsequent box office trend, but fortunately, the market will make the most fair reaction on their behalf.
Chapter completed!