When Li Mu was thinking about the so-called national business card issue, Zhao Xianliang said to Li Mu: "The reason I suggest you increase overseas exposure is that on the one hand, I really hope that you can increase your popularity and influence overseas, and on the other hand, I also hope that you can learn the so-called 'export to domestic sales'."

Li Mu asked him: "Exports to domestic sales? What do you mean?"

Zhao Xianliang smiled and said: "The people are more inclined to products from developed countries and are also more concerned about the recognition of overseas media. If your influence is exported overseas first and can have a certain impact overseas, then if your influence overseas returns to China, it will attract greater pursuit in China, which is to convert exports to domestic sales."

After saying that, Zhao Xianliang added: "You are the most suitable for export to domestic sales now. Now you are paying more and more attention to you overseas, and the national media are also paying attention to your trends. Once you can open up the situation in the Haiwa market and bring back good news, you will definitely be able to create greater influence in China. The greater the influence, the higher the attention of the country and the people will pay. Correspondingly, your foundation in this domestic market will become stronger and stronger, and the benefits will be endless!"

Zhao Xianliang's suggestion made Li Mu feel enlightened, but he also felt a bit familiar.

Overall, Zhao Xianliang’s suggestion is to promote himself to the greatest extent.

If you want to become the business card of the country's business field in the world, you must first sell yourself to the highest exposure position. The greater the exposure, the higher the attention overseas. Even if it is not the business card of the country, it will naturally become the business card of the country, or be mistaken for being a business card of the country.

The reason why Li Mu felt familiar was because he remembered that Boss Ma in his previous life was a model of selling himself without any effort, no doubt about it.

If you don’t brag or be slander, you will definitely be the one with the highest appearance rate among domestic business tycoons and domestic and foreign media.

Under the bta pattern, except for Boss Ma appearing in major media around the world every day, the other two founders are relatively low-key, and the low-key ones are a bit unbelievable.

After WeChat short videos became popular, there were at least dozens or hundreds of short videos related to Boss Ma in the circle of friends. Some were his public speeches in some places, or private speeches on certain occasions, and even some were his clips of him having meetings in the company, he chatted with people at the dinner table, and even his opera.

In contrast, there are basically no video materials similar to founders of the other two large companies.

What made Li Mu feel the most strange was the videos of several Boss Ma and many celebrities circulating. One of them impressed Li Mu. Boss Ma sat on the main seat in a room similar to a living room, crossing his legs, surrounded by more than a dozen entertainment stars in the film, television and music field, and his status was so noble...

Compared with him, even Master Lei, who often talks about his slut on social media, is extremely low-key. After all, he rarely releases some irrelevant information and most of the time he is selling his own products, which is understandable.

Sometimes, Li Mu had an illusion that Boss Ma alone took half of the exposure rate of Internet bosses in China. Why is a business boss so fond of showing off?

Until today, Li Mu seemed to understand it at Zhao Xianliang's guidance. It seems that Boss Ma was so keen to show off in front of the media in his previous life. It is very likely that he also wanted to be a national business card!

Boss Ma has basically achieved this through various speeches, exposures, and publicity in his previous life. Although no one has applied the concept of a national business card to him, it seems that this is what he means now.

I have to admit that there are indeed many benefits to being a national business card, and the most important thing is to shape the golden body!

Once it becomes the national business card and receives attention around the world, then this person no longer represents himself or his company. He represents the image of the entire Chinese industry and even the entire Chinese business field. Needless to say, the image is tall and natural;

In addition, what is more important is the benefits that can be brought about after shaping the golden body. Li Mu created the golden body of a philanthropist on 3321. Although it did not bring any economic benefits, he personally gained a very good reputation in the government, media and people, so that the media has a very good attitude towards him and never reports any negative news about him. The government has always praised his 3321, and even went to the school to try to gain the glory of 3321, which has brought a lot of convenience to Li Mu.

Like Boss Ma, who has created a golden body in the business field, the economic benefits contained in it are too great. He has portrayed himself as a model of Chinese Internet entrepreneurs and even the entire Chinese entrepreneur. In order to have an image overseas, the government will inevitably give greater support to the country's business card, allowing him to grow faster and making him more in line with his identity as a national business card. After all, he represents the image of the country in the business field and cannot be careless.

Boss Ma's various strategies were almost fully blossomed in his previous life. The reason why he was so smooth is that his identity as the "national business card" must have played a significant role.

Li Mu was originally somewhat interested in becoming a "national business card", but when he thought of Boss Ma's frequent exposure in his previous life, he felt somewhat repulsive.

Li Mu felt that he was not the same type of person as Boss Ma. First of all, he felt that he was more conscientious than the other party, and he was also more sincere.

He does not want to do some unrealistic and deliberate packaging and publicity for his own selfish interests or reputation, nor does he want to throw out any sensational arguments to arouse public discussion. However, according to Zhao Xianliang, if he wants to become a national business card, the first step is to increase his media exposure worldwide.

Zhao Xianliang saw that Li Mu's expression was a little strange and couldn't help asking him: "What's wrong? What are you worried about?"

Li Mu said with some embarrassment: "Uncle Zhao, I think that my personality may not be suitable for frequent appearances and over-packaging myself, and using over-packaging to exchange for more resources and convenience, this kind of thing itself is not long-lasting."

Zhao Xianliang smiled slightly and said, "No one asked you to over-package yourself. With your current achievements, your status in the entire Chinese Internet industry and the evaluation of you by overseas media, I think you don't need to over-package at all. As long as you appear frequently in the public's vision with your true nature, it is enough to attract the public's attention. Only those who don't have enough stories need to over-package. Those who have many stories, even if they are just a look, can make people feel touched."

As he said that, Zhao Xianliang said again: "You have no idea that you are already the idol of the vast number of young people and even middle-aged people, so you have the burden of role models on your shoulders. Just like what you said, positive energy is a good thing, but many people cannot synthesize positive energy by themselves. In this case, you need to act as a role model and convey and output your values ​​at home and abroad through major media. Over time, when your values ​​begin to be adopted by more and more people, you are not only a national business card, but also a god in this industry."

"God not only needs to enjoy more excellent resources, but also has a strong role as a role model. If you can become a real national business card in front of overseas markets, the development of the domestic Internet will also usher in a new peak. Don't you dream of revitalizing the Internet industry? This is a good opportunity.

Zhao Xianliang's words made Li Mu realize a lot. When he thought of Boss Ma and when Boss Ma had made such an attempt, he subconsciously became resistant. But if he thought about it carefully, he found that the difference between Boss Ma was quite big.

First of all, I have a super product like yy that is recognized by elites all over the world, which has created the highest height of the Chinese Internet;

Secondly, I have never sold fake goods and have not accumulated original sins that have been criticized by thousands of people;

Again, I will not do false propaganda, and I will not deliberately proclaim or boast about myself, ·.

Since that's the case, why should I put myself and Boss Ma in the same sequence for consideration?

Seeing Li Mu's expression loose, Zhao Xianliang hurriedly struck while the iron was hot: "I think you have to focus most of your focus on Muye Technology. This is the best carrier for you to become a national business card!"

"Yes." Li Mu nodded and said, "In contrast, Muye Technology has the potential to become a truly world-class Internet company."

Zhao Xianliang asked him: "Are you breaking down Muye Technology now for the next financing?"

"It's just one aspect." Li Mu said: "I recently feel that a large part of the charm of being an Internet company comes from the split and integration of the company. I have now split Muye Technology into several subsidiaries, independent capital, shared resources, and incubated them separately. Not only can we reduce potential losses in financing, but we can also incubate other new products and new businesses under each subsidiary. This is to prepare for future listing."

"Once you want to go public in the future, all capital-independent subsidiaries will have to integrate capital. The process of integrating multiple companies is actually a one-plus one-to-one-to-two process. First break it up and then integrate it together, and the market value will have greater room for premium."

"After the capital level is integrated and the listing is successful, it will be divided into multiple business groups according to the business, and the grouping framework will come out, and the corresponding context will also come out."
Chapter completed!