The 1808th chapter begins to design the aurora
As the plan to immigrate to Mars continues to ferment, more and more wealthy people in the world have begun to become interested in this project.
Li Mu asked someone to build a website specifically, which is only open to users with personal assets of more than 100 million US dollars.
Once you are interested in participating in this project, you can register a website account and get more details of the immigration plan to Mars.
At the same time, Li Mu also fulfilled his promise and first invested $500 million to the spaex to further study the launch vehicle that can be recycled.
Because he knew that this was an extremely long project, Li Mu did not continue to pay attention to the company after completing the publicity and investing funds.
At present, he has more important things, that is the overall relocation of Volvo.
China's infrastructure speed is world-renowned. Yanjing City has approved the construction of the factory buildings, office buildings and dormitories for the first phase of the project, which have been approved by the Muye Automobile Group.
The first one to complete was the factory. The factory buildings were built one after another. Volvo's team in Sweden also began to dismantle some of the production lines and transport them to China.
When the first production lines arrived at the port of Tianjin, hundreds of container freight trucks were used to transport them back and forth.
At the same time, installation technicians and engineers from Volvo, production equipment manufacturers, and domestic and foreign contracting teams also gathered in Yanjing to start assembling Volvo's first production line in China.
Volvo has several production lines, each of which basically corresponds to a different platform. The first thing Li Mu wants is the main production of the X-Series SUV P24 platform.
However, Li Mu was not prepared to leave this production line to Volvo.
His idea was to take this production line over and use it directly for Maino Auto's own brand, and then use it to produce Maino Auto's first independent SUV, Maino Aurora.
He naturally didn't want to let go of Aurora, a big hit car of that year.
He planned to describe himself, and designed the picture with the designer. He first made out the Aurora shape, and then put the Aurora shell on the chassis of the Volvo x60.
To put it bluntly, it is an x60 with an aurora shell and a Makino car logo.
Of course, there is another problem. X60 is considered a mid-to-high-end intermediate SUV with a market price of 400,000 to 600,000 yuan. If it is sold in China, it will definitely only serve the niche group.
Before Harvard started, the best-selling SUV in China was actually Honda's RV and Hyundai Tucson's joint venture SUV with a range of 200,000 to 300,000 yuan.
Therefore, it is necessary to reduce the allocation based on x60 to reduce costs and terminal sales prices.
For example, don’t use high-power engines. The 2.0-liter naturally aspirated power configuration is the main power configuration, which is dedicated to the volume; the 2.0t and 2.5 naturally aspirated engines are used as high-end power configurations for luxury models;
Moreover, don’t use too high-end gearboxes. Ordinary automatic transmissions are mainly 4-speed, and high-end models are 5-speed;
As for the four-wheel drive system, it is not suitable for the mid- and low-end models, but only for high-end models.
This means that the overall configuration is reduced based on x60, and finally we will create a set of models that can span the range of 200,000 to 400,000;
The appearance of the Aurora car can be said to be prosperous, so once Aurora is finalized, an enlarged version will be made on it and then upgrade all configurations, which is the sports version of the Land Rover Range Rover.
When assembling the production line, Chen Ze, who has always liked racing, and Elon Musk, who is working on Tesla, all came to the scene to observe.
Elon Musk is also preparing to establish Tesla's own new production line in Yanjing. For him, he will naturally hold Li Mu's thighs tightly in the future, and Tesla and Muye Automobile Group will advance and retreat together.
The assembly of the production line is a complicated and tedious process, but because men are born with love for industrial products, Li Mu will come to the scene to stare at it almost every day and have a lot of fun.
At the same time, Volvo's automobile design team has arrived in Yanjing and has officially started working in Yanjing.
In the first week of their arrival, Li Mu pulled them and prepared to make Aurora model design drawings and effect renderings.
Li Mu doesn't understand car design, but he knows what the aurora looks like, what the overall shape, front and back, and side look like.
Describe all of this to the designer, let the designer first make sketches and then polish them bit by bit according to his requirements.
At the beginning, these car designers from Sweden and other European countries scoffed at Li Mu's request.
They think that as the company boss, you should focus on doing what your boss wants to do well, why bother competing with us for jobs or even directing our specific work?
But what they didn't know was that although Li Mu didn't understand car design, there were so many good things in his mind.
Aurora is just one of them, and there are many other classic models, from the Focus to the Rolls-Royce, he knew exactly what each popular model looked like.
Volvo's car design team leader, Swedish Alexander Vikander, was very dissatisfied with Li Mu's request. He even proposed on the spot that if Li Mu insisted on interfering in the creative work of the design team, he would be the first to resign from Li Mu.
Li Mu said directly: "I will not approve your resignation. Don't forget that I signed a double-paid labor contract for you, and you also signed a double-dollar penalty with me. If you let me go at this time, then take out the penalty. At the same time, because you have not worked for me for three years, you will still accept a three-year restriction on competing in this industry. In the next three years, you will not be allowed to engage in automobile-related industries."
The other party just wanted to scare Li Mu, so that he could be a little self-aware and not interfere in the design team's work, but unexpectedly, this guy actually brought out the breach of contract with him.
It is true that these Europeans who originally worked in Sweden are very resistant to working so far away from home. The reason they come is because of their excellent salary.
If they don't come to China, they will face being disbanded on the spot in Sweden. After the disbandment, they will have to find a new job.
First of all, Sweden itself has no ordinary passenger car companies. If they want to find a job, they must leave Sweden and develop in the four countries of Britain, France, Germany and Italy. However, the automobile design level of these four countries is actually above Sweden.
The Swedish-designed models are very average in appearance and there is nothing particularly outstanding. Most Volvo models make you feel that they are so damn solid, but a very few models can make people shine. I think I'm so fucking good-looking.
On the contrary, classic German and Italian designs are frequently released.
BMW's main models are basically very good in shape. Later x6 even led the design trend of sloping back cars. Not only domestic manufacturers imitate it, but even Mercedes-Benz's later Suv Oupe models also have the shadow of BMW X6;
Mercedes-Benz has almost all the best designs for both internal and external developments from the new, e, s, gla, gle and gls series. It is so good that it is beyond Volvo, and its interior design is even better.
Audi is actually very awesome in terms of styling design. The A-series Q-series are mostly classic models that last forever, but this guy started low and then went low. In the middle, it was indeed full of flowers. A4, a6, q5, q7, each one was beautiful, but after 10 years, it became increasingly ugly and terrifying. The q7 was a very domineering large SUV, but later it became more and more ugly, and finally it basically fell to the point where no one bought it.
Not to mention Italy, a large number of classic supercar brands, and any car's appearance is all classic works designed by the automotive industry.
Even in France, although it has produced a series of strange models, it has to be said that the overall car of other people is quite good-looking.
Only Volvo has nothing to do with being good-looking.
Especially Volvo today, the shape is hard to describe.
So, with the level of Alexander Vikander and his team, if I hadn't known which design team to go for a while, I would have taken them all together.
Based on Li Mu's understanding of the aesthetics of vehicles in later generations, the comprehensive level of this team is no better than the team designed by Jili Beauty Leopard.
Alexander Vikander was shocked by his merciless and professional attitude. He finally came to China, but he was unwilling to make no money. He lost a lot of liquidated damages and went back with a three-year competition agreement.
So he could only put away his previous arrogance, immediately changed his face, and said to Li Mu: "Mr. Li, if you have any personal ideas you want to realize, please tell us and we will definitely present them perfectly for you."
Li Mu didn't look good when he gave in to him and licked him for a long time, and said coldly: "You can present 80% of what I think of in my mind, and I will be successful."
Alexander Vikander was angry. You are really insulting. What's the matter? I've designed a car for so many years and can't compare to you? Don't you drive a Mercedes-Benz G series? The car looks like a large paper box, so I chose this car for you. I know that your aesthetic taste for the car is just that.
However, no one dared to offend anyone, so he could only say, "Mr. Li, you are right. Compared with you, we are indeed far away."
After saying that, he was also waiting to see Li Mu's joke and said, "Mr. Li, what kind of car do you want to design? Let me tell us about it."
Li Mu nodded and said, "First of all, I want to make it clear to you that this is a SUV. As for its shape, it should be..."
Li Mu probably described a contour. After hearing this, Alexander Vikander felt like a mess.
The current automotive design language is mostly a combination of three-dimensional lines and round arcs, but the SUV that Li Mu wants to make is a big head, a short body and a sloping back...
Who has ever seen a car with a slanted shape that looks high in front and low in the back? Can you just want to vomit when you take out this line?
He tried to suggest to Li Mu, saying: "Mr. Li, I think the sketch of your car should raise your butt a little higher, pull the car up a little higher, lower the hood height a little, and then add some round arcs to connect and neutralize it, so that the car can look better."
Chapter completed!