"Kung Fu Panda?"

Li Mu was shocked by Spielberg's words. Novels.

He thought "Kung Fu Panda" would take at least two or three years to be released, but unexpectedly, DreamWorks has started art design related work on "Kung Fu Panda" since last year, which means that the entire project of "Kung Fu Panda" is no longer just on paper, but it is very likely that the whole article has been finalized.

Li Mu hurriedly asked him: "Stephen, can you introduce me to the story setting of "Kung Fu Panda"?"

Spielberg smiled and said, "Kung Fu Panda" is an animated film set in Chinese culture. The protagonist of the story is the national treasure panda unique to China. In our movie, the protagonist is a panda who is obsessed with Kung Fu. He accidentally got involved in a martial arts dispute and eventually became a martial arts master."

Li Mu asked him with a smile: "Have the character image been designed?"

"Not yet," said Spielberg. "We are mainly doing scene design for the film now. Because we need to have full Chinese elements, our art team is looking for suitable landscape materials everywhere in China. When they come back, they will start to design characters."

Li Mu said: "I don't think you need to worry about it anymore. I will use the image of panda bear for you and let the panda bear play your "Kung Fu Panda". What do you think?"

"Panda Bear?" Spielberg exclaimed, saying, "Oh my God! Why didn't I remember this!"

As he said, his voice was filled with joy and said, "If you use Panda Bear, it will be of great benefit to both of us. Not only can we directly use the fan base of Panda Bear, but we can also create enough background stories for Panda Bear."

Li Mu admired in his heart that Spielberg's vision was indeed very poisonous, and he could see the pain points of both sides at once.

For DreamWorks, to create a brand new story, the story itself has no foundation and will not have any fan base. The only thing that can gather fans is DreamWorks' own fame. However, if you give this story a setting with a strong fan base, then the story will naturally have a strong fan base.

Panda Bear has hundreds of millions of fans around the world. If it can really use its image to create this movie, as long as the news is released, countless people will probably be waiting to enter the cinema to see what it is.

Just as Spielberg wanted to agree immediately, he suddenly realized a very serious problem.

copyright.

If DreamWorks independently develops "Kung Fu Panda" as planned, then there is no doubt that all the copyrights of the entire movie belong to DreamWorks itself, especially the protagonist Panda itself, which is a large copyright that can be developed on a large scale. However, if you cooperate with Li Mu, then the most important copyright of the protagonist of "Kung Fu Panda" is Li Mu. You can't not have the copyright of the core character in your own hands, right? Then your future derivative value will be castrated.

Thinking of this, Spielberg hurriedly asked Li Mu: "Mr. Li, if we cooperate, how should the copyright issue be handled?"

Li Mu said: "First of all, I authorize the copyright of the image of Panda Bear for free for you. At the same time, I will not take any penny of your box office income. And I can give you the authorization of three major movies at one time. This is all free. However, the copyright issue, the copyright of this movie belongs to you, and the other characters in this movie belongs to you, but the copyright of the Panda Bear belongs to me."

Spielberg was hesitant at once.

As a successful Jewish businessman, he is very sensitive to the distribution of rights. Although Li Mu gave copyrights for free, and did not divide the profits from the box office, and even authorized three movies at one time, he still felt a little uncomfortable because he knew that if he lacked the copyright of the core protagonist, the copyrights of other characters would lose the value of development.

For example, if you want to cooperate with Universal Studios to build a venue for "Kung Fu Panda" but don't have the copyright of the protagonist Panda Panda, how can you continue to do this venue? Even if you start working, the guests will be very depressed, right?

Thinking of this, Spielberg couldn't help but say: "Mr. Li, if we don't have the copyright of the protagonist, it will be too great to us..."

Li Mu asked back: "Your losses? Stephen, you can't just consider what you lost, not what you got. The image of the Panda Bear is authorized to you. Have you ever thought about how much extra income you can create at the box office? If you develop "Kung Fu Panda" yourself, can the global box office reach 400 million or 500 million US dollars?"

Spielberg said awkwardly: "This is not certain. The global box office of 400 million US dollars is already very successful."

Li Mu asked back: "If you have the image of a panda bear, is it still a problem for the global box office of 400 million US dollars?"

"This..." Spielberg suddenly began to ponder.

Li Mu said at this time: "If you could get a box office of one billion dollars when you made three movies, then I believe that if you were replaced by Panda Bear as the protagonist, your box office of three movies would be at least more than one.5 billion dollars. I never said that you would share your money."

As he said that, Li Mu's tone became a bit serious again and said, "Stephen, sometimes it is not suitable to be a 100% businessman. Just like our previous cooperation, I cooperate with you, and I also regard you as a friend. So if you want to cooperate with me with the Muying ticketing system, I promised you readily. Have I ever complained to you that you would share my profits?"

Spielberg's voice was immediately nervous and he hurriedly explained: "Mr. Li, you misunderstood. I don't mean this. I also regard you as a friend. But my mind didn't turn around just now. I'm really embarrassed."

As he said that, Spielberg hurriedly said, "Then follow the way you said just now. You authorize us the copyright of the panda bear, and we use it as the protagonist of the Kung Fu Panda."

Li Mu's voice was a little cold and said, "Stephen, I have changed my mind a little. Why not do this? Other conditions remain unchanged. I agree to vote for 30% of this movie."

If you agree to invest 30%, it means you will account for 30%. In the future, Li Mu will take away 30% of the box office revenue after the movie is released. For a project that is uncertain whether it can make money, it is a good thing for someone to vote, but for a project that can be confirmed to make 100% of the money, it is embarrassing to vote. It is equivalent to holding a cake that you want to eat, and then someone will cut away 30% of it.

However, Spielberg could not refuse.

He had already realized in his heart that Li Mu was a little angry at his petty care.

He was indeed a little regretful. He should have shown Li Mu the essence of being a businessman without any thoughts.

Now, Li Mu seems to have a lot of objection to himself.

Spielberg did not expect that he was old and was still influenced by the emotions of a young man, but there was no way. The nature of a businessman's profit-seeking nature made him still desire more benefits even if he had a net worth of billions. Li Mu represented more and greater benefits, and he could not lose this rare resource line no matter what.

So, although his heart was bleeding, he agreed without hesitation and said, "Mr. Li, just do what you said, I have no objection."

"Yeah." Li Mu was a little satisfied. He coughed and said to Spielberg: "There is an old saying in China: People respect me one foot, and I respect others one foot. The relationship between the ruler and the ruler is ten times that of the former."

Spielberg immediately said, "I understand what you mean. Please rest assured that I will remember this sentence in the future."

Li Mu nodded and thought to himself that no matter how virtuous and artistic an old Hollywood artist is, he cannot escape the essence of a businessman at heart. In front of such a pure businessman, "dad" has nothing to do with age, but only with how much money it is.

Then, Li Mu said again: "Let's do this, tomorrow you send someone to China, bring a notebook to you, tell me the plot and worldview background settings of this story in person, and bring the acceptance contract with you. If there is no problem, sign the contract."

In fact, Li Mu knew the story background and plot setting of "Kung Fu Panda", but the reason why he asked Spielberg to send someone from the United States to introduce him in person was to put on the airs of a big shot.

Li Mu even felt that he seemed to be too "appropriate" to Spielberg before, and he really treated himself as an equal class. When talking about such a small matter, he was still petty with him. He had to put on the airs and let him know that he and he were not of the same class at all.

If he still wants to make money with him or build his own resource line, no matter how old or old the artist, he must honestly put away all the edges and abacus. Otherwise, he will immediately stop all future cooperation and turn around and support his competitors, which will make him feel uncomfortable.

Spielberg made a lot of money quickly. When he heard that Li Mu wanted to send someone to him, he immediately said, "Mr. Li, why don't I go there tomorrow!"

Li Mu asked hypocritically: "Aren't you busy with the late stage of "Flying Tigers"? Do you have time to come? If you don't have time, just send someone here. You don't have to go there in person."

Spielberg did not dare to take advantage of the situation at this time, and immediately said firmly: "Don't worry, I have time, and I don't need to keep an eye on the later things."

Speaking of this, Spielberg said again: "I'll rush over as soon as possible tomorrow and strive to meet you in Yanjing in 24 hours."

"good."

Speaking of this, Li Mu naturally would not pretend to be polite to him anymore. He immediately said lightly: "If it is working hours in Yanjing, go directly to Muye Technology to find me."
Chapter completed!