The members of the CSC club heard that they were going to donate, and they were all excited as if they were making a fortune.

After being inspired by Li Mu last time and donated 80 million yuan to the veteran's death, once Li Mu made it public, it immediately caused a huge response in society, bringing unprecedented and strong social recognition to these second generations. For them, the money donated was nothing more than a little pocket money.

For hundreds of members of the CSC club, their value basically starts with tens of millions. Donating tens of thousands of dollars per person is like playing. Among them is a small group of top second generations. They go to high-end entertainment venues casually, and the bills are raised by hundreds of thousands. For these people, donations are raised by five hundred thousand.

So, in just two days, the CSC Club donated more than 50 million yuan, which scared Li Mu.

This shows how powerful this club is. It can be used to make charitable donations at will for tens of millions. If you really want to build a private equity fund that specializes in investment, it would probably not be a problem to get billions of RMB in two days.

Cai Zhengmao kept sighing, saying: "If we had known that these ancestors didn't care about money, we might as well set the membership fee a little higher, and don't convert the membership fee into consumption for them. It's just a pure membership fee. It would be so easy to earn tens of millions of membership fee a year..."

Li Mu laughed and said, "I told my employees that if you were there that day, you wouldn't say that."

Cai Zhengmao asked curiously: "Mr. Li, what did you say to your employees?"

Li Mu said: "I asked them to give up small profits and pursue big profits. For CSC clubs, membership fees are actually small profits. Large profits are constantly increasing their brand influence and thus becoming partners of various high-end consumer companies. Think about it, how much profit is your car-selling business alone? One-third of it has passed a year, you will set aside one or two hundred cars. By the end of the year, it will probably exceed 500 taels. This is at least 80 to 90 million, or even over 100 million yuan, not including their subsequent maintenance costs. Our maintenance center is almost overwhelmed, right?"

Cai Zhengmao nodded: "The business of the sports car maintenance center is very good now. At present, all the modification, upgrading, maintenance and repair of sports cars in Yanjing and surrounding cities are basically in our hands."

Li Mu asked again: "How is the cooperation with Maserati?"

Cai Zhengmao said: "Maserati is considering it. They are quite interested in us, but they want to see our more detailed planning plan. I see that you have so much to do recently, so I didn't tell you."

Li Mu said: "Now I definitely don't have time to plan for them, but tell him that the CSC Club can plan a high-end test drive salon for them, and it will be held in our racing stadium. I promise to get at least 200 members of the CSC Club and let them weigh the weight of this for themselves."

For Maserati, Li Mu doesn't need to take out the magic jokes about Song Siming's Land Rover in "The Snail House". It is enough to organize a self-driving event for high-end sports car owners. Because if Maserati wants to enter the Chinese market, the most important thing is to develop a high-end user group. Li Mu can summon hundreds of actual sports car owners of sports cars above million in one go. They are all mainstays in the field of high-end car consumption, which is a resource that no 4A advertising company does not have.

The higher the player, the more he disdains to participate in marketing activities, unless it is a marketing activity organized by a brand with extremely high standards. If Rolls-Royce goes to China to hold a Rolls-Royce test drive or high-end salon, most high-end players will definitely be very interested. However, Maserati is not famous in China, and domestic high-end players will definitely look down on it.

If ordinary 4A companies are asked to conduct a Maserati test drive, then more than half of the people who come here are just ordinary white-collar users. How many can there be? More than a dozen million-level car owners will be amazing. Compared with CSC clubs, they are just scumbags.

Cai Zhengmao understood Li Mu's meaning and nodded and said, "Then I'll communicate with Maserati well. There are 200 CSC club owners. This formation is still very valuable. Even if Maserati is exhausted, he will not be able to gather so many high-end owners."

Li Mu said: "Communicate with them clearly. We not only need to cooperate with them in promotion, use their promotion budget, but also obtain their agency rights. Not to mention the national agency, but also at least give it to the general agent in North China. You have been doing automobile trade for so long, and you can get cars from all over the world into China. From customs clearance to license plates, you can handle it in the future. It shouldn't be a problem to operate one or several 4S stores, right?"

Cai Zhengmao said affirmatively: "This is absolutely fine."

"Then follow this line and recommend it." Li Mu said calmly: "Using Maserati as the entry point, it is possible that most luxury car brands will cooperate with us in depth in the future. This part of the profit is more than enough to support the club and the team."

...

The charity party against SARS organized by the Central Bank is tentatively scheduled to be held in Yanjing in late April.

Judging from the process introduction sent by the Central Mother Interviewer, the lineup of this charity party is really quite large.

Half of the charity evenings are song performances, so there are more than a dozen first-line singers and guest singers. It is said that several figures who are considered kings and queens in Hong Kong, Macao, Taiwan and mainland China have also invited. Even Du Wei was invited to the list. She will sing the song "Dark Fragrance" given to her by Li Mu at the party.

In addition, Mo Wenwei, who was praised from Li Mu from a quasi-first line to a super first-tier singer, also accepted the invitation from the central mother. What surprised Li Mu was that she actually chose to cover Muzi's "When You Are Old".

Li Mu hasn't posted a song with the online name of "Muzi" for a long time, but his songs published by Muzi are still loved by many listeners.

In addition to celebrity performances, there were also speeches from representatives of social elites. Li Mu and some well-known entrepreneurs were arranged in this session. The central bank asked each person to say no more than 500 words of speeches on the stage. The speeches were organized by the spokesperson themselves, but the core must be to encourage the people of the whole country to unite and work together to resist SARS.

Li Mu happily accepted that this kind of thing is not just a formality. At present, the people are overly afraid of SARS. If this continues, it will drag down the normal rhythm of this society. Therefore, they must be called to participate in the wave of national resistance to SARS. This will not only help curb SARS, but also enhance the cohesion of the people.

In addition, there is also an announcement of donations. Every company willing to donate to the fight against SARS can report the amount of donations and the designated purpose in advance. At that time, the central bank will focus on exposing the company during the broadcast, which is to use its own resources to exchange for the entrepreneur's donations.

Li Mu reported the donation details early. This time, the central government gave several uses of donations, one is to strengthen the prevention and treatment of SARS, one is to give additional social care to SARS patients, and the other is to donate to angels in white to fight SARS. The donor can freely specify the purpose of the donations according to his own ideas.

Li Mu distributed 30 million from the three companies, each of which was 10 million, 60% used for SARS prevention and treatment, 20% used for patients, and 20% used for angels in white.

As for the more than 50 million donations from the CSC Club, Li Mu reported to the Central Mother, hoping to jointly establish a charity fund with the Central Mother, and all the more than 50 million are used for the angels in white and their families.

The central mother was shocked by Li Mu. Li Mu was talking and donated more than 80 million yuan, nearly 100 million yuan...

Li Mu didn't think that he had a lot of money. The reason why he didn't donate more money was because the SARS epidemic was different from the charity projects that veterans never died. SARS itself is the national team that is striving to bear almost all the costs. The country's demand for private entrepreneurs is the most important thing to be an elite to help society stabilize and rebuild confidence. Secondly, they use donations to set an example. Therefore, Li Mu thinks that donations are more appropriate, and no matter how much they are, they will lose the main point.

However, what Li Mu did not expect was that the central mother even made a heartless request, and they hoped that Li Mu could make a guest appearance in a song. After all, he is a young leader recognized by the media around the world and a benchmark for countless young people. If he could sing a song on stage, it would definitely be a very good ease of the people's mood.

Li Mu originally wanted to decline, but think about it carefully. If singing a song can give young people across the country some motivation, why not do it?

So, Li Mu verbally agreed to the invitation from the central mother, and at the same time solicited opinions from the central mother to see which song she sang is more suitable.

The central mother also gave Li Mu enough respect. They did not interfere with Li Mu's song selection. They only had one requirement, and tried to be inspirational songs. If they really didn't want to sing inspirational songs, they could sing an emotional song casually.

The songs that Li Mu listened to are mostly European and American songs or popular songs in China since 2005. This time he went to the charity party, he was not going to produce any original songs. It would be best to be able to cover an inspirational song that everyone is familiar with, so as to avoid exposing his identity as "Muzi".

During dinner, Li Mu told his parents about this, and then the two began to give advice on Li Mu.

Dad Li said: "Son, you might as well come up with Zheng Zhihua's "Sailor". That song is so inspiring!"

Li's mother said: "The Sailor is not suitable. That song is too tough. It's almost the same when I was fighting the flood in 1998. SARS is not suitable. It's better not to sing too hard songs, but to be soft and hard."

Dad Li said: "I like to listen to this song "My Future Is Not a Dream."

Li Mu said awkwardly: "Dad, this is for your inspiration, and it is not suitable. Besides, I can't sing this song. Can you think of a song with a wider coverage?"

Dad Li said: "I have to be soft and strong, and I have to cover a wide range of things. I can't think of it for a while..."

At this time, Li Ma said, "Why would you sing a song "The Sunshine Always After the Storm and Rain"?"

Dad Li nodded: "It's not bad, this song is good, and the lyrics are correct for the theme of the party. We encourage everyone to face the wind and rain bravely, because there will be sunshine after the rain."

Li Mu said: "It doesn't feel that the girl sang it very well for me, but it's closer to the requirements of the evening party. Let's decide this song for the time being."
Chapter completed!