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515 Tuhu car maintenance

On the Shanghai Stock Exchange, a luxurious office at Zhonggeng Global Creative Center welcomed his thoughts of honorable guests.

"Mr. Lin, welcome." Chen Min, the founder of Tuhu Car Maintenance, had been waiting for a long time in the morning.

Lin Youde smiled and said, "Mr. Chen, don't be so polite. I'm just here to visit and take a look."

"It should be, Mr. Lin move forward." Chen Min said with a smile. Chen Min naturally didn't believe in the so-called visit and check it out. You must know that Lin Youde, as the CEO of Toutiao, the third largest Internet giant, is less than one person and more than ten thousand people. Every day, he has a lot of trouble. How could he come to his side with nothing to do?

However, since they said they came to take a look, they naturally had to take the other party to take a look. Tuhu headquarters is not a pure administrative center, and the corresponding laboratories, R&D institutions, and data processing are also together.

People all think that Tuhu is just a bag company for auto parts, but in fact, to become the largest auto after-sales chain in the country, it must also have its own corresponding experimental base, R&D center, and experimental base naturally test various components categories, while the research center monitors the after-sales information of various brands of parts.

When the after-sales scale is large enough, many automobile manufacturers will also seek cooperation with Tuhu, because most people in China will not go to the 4S store when repairing cars outside the warranty period, which also causes automobile manufacturers to be unable to obtain after-sales quality information outside the warranty period. Most of the auto repair industry is individual stores, and some of the scale are also regional. Tuhu's growth has filled the gap in this market.

He took Lin Youde around Tuhu headquarters. After returning to the office, Chen Min said: "Mr. Lin, the housing prices in Shangshanghai are too expensive, and our large number of experimental bases have to be transferred to other cities. Now we are negotiating with several cities and we will soon build a second headquarters."

"That's congratulations!" Lin Youde said with a smile. When a large enterprise is large enough, it will seek to build a second headquarters. First, because the original headquarters has increased in number, the management cost will become higher, but the efficiency may not be improved.

Or it is because of business needs, places closer to the main business are naturally more suitable for operation. Automobile after-sales networks such as Tuhu Car Maintenance, which covers the whole country, must build branches in different places, and there may be a second headquarters and third headquarters, etc., perhaps because of the large scale, or just to make it nicer, similar to a school in the town that insists on building a North Campus of No. 2 Middle School, etc....

Chen Min said: "It is mainly to build a large experimental base. If the project is completed, it can greatly reduce the operating costs of Tuhu."

"The demand for funds should be quite high, right?" Lin Youde asked.

Chen Min said with a smile: "The budget is US$300 million, but it does not require one-time investment. In addition, the government that negotiates with us will also invest and seek loans for us, so there will be some pressure, but it is not very big."

Lin Youde nodded and said, "Mr. Chen, I'm here today, and there's actually one more thing."

"Please speak, Mr. Lin." Chen Min looked as if she was taken for granted.

Lin Youde said: "Mr. Chen should know my boss's beam car, right? In addition to laying out electric cars, Mr. Zhou is also preparing to invest heavily in new energy charging piles. In the future, we will also build our own car consulting app. The only thing we still lack at present is sales channels and after-sales service."

Chen Min asked with a smile: "Mr. Lin means that he wants Tuhu to do after-sales service for the beam? This is definitely not a problem."

Tuhu car maintenance or other auto repair shops are generally targeted at common fuel vehicles, but for new energy vehicles, very few are involved. Even Toyota and Honda hybrids cannot be repaired at ordinary auto repair shops.

The electric vehicles built by traditional fuel vehicle brands are naturally in the 4S store, which makes use of previous resources.

Generally, electric vehicles with non-traditional car brands need to find after-sales partners in various cities, and need to conduct corresponding technical training, or set up maintenance bases in large cities by themselves. However, this practice is difficult to popularize to a large extent, causing a lot of trouble to consumers.

Some brands have found Tuhu, but in many cases Tuhu is unwilling to take on such a business. After all, Tuhu's stores are all franchised. If there is no sufficient profit, sometimes they may not be able to cooperate well. However, small brands have a small amount, so it is naturally impossible to make any profit.

But if it is a beam, it is another matter. After all, Zhou Yujie is also a major shareholder of Tuhu. If he spends more effort, he can still cooperate with the franchise store.

Lin Youde said: "It's not just that, Mr. Zhou hopes that Toutiao can acquire the entire Tuhu car maintenance."

"You want to acquire Tuhu?" Chen Min's face changed. He had never thought that this would happen.

You should know that in the fields where various Internet industries competed for the hegemony a few years ago, acquisitions and acquisitions were very common, but Tuhu rarely involved, because Tuhu's services are targeted at car users, and there will be service demand only when their cars break down.

The amount and profit per order may not be low, but the frequency is too low. It belongs to the ultra-low frequency payment in the payment field. In addition, the after-sales service of the automobile belongs to the physical industry. Even if the franchise model is expanded, purchasing auto parts requires a lot of heavy investment. Therefore, the giants will invest at most, but they have never acquired it before, and Chen Min himself has never thought about this issue.

Lin Youde has not spoken. After thinking for a moment, Chen Min said, "Mr. Lin, is Toutiao's acquisition of Tuhu because of Mr. Zhou's new energy investment plan? With Tuhu, the beam can quickly lay the maintenance base across the country, but this kind of cooperation can be done, and there is no need to make an acquisition."

As an ambitious founder, few people are willing to be acquired in their own industries because the money has long been enough for them. What they care more about is their achievements. For them, the company is a spiritual pillar.

Lin Youde shook his head and said, "This cannot be solved by cooperation. You should also know that the beam is preparing to lay high-voltage charging piles nationwide, but the investment cost in land, infrastructure, and labor is too high, and the time is also slow, so Mr. Zhou intends to install scattered high-voltage charging piles, but this thing involves safety and there is no formal place to go through the procedures, so the auto after-sales store has become our best choice. Auto repair shops generally have space to accommodate several cars. Installing one or two high-voltage charging piles is not a problem at all. Your Tuhu franchise store is generally larger in area, covers the area, and the city we are in, so we want to acquire Tuhu."
Chapter completed!
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