"By the way, we are ofo's major shareholders. Do you have any financial supervision of ofo?" Zhou Yujie asked again.

"We did not send financial personnel to their company, but we would ask for a financial statement every quarter." Lin Youde asked: "We want to send someone?"

Zhou Yujie thought for a while and said, "Take aside this financing, we will send a financial experienced person from within to ofo to serve as a director representative to supervise ofo's finances."

Lin Youde asked: "We have invested in many companies before, why do we need to monitor ofo's finances specifically?"

Since its development, Toutiao has invested in many companies for strategic planning and financial investment needs. The few are ordinary angel wheels, and the more are pursuit investments in successful companies on the market. The biggest one is an investment in "Tuhu Car Maintenance", with the individual investment amount reaching US$40 million.

Although several companies have also sent personnel to serve as director representatives or some positions, the main purpose is to serve as a bridge between Toutiao and the invested companies, communicate with each other, and achieve the maximum benefit of resources.

In terms of finance, at most, it is to invite third-party institutions to conduct annual reviews with other investors, and this is the first time that people are specially sent to ofo to work in finance.

Zhou Yujie said: "I got some gossip that David's founding team is quite luxurious in life. Although they did make enough money, they started to consume like this after getting the money. This is a serious lack of self-control. I sent someone to do it just in case."

Although shared bicycles will decline in the later stage, they are still of some importance to payment, especially Quxin's local life projects, which lack a suitable partner.

The main reason why ofo went bankrupt in later generations was that David at that time intended to obtain 1.8 billion US dollars from Masayoshi Son. If he really got it, then other competitors would have no power to fight.

But the problem is that it is not easy to get Son's money. Son made a request at that time, that ofo must use more than 30 million people per day before SoftBank will invest money.

At that time, ofo was already burning too much. Without funds, it was impossible to reach this number in a short period of time. So, in order to win, David and others took the risk and used the deposit of shared bicycle users, a total of 4 billion yuan.

With enough funds to bombard, ofo successfully reached 30 million times per day. As long as he gets Son's 1.8 billion US dollars, he can not only easily make up for the hole in the 4 billion deposit, but also take advantage of the situation to clear all competitors.

However, Masayoshi Son sent someone to investigate ofo's finances a long time ago and found that David's team had always had the habit of consuming company funds randomly. Not to mention luxury cars and luxury houses, he even bought antique calligraphy and paintings randomly.

The final outcome was naturally that David didn't get a penny and burned the user's deposit. After this incident was exposed by his competitors, the entire ofo entered the countdown to bankruptcy.

Although Masayoshi Son's behavior may have been a deliberate layout, the ofo team's inability to resist temptation is also one of the fundamental reasons for his own death.

Therefore, Zhou Yujie did not want ofo to go bankrupt like this, making it a link in the Quxin ecosystem, which is also in line with the interests of Toutiao.

Of course, a financial officer can only supervise and have no right to drive. If David and others are really the same as in history, they still have ways to get around it. But if this is true and irreversible, they can only let ofo go bankrupt and finally acquire valuable assets.

...

Toutiao’s team quickly went to Yanjing. With the help of Director Ma, they quickly contacted the senior executives of the Central Spring Festival Gala again.

Due to the stability of the payment market, Internet giants have lost interest in the Spring Festival Gala. When they learned that Toutiao was interested in purchasing the naming rights of the Spring Festival Gala, the senior executives of the Spring Festival Gala were also willing to cooperate. After all, when it comes to spending money, Internet giants are much more tycoons than traditional physical industry tycoons. Although Toutiao has not been established for a long time, its overall strength is not much worse than bat.

However, the procedure still has to go. After a month of negotiations, Toutiao once again obtained the naming rights of the Spring Festival Gala and the supporting seven prime time advertising positions for RMB 2.1 billion.

This price is much worse than Baidu's quote last year, but it is twice as high as Toutiao's first purchase of the Spring Festival Gala.

Toutiao's re-snatching Spring Festival Gala event quickly attracted the attention of the Internet industry. After analysis, many people concluded that the reason for Toutiao this time must be because of Pinduoduo.

Pinduoduo’s model is traffic shopping itself, and it achieves winning by volume through group buying. If this time, it can continue the Spring Festival Gala event and gain hundreds of millions or even more users again, then Pinduoduo’s scale will definitely be able to go to a higher level.

Hangzhou City, Alibaba Headquarters:

"It's the Spring Festival Gala again, Zhou Yujie really knows how to take advantage of all kinds of opportunities this time." Ma Yun looked at Juhuasuan's recent report and frowned.

Cai Chongxin sighed and said, "This is how Zhou Yujie himself is. Although many people in China compare him to Zuckerberg in the United States, as far as I know, he is not very proficient in technology. The fact that he can develop to the present depends on his vision of the future and his grasp of every opportunity."

Ma Yun shook her head and said, "Snatching an opportunity is called standing on the vent, but I have seized it several times. This is strength."

Cai Chongxin said: "I had known this time that I would have sent someone to compete for the title of the Spring Festival Gala. Even if it didn't make much sense to us, it would be much better than letting Toutiao get it. If Pinduoduo took this opportunity to make another big development, it would have really taken shape."

After Pinduoduo's rise, Alibaba's senior management attached great importance to it because it was backed by Toutiao, so they deliberately reopened Juhuasuan to fight against Pinduoduo.

But Pinduoduo's development speed is too fast. Toutiao's full efforts to attract traffic, the communication model of social e-commerce, the huge discounts of group buying and Pinduoduo's own offline transportation layout, after combining it, not only Juhuasuan can't beat Pinduoduo, but even Taobao began to be affected, resulting in a decrease in the increase in the total transaction volume.

This is a achievement that JD.com, which has been established for more than 10 years, has not achieved. JD.com has a profit margin that Alibaba envies, but its market share is completely incomparable.

Ma Yun shook her head and said, "It's useless. Even if we get the title of the Spring Festival Gala, Pinduoduo has just lost an opportunity for great development. As long as there is no problem with the business model in the future, growth is only a matter of time."

"What should I do?" Cai Chongxin asked in a worried manner.

Ma Yun smiled and said, "Since you can't play in business, you can only start from other aspects. Pinduoduo is developing so rapidly, so there must be many quality issues like we did in the past. Now Pinduoduo is developing rapidly and may not be noticed, but as long as someone pushes you behind the scenes, there are more than nine opportunities."

Cai Chongxin asked: "Starting in terms of quality can indeed put some pressure on Pinduoduo, but Toutiao is now a well-known star enterprise in China. A small number of quality problems are difficult to have an actual impact on Toutiao."

"Of course the normal process won't work." Ma Yun looked at the dark weather outside and said, "But if there is a professional team behind it, it will be different."
Chapter completed!