On December 22, the after-sales service department of the spacecraft computer Yanjing was established in Longteng Building. This news was not conspicuous at this time. After all, Longteng Building, as the largest commercial building in Zhongguancun, has witnessed the leap-off development of Zhongguancun for more than ten years. I have never seen any storms and waves. The after-sales service department of a small computer company is not at all, and there are not even many reporters coming to interview.

However, only big entrepreneurs with real long-term vision know that this means a new era has been opened.

"In the past, we had no after-sales service at all. Things were sold when they were sold. If something went wrong, you could take them back and repair them for the merchants, replace them for the manufacturer, or find special repair shops on the market. However, it is easy to be deceived, not only does it take time and effort to make consumers feel very bad, but it also invisibly causes a lot of trouble to our dealers."

"But now, we have established a special after-sales service department, and the situation is very different! As long as we have one year warranty period, customers can directly use the computer to the after-sales service department. The company will arrange free troubleshooting and repair services, so that it can be used exclusively by dedicated personnel, which not only facilitates customers, but also saves a lot of trouble for dealers."

In the multimedia conference room of Longteng Building, Zhang Hai, the chairman of the spaceship computer, stood on the stage and talked happily. The dealers of the computer city were sitting here with some reporters. Zhang Hai briefly introduced the after-sales service department to everyone.

This after-sales service department was established after the shift of the center of gravity of the spaceship computer to the capital Yanjing. It was also the idea that Zhou Ming put forward after learning that the spaceship computer could have dozens of customers who came to protect their rights in one day.

Although these customers who protect rights did not rule out that it was the trouble behind the company's future, they still pointed out the shortage of after-sales service to Zhou Ming. Originally, after-sales service was a very common thing for Zhou Ming, but it was twenty years later. Now in 1996, most companies did not have this awareness. Therefore, Zhou Ming immediately proposed the concept of after-sales service, and then the spaceship company recruited personnel to start the establishment.

It is not difficult to establish an after-sales service department. As long as there are a few technicians, plus a front desk girl who can serve with a smile, she can open it after short-term company training.

Zhou Ming and Cao Jianning also sat here, carefully observing the reactions and expressions of everyone in the audience.

"The reporters lack interest, but these dealers are very interested." Cao Jianning said to Zhou Ming after observing for a while.

Zhou Ming spread his hands: "I told you a long time ago that this after-sales service department will definitely be popular. If you promote this concept, it will also be popular with customers."

In fact, Zhou Ming didn't want to come at first. After all, as a rebirth, he knew the concept of "after-sales service". In this era when all business concepts were still very chaotic, it was a stream of clear water that could destroy and would inevitably be welcomed by relevant personnel. As for these reporters who lack interest... If they had this business vision, would they still be just a young reporter who had a dead salary and could not make a fortune?

"Many after-sales service think that the merchant should be responsible, and it is precisely this natural idea that makes everyone ignore how important special after-sales service is." Zhou Ming explained to Cao Jianning.

Just when Zhou Ming and Cao Jianning were chatting, Zhang Hai had already finished his speech there, and all the dealers stood up to applaud him and expressed their support.

Just kidding, there is no need to worry about problems in business. Once there is a problem, they spend time and effort to investigate and solve problems. It is the biggest headache to let customers make trouble in the store and affect their business. However, the things are indeed sold by them. They still have to do business here in the future, and they can't refuse to admit it.

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Now that the spaceship company has taken the initiative to take on this thankless after-sales service, they are naturally happy to agree. Even many dealers were thinking on the spot that the sincerity of the spaceship company should also make the store push more spaceship computers. Selling this computer can save a lot of trouble for themselves.

With this idea, these dealers really said to the sales staff in the store when they returned: "It's better to sell more spaceship computers. They not only have installment purchases, but also have special after-sales service. We just need to sell them. We don't have to worry about the subsequent problems."

Of course, there are also some cautious bosses who are not in a hurry to go back and arrange anything, but wait and see first, and need to determine the direction of the market first.

But when a customer came over to find trouble with the computer host box and said that there was something wrong with the computer, these bosses looked at their sales staff working part-time technical inspections, and the shop next door waved their hand and asked the customers to go to the after-sales service, and they couldn't wait and see: the spaceship computer is still reliable!

Therefore, in this case, more and more dealers tend to choose to sell spaceship computers.

As Zhou Ming played the first-hand after-sales service card, countless dealers' favorability for spaceship computers increased sharply, and the sales of spaceship computers and their popularity in the industry have also gradually increased.

This made Zhou Ming and Cao Jianning very happy, but on the other hand, it was not good news for the Future Group, especially for General Manager Yang Fangyuan. The chairman just emphasized that he had to find a way to regain the market, and this incident happened, which immediately doubled his pressure.

But Yang Fangyuan is also a tough-willed person. Although he cursed in the office and threw a cup, he immediately got into the spaceship computer after leaving the office.

Yang Fangyuan held a senior company meeting and told them his thoughts: "After-sales service is a very good idea. He can do spaceship computers, and of course our future computers can do the same!"

So Future Group immediately established an after-sales service department and invited many media to help report.

It has to be said that due to the Liu family, the Future Group has unique advantages in Yanjing. It is also the establishment of an after-sales service department. Compared with the lack of interest from various media in the spacecraft company, when it comes to the Future Group, various media will report like injecting blood, such as "solving the big marketing problem", "creating a new situation in the industry", etc., just as if this after-sales service was proposed by the Future Group.

However, after listening to Yang Fangyuan's report, Liu Lizhi said: "It's great that you can keep up with this quickly, but if it's just an after-sales service department, you can only return to the same starting line with the spaceship company. How much help will it be to regain the market? What I want now is to lead!"

It was obvious that the boss was not satisfied with his current procrastination, so Yang Fangyuan had to speed up further.

He first came up with a set of marketing activities. He set up a booth in the square at the entrance of Longteng Building and started promotion activities for the Future Group. In order to gain popularity, Yang Fangyuan even invited a very well-known Hong Kong City star at a high price.

On the day of the event, there were crowds of people at the entrance of Longteng Building. Many people came to see this superstar in Hong Kong City. The entrance of the building was full of advertisements for future computers, and many sales staff from Future Group were constantly promoting future computers at the door, and also talked about preferential policies for buying computers now.

Journalists from all walks of life were also invited. They all praised Future Group in front of the camera, saying that Future Group is the hope of the domestic electronic information industry, and its sales volume is comparable to that of large European and American companies.

Of course, the Future Group has created such a big battle, so of course it is impossible to hide it from Zhou Ming and Cao Jianning. They also arrived at the scene as soon as possible and specially rented an office on the third floor of Longteng Building. Through the office window, the activities of Future Group below are clear at a glance.

"I didn't expect that the group would be willing to make a fortune in the future. It actually created such a big battle. The cost of his publicity is not proportional to the benefits." Zhang Hai said with some emotion.

Cao Jianning told him: "From the short-term profit, this is definitely a loss, but what Liu Lizhi wants is to occupy the market. As long as the market is mine, it is still a matter of time to recover the cost."

"Mr. Zhang, you also hope that we will compete with Future Group for capital?" Zhou Ming asked suddenly.

Zhang Hai looked a little embarrassed because he did have such an idea. Seeing Yang Fangyuan's unscrupulous money-burning promotion, it was impossible to say that he would not be envious, but in front of Zhou Ming and Cao Jianning, he didn't dare to say that.

"Actually, there is no problem with your envy. If possible, I would like to crush you with money every time. But if we had a better way, why would we spend more money? We are all children from poor families, and we can't spend money like these tycoons, and it's shameful to waste it!" Zhou Ming educated.

When Zhou Ming, Cao Jianning and Zhang Hai were chatting in their office, the promotion of Future Group had already begun. A host invited by Future Group also came on stage and followed him on stage, which made the audience exclaim, because this was the most famous entertainment host in Yanjing.

Countless people lament that the future group is worthy of being a big group and a big enterprise, and it is a grand spirit. In addition to the Hong Kong City celebrities who advertise, they have also invited such a famous host.

Even Zhou Ming, Cao Jianning, Zhang Hai and others on the upper floor were very moved after seeing it.

But the host has a great influence, but when he speaks, it is not so pleasing...at least it is not so pleasing to Zhou Ming and the others.

"Today is a promotion activity for future computers. This future computer is the best brand computer in China. No matter any brand, including the recently popular spaceship computer, you will recommend the second-tier line in front of him. Maybe your spaceship computer can plagiarize my after-sales service, but you will always be just a fake..."

Before we finished this passage, Zhou Ming was so angry: "The Future Group is really a shameless guy. Just put gilds on your face. Why did we launch the after-sales service first, but in the end we copied it? Are you not afraid of thunder when you talk like this with your eyes open?"

Zhang Hai asked carefully: "Mr. Zhou Ming, then we..."

Zhou Ming told him without hesitation: "That's all right, fuck it! I was a little psychologically burdened, but I couldn't do it well. Now that they gave me this trick, I feel much more comfortable. After all, we still pay attention to people!"
Chapter completed!