Chapter 0141 Entrepreneurs leave, please call me A Duan
Leaving Mr. He’s office, the next person to visit is the founder of an electronics company.
Duan Youping, from Jiangxi, was born in 1961. At the age of 16, he was admitted to the Department of Radio at Zhejiang University. He graduated in 1982 and was assigned to work at the Longdu Electronic Tube Factory. Later, he entered the Longguo Renmin University to study for the Department of Econometrics and obtained a master's degree.
In March 1989, he went south to Lingnan and worked as the director of a small factory under Zhongshan Yihua Group that lost 2 million yuan.
In this factory, Duan Youping made a product that can be called the "most classic memory of the post-80s generation of Dragon Kingdom" - the New Bawang Learning Machine.
The New Overlord Learning Machine has no relationship with learning, but the New Overlord let that generation of Dragon Kingdom players know what Conrad is, what Super Mario is, what tank war is, what double serpentine dragon, what Saroman Snake, what Ninja Turtle is...became the most popular game artifact.
In 1991, the factory was renamed Zhongshan Bawang Electronics Industry Company. In June of the same year, Duan Youping spent 400,000 yuan to post an advertisement on Longguo TV, which is the "New Bawang Competition" of "owning a new Bawang and selling a ten thousand yuan household".
In 1993, the advertisement "New King Clap Song" was broadcast on Longguo TV's prime time, becoming a classic in the advertising industry in those years.
In 1994, the second generation of New Overlord computer learning machine was launched. Chen Long, a kung fu superstar at that time, held the New Overlord on the TV and said to the audience in the whole country: "I hope my son will become a new Overlord!"
In 1994, Director Duan proposed to the group company to carry out a shareholding reform of Xinbawang, but it was not approved. So President Duan decided to break free from the constraints of the policy and work alone.
Although he failed to reach an agreement with Yihua Group on shareholding reform, the personal relationship between the two parties was still very good. When he decided to go alone, Yihua's senior management said that he could take 6 people away, so Duan Youping decided to select six entrepreneurial backbones.
On September 18, 1995, Duan Youping came to Chang'an Town, Guancheng, where he created Jiejie Gao Electronics, which mainly produces VCD, cordless telephones and educational electronic products.
In 1996, Duan Youping, who had just one year of business, began to bid for the 1997 Longguo TV King.
That year, Duan Youping offered a high price of 801,234.56 million yuan for the five-second advertisement after the broadcast of Longguo TV News, but failed to win the bid.
The bidding king that year was Ji Chuankong of Qinchi Wine Industry. He sold a sky-high price of 3.2 billion yuan. The bidding king that year was also Qinchi Wine Industry, while the bidding king that year was only 66.66 million yuan.
In 1997, Duan Youping returned to the bidding scene in order to improve his VCD and was preparing to compete for the bidding king again, but that day he met Hu Zhibin of Aiduoduo.
Aiduoduo was the largest VCD manufacturer in China at that time, with annual sales of 1.6 billion yuan and the biggest competitor with a steady increase. Hu Zhibin even spared no expense to invite Duan Youping's old partner superstar Chen Long to endorse Aiduoduo.
At last year's bidding meeting, in the end, Hu Zhibin and Duan Youping were actually competing.
Hu Zhibin, chairman of Aiduoduo, was 28 years old. He offered a sky-high price of 2.1 billion yuan. Duan Youping chose to give up. Hu Zhibin said a domineering and leaked sentence on the spot: "2.1 billion, too cheap!"
Faced with Hu Zhibin's slightly demonstrative words, Duan Youping smiled calmly and immediately expressed his congratulations with applause.
In the eyes of employees, dealers and competitors, Duan Youping is a person who is as stable as Mount Tai.
However, today Mr. Duan was a little restless, which made several core backbones feel a little strange.
These core backbones are three of the six employees taken away by President Duan from Xinbawang, namely Chen Yongming, Chen Yi and Jin Zhiming, who manage different departments respectively.
Chen Yongming is from Da County, Sichuan Province and a rural child. Born in 1970, he had carried the weight of his life at the age of 15.
At that time, Chen graduated from junior high school and either entered a secondary normal school (secondary normal school) or high school, but he might not be able to get into college in high school.
The middle school teacher means a visible well-off life in the future (the Chen family is not rich). The middle school student Chen Mingyong sighed that "there are gains and losses in life" and went to high school to go to high school. He wanted to see a more exciting world outside.
Chen Yongming is a very decisive person and knows his boss very well. However, today, Mr. Duan gathered a few people together and didn't speak. He just walked around the office, which was indeed a bit strange.
Chen Yi is a super pragmatic person who doesn’t talk much, although he is a little surprised by his boss’s performance today.
Jin Zhijiang is a person who is very wise and foolish, with a certain religious belief, and has been studying the children's market.
Watching Duan Youping pace back and forth in the huge office for twenty minutes, Chen Yongming and the other three played a role, and Chen Yongming said:
"A Duan, is there something big? Is the price of electronic components in the international market increased, right?"
Although Jiejigao brand has just been established for three years, it can be said that it is smooth sailing in both financial situation and corporate marketing. The only variable is the uncertain price increase in electronic components in the international market, which often brings great changes in corporate profits and uncontrollability.
Looking at Duan Youping shaking his head, Chen Yongming continued to ask:
"That's because there is no winner this year. Isn't it all done with dealers? Our advertisements have been put on national TV this year."
Duan Youping continued to shake his head.
Chen Yi asked: "That's because you are not satisfied with our work. If you are not satisfied, just say it directly. All three of us are your subordinates and students. If you say it casually, we will just obey it."
Seeing Mr. Duan still shook his head, Jin Zhimiong also asked:
"A Duan, that's a major decision. Do you want to enter a new industry?"
Duan Youping shook his head, and finally stopped walking, but sat casually on a chair, signaling the three of them to relax.
"Actually, I'm not nervous, and the business is running very well. Although we are not the king this year, it doesn't matter. Just be casual. Aiduoduo's future is not our competitor and target."
After a slight pause, Duan Youping said:
"It's not a job or a company, but a very important other thing. By the way, Ajin, do I know you believe in Buddhism?"
Jin Zhijiang replied, "It's not said that I believe in Buddhism, but my family has worshipped Buddha for generations. I have read Buddhist scriptures since I was a child. Then there are some small rituals on the first and fifteenth day of the lunar month. After all, in the shopping mall, I can't be considered a standard believer."
Duan Youping nodded:
"Three, I want to say that there are some masters in this world who are not known to ordinary people, or the world we see is just a dust in the universe. Can you all understand it?"
Chen Yongming, Chen Yi, and Jin Zhijian nodded, and Chen Yi said, "A Duan, you are a little abnormal today."
Duan Youping looked up at his watch and smiled slightly:
"Today we are going to see two masters, who were introduced by another master. The master introduced by this master must be an expert, so I will lead you three to see you. Then, just listen more."
"However, Mr. Duan still has a dream of a king." On the way to visit Mr. Duan, Wan Xinglong said, "I communicated with me several times on the phone, saying that Aiduoduo is very dangerous."
"Duan is always a truly calm person and is destined to be a big deal," Cui Ning also said. "The key is the industry he is in. If there is no technology or technology, it is not easy for others to surpass it once a technical barrier is established. It feels like he is influenced by Nintendo and has the shadow of Nintendo's products." He paused and said:
"There is a problem with the name Aiduoduo, and I don't know if you have found a master to calculate it. Logically speaking, southern companies should believe in Feng Shui very much."
"Hu Zhibin is just 29 years old this year, probably a newborn calf is not afraid of tigers," said Wan Xinglong. "Why do you say that the name Aiduoduo is problematic?"
Cui Ning said, "Aiduoduo, this is a trademark of electronic products. According to the five elements, Aiduoduo is water, and electronic products are fire. Aiduoduo means water. If you overcome yourself, you will be able to get into trouble."
Duan Youping, Chen Mingyong, Chen Yi and Jin Zhijiang waited downstairs for about ten minutes and saw Wan Xinglong and Cui Ning walking over.
Shaking hands and introducing each other, Duan Youping first asked Mr. Jiang, and then introduced Chen Mingyong, Chen Yi and Jin Zhijiang, three of them, said they were their partners.
Chen Mingyong, Chen Yi and Jin Zhijiang, three entrepreneurial veterans, are also considered to be people who have seen countless people. Naturally, Wan Xinglong's name and Wanhua Group knew about it, so they regarded Wan Xinglong as the second generation of rich people.
It seems not surprising to Cui Ning, the only feeling is that he is clean and uncontested.
Of course, when Cui Ning saw Duan Youping and the other four, he nodded involuntarily, indicating that he had learned some information.
Duan Youping learned that Cui Ning and Wan Xinglong came from Lepepsi and said:
"Mr. He and I are very familiar with each other. Actually, I know that he is very conflicted. On the one hand, he wants to make the company bigger, but he is also afraid of wolves in front and tigers in the back, so he also wants to find a foreign-funded company to sell it once and for all. I kept telling him that putting the power of simplicity and common sense first is not necessary to be so tired, but he still has ideals."
"Oh, what about you? Mr. Duan, what height do you want to do to achieve?" Wan Xinglong asked.
Duan Youping smiled: "Correless phones, vcds, and educational electronic products are all transitional products, and the profits are OK. Moreover, electronic products seem to have no threshold, but the quality requirements and quality control requirements are not low. Asiders really can't make it, and they earn hard money. However, our profits of cordless phones are far higher than ordinary phones, which is the victory of thinking."
"I turned the New Overlord from the time of his debts to a production value of more than one billion yuan, but I was still a senior working person and was called the "working emperor" at that time. The reform was hindered greatly, so the company's system was the most important.
What you said just now is Vitality 28, Panda, Tianfu Coke, essentially, there is a system problem. What our people say doesn’t have the final say. Without the decision-making power, this is the beginning of the collapse of the company.
So our company was a joint-stock system at the beginning, a very complex and simple joint-stock system, that is, any employee can buy the company's shares from me, and then exchange it for time, including salary, and the company's future profits. In short, as long as you work in the company and make contributions, you should gain something, otherwise you will not have a sense of belonging.
There is also a company's joint venture and listing, which is essentially a sharing of risks. If the company has high profits and sufficient cash flow, it can actually not go public. This is related to the business model and profit model. There is no right or wrong in whether the joint venture or whether it is listed or not.
I also have plans to make mobile phones or invest, but the time has not come. The mobile phone market is still the world of Motorola and Nocia. I have studied their patents and products. Now we have no chance. Boda, Kejia, and their mobile phones, according to my understanding, are all transitional products.
As for the future of the company, I am not worried, nor at all, because as people's consumption level becomes higher and higher and more advanced technology, there are actually more and more business opportunities, and there will be fewer and fewer ones. The big opportunity must be those who master technology, funds and experience, and we are already ahead.
Hu Zhibin, who loves to do, is developing well now, but it is also a problem to be too risky.
Chapter completed!