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1293 Break through the moat

It took only two days for Mr. Wang to decide to sign a contract with Xinghuo Technology to reach a strategic cooperation relationship.

Because although he has only been here for two days, Xinghuo Technology has brought him too many surprises in the past two days.

Here, he not only saw the millimeter-wave radar integrated camera sensors of Spark Technology, but also the artificial intelligence programming solutions given by engineers behind them.

You should know that the biggest difference between this camera recognition sensor and lidar sensor is that first of all, it does not have a long distance to detect and its accuracy is not as high as that of lidar sensors.

And it is also very susceptible to changes in the lighting environment.

Therefore, in terms of identifying road obstacles, this kind of camera needs very powerful artificial intelligence assistance.

To put it bluntly, it is a graphics recognition system!

On this issue, Tesla initially asked Nvidia, the world's most awesome graphics card company, to help them design a set of special PX series chips.

By the third generation, they felt that Nvidia's chips were not enough, so they specially designed a set of FSD chips to solve the problem of matching the hardware of the artificial intelligence recognition system written by their own engineers.

Finally, relying on this system that combines soft and hard work, not only creates a first-class intelligent driving system, but also creates the latest generation of on-board ECUs.

Now Tesla has almost formed a sweeping trend in the domestic electric vehicle field.

Many people who don’t understand cars or electric cars may feel sad when they see it, saying that what does Tesla have?

It is simple and leaky, and in terms of performance, it is not much farther than electric cars of other brands. It is just a thing that reaps IQ tax.

But in fact, they don’t understand that Tesla’s selling points have never been a car.

What they buy is user experience and service!

After all, what they bought were all kinds of interactive electronic devices and supporting systems that were so-called purely car-playing people looked down upon.

The selling point of others is the sense of technology and the sense of futurism.

What people create is that when you get on the car, you will feel that this is the feeling that cars in the future should look like.

I bought the advanced technology!

Instead of the traditional driving pleasure, the quality of the vehicle.

Many people sneer at this idea, but they forgot how Apple killed Nokia back then.

It’s like when Apple phones were first launched, Nokia’s vice president was still holding the Nokia phone while smashing walnuts while mocking Apple phones.

As a result, in just less than three years, Nokia was pulled down from the altar by Apple and withdrew from the mobile phone circle five years later.

What Tesla is doing now is exactly what Apple did back then.

But this time they will probably take longer.

Now, the only one in China that can keep up with Tesla is BYD in the field of electric vehicle manufacturing.

They are like Samsung in the mobile phone industry back then. Although their brand influence is not as great as Apple, they also have the advantages of the entire industry chain.

At least in terms of hardware, they are not much behind Tesla. Even in terms of power batteries, they are even ahead of Tesla with the technology of blade batteries.

The only thing that cannot keep up with Tesla is in terms of software. To put it bluntly, it is in terms of creating a sense of science fiction and providing customers with user experience.

They are still much worse than Americans who are good at marketing.

Fortunately, they had realized this before, so they had started cooperation with Tonghuawei.

And now Xinghuo Technology has made up for their technical shortcomings.

You should know that Tesla's Autopilot autonomous driving system has been thrown into billions of products and has been developed for more than ten years.

Now that BYD wants to catch up, it is not enough to just have the help of Warwick. After all, there are many hardware aspects that are still missing.

Especially in my country's weakest sensors, and because the road conditions in my country are very complex, especially in many cities, there are still a large number of non-motor vehicles.

Moreover, many non-motor vehicles and road pedestrians do not like to abide by traffic rules.

When riding an electric bike and running a red light, there are many situations when walking.

This requires that the sensors used in our cars be more sensitive...

Originally, our sensor technology was not up to standard, but now we have put forward such high requirements, which is difficult for BYD engineers to break up.

If you want to create an electric car that competes with Tesla, you must work hard to create a sense of technology and enhance your driving experience.

To create a sense of technology, more sensors are required to install vehicles, but domestic suppliers now cannot provide so many high-quality sensors.

Speaking of sensors, especially cutting-edge sensors, they are basically held in the hands of the United States and the Japanese.

The problem that BYD faces now is to find a suitable supply channel.

However, those American and Japanese manufacturers did not say that they would not supply them, but the supply conditions were very harsh and the prices were very high.

For example, if a sensor similar to that used in a Tesla car may cost a few hundred yuan to sell to Tesla, but if it costs thousands to sell to them.

This greatly increases the cost of BYD, and this is the main reason that plagues the development of BYD electric vehicles.

Some time ago, Mr. Wang gritted his teeth and set up another department, intending to specialize in conquering sensors.

But I didn’t expect that when I really started to make sensors, I realized how big the gap between us and others was.

For example, some of the raw materials used to make sensors, the simplest electrical appliances, induction switches, as well as ceramic inductors, ceramic magnetic beads, filters, oscillators, vibration sensors and other basic electronic components.

All our domestic products are not up to standard...

It’s not that we don’t have these electronic components, but we all have them, but they are all third-rate products.

Then it would be a dream to use these third-rate products to assemble first-class sensors.

The sensors used in the car are not ordinary things, they must be very precise and durable.

Otherwise, if you use it in a car, the sensitivity is not good, and you will not be able to sense what you should sense.

Or it would break down after two or three days.

Such products will not only not help you improve the driving experience of customers, but will also make your customers angry.

Not only will it not enhance your brand power, it will also smash your signature.

So during that period, Mr. Wang had a headache.

Now, the spark that suddenly popped up in this company actually has a complete solution technology.

Especially this sensor that has always made them feel headaches. It feels like a person walking in the desert and about to die of thirst suddenly finds an oasis ahead.

Saved!

To be honest, BYD has been building electric vehicles in the country for many years.

But before that, BYD has not been very powerful in the field of building private electric vehicles.

Although some good products have been launched, the company has not focused on this.

First of all, there is no competitive pressure in China. Although there are many electric vehicles in China that have been making a lot of domestic companies in the past few years, there are no ones that can truly threaten BYD's position in this field.

Secondly, the domestic electric vehicle consumption market has not been very mature and has limited market share, which is also the main reason why BYD has no motivation in this field.

Moreover, BYD's main energy was all focused on building electric buses.

After all, the profits of electric buses are much higher than those of private cars.

A private car, after the subsidy, it is only more than 200,000 yuan per car.

Electric buses can often cost four to five million per unit, and can often be exported to foreign exchange.

Moreover, electric buses are not like private cars. They need to create a driving experience, a sense of technology, and the difficulty of manufacturing is not high.

So at that time, BYD prefers to build buses.

But now that Tesla has entered the domestic market, BYD has no idea that it is not that the domestic electric vehicle market is not in large demand.

Instead, they only got their previous ideas wrong.

Otherwise, you can see that Tesla buys tens of thousands of units in a month, and the order can be ordered for a few months.

Although they have all kinds of negative news after they go public, they still cannot resist the people's enthusiasm for their consumption.

Are those consumers just fools?

Are they really unpatriotic?

Not that, it is because domestic electric car manufacturers do not satisfy their demands like Tesla and give them what they want.

It is precisely because of understanding his own shortcomings that BYD began to seek changes.

But when they really wanted to take action, they realized that things seemed not that simple.

It turns out that they really can't learn many of the advantages of Tesla, which seem simple. The money spent over the past ten years was really not in vain.

At least in many fields, their own technological moats have been formed.

It was not until now that the emergence of Spark Technology gave them the confidence to directly break through the moat.

Especially their set of camera sensors that inherit millimeter-wave radar.

This not only reduces costs, but also greatly improves the technical content.

The most important thing is that they not only make the sensors in the front perception layer for you.

Even the early stages of the decision-making level have been prepared for you.

Generally, intelligent assisted driving is divided into three levels: perception layer, decision-making layer, and execution layer.

Sensors are the key to the perception layer, and the decision-making layer is the AI.

In this regard, BYD has always lacked the most, so they found Warwick to cooperate with them, hoping that Warwick would help them solve software problems.

Now, Xinghuo Technology has done all the artificial intelligence for graph recognition required by the decision-making level, which is helping the decision-making level solve a big problem.

After all, they are not Tesla. They are so rich that they can specially make a set of FSD chips to identify items.
Chapter completed!
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