Chapter three hundred and seventy-six strides forward
"No, as an excellent designer, you should not just design the product well and have the best publicity! The auto show not only lets consumers know your design, but it is also a big place to become famous. Think about the media's overwhelming reports on you after your design is released. After that, your portrait will be on the cover of major fashion magazines, and your name will become an excellent design brand!" Codinan said with praise.
He looked at Lin Johnson and continued: "At the same time, the ls automotive design institute will become famous in the automotive industry with your afterglow. All automotive design institutes are constantly launching new products to increase their popularity. We must do the same. Only in this way can we let the automotive industry know that we are a powerful design company, and only in this way can we receive design invitations from more automotive companies. Only in this way can the automotive engineers and designers you train from China grow faster!"
Lin Johnson looked at Cordinan and said with great emotion: "But the Geneva Motor Show is the home of luxury cars, and my two cars are mid-to-high-end cars."
"Oh, God! Lin, what does this car design do? Can't we turn your two cars into luxury cars? Is it difficult for us to add configuration? There is a senior automotive electronics engineer standing in front of you!" Codinan said in a gesture to increase his tone.
Lin Johnson nodded and smiled and said, "Then please, you will be responsible for the luxury versions of the two cars!"
"Listen to me, your choice is absolutely correct!" Cordinan pointed at him and smiled, and after that, he hurried out of the office.
When Cordinan left, his smile on his face gradually became serious. He sat down in the chair and thought about the pros and cons of showing these two models in front of the world.
What made Lin Johnson-John did not want to attend the Geneva Motor Show was of course not about whether the European and American auto markets accepted these two models, but rather that these two models that were different from the style of this era would attract other auto manufacturers to pay attention after the auto show. Lin Johnson-John was worried that the designers of other auto manufacturers would be inspired to design models with the same style!
In the 1980s, the center of the world's automobile market was in the United States. Europe followed closely. At this time, Japan dominated the automobile market in East Asia, and China had no position in the eyes of automobile manufacturers. Major car manufacturers would not worry about what would happen in the distant China. Even if the two cars were sold in China, Lin Johnson believed that European and American countries would not report any reports because they didn't care. Perhaps only some people who had expectations for China in Germany would pay attention.
In this era, many internationally renowned auto manufacturers are still obsessed with designing box cars like Jetta. If these two very smooth models are unveiled in Europe and the United States, will these manufacturers also launch similar models? The heritage and scale brand effect sales channels of these auto manufacturers are much deeper than Lin Johnson's auto company!
He is worried that once these two cars are launched in advance, many of the same derivative models will appear early, and even the development history of world cars may change. Changing history is a taboo for Lin Johnson, a future person!
Once history changes, perhaps just a certain model appears in advance, then Lin Johnson will greatly weaken his prophet advantage over future automobile development!
After thinking for a long time, Lin Johnson felt that nothing could make Cordinan dispel this idea. He had no reason. He let out a long sigh and murmured to himself: "Just participate, history has changed long ago!"
Lin Johnson thought that China's automobile industry had already changed because of itself, and his own car manufacturers in Europe and the United States were already very weak and had limited impact on the automobile market. Even if they were guarding against those big car dealers, they would just scare themselves. Then the appearance of a car was nothing, at most it would make this smooth popular line design a little ahead of its pace.
Codinan was responsible for upgrading the luxury version of the a6 and b5. In addition to the luxurious leather seats, the main and co-pilot cabs were equipped with airbags, electric heating rearview mirrors, door side audio. In addition, silent noise reduction materials were also installed in the car doors to make the sound of closing more high-end.
German cars usually do this, making a silence when closing the door. It’s not because of how thick their doors are, but because of the addition of materials inside, while Japanese cars mostly have crisp sounds because they save these materials for the sake of cost.
During this period, Lin Johnson was kept in the office and was heartbroken to name the two cars. If a car is sold well, it is not enough to just have a high-end, atmospheric and high-end name and a logo with popular elements!
He thought hard for two days but did not come up with a better design than the original logo. In the end, he couldn't think of it and simply commissioned several trademark design companies to design it. There were many concept cars at the Geneva Motor Show, and the two cars simply showed them to the audience in the name of concept cars, so that Lin Johnson would not be confused about the name issue.
It was about March. Lin Johnson contacted Villanika who had returned to the University of Modena and asked his study assistant to contact the school teachers, and he might be late for a while.
"Oh, okay, this is my job, I will ask for leave for you!" Veranica said helplessly, rolling her eyes.
"Dear Vera. Thank you!" Lin Johnson smiled on the phone.
"My boss, what are you doing in Los Angeles?" Veranika was very surprised by Johnson Lin in the United States. As far as she knew, Johnson Lin should have returned to China.
"I have an automotive design institute in the United States, and there are some work here that I have to participate!" said Lin Johnson.
Veranika nodded in surprise, and she suddenly smiled and said, "Is this you, are you always flying around?"
Lin Johnson said: "Maybe, oh Villa, I remembered it. How about you saying I would hire a tutor? In this way, I will no longer worry about failing the exam, right?"
"Is there any private teacher who can teach courses in college? But if you really want to hire one, you can wait for me. My university studies will be completed in half a year. Maybe you can hire me as your personal teacher at that time!" Villanika bit her lip and suggested.
"That's the best, I have no objection!" Lin Johnson agreed with a smile.
Veranika laughed in surprise and said happily: "Okay, that's it. I'm going to hang up the phone!" After hanging up the phone, she jumped happily, thinking in her heart that maybe Lin Johnson could be the booking boss first, maybe it was very difficult to find a good job in Italy today, especially a woman who is studying.
Two more days later, the Geneva Motor Show will be held on March 4, so Cordinand has already taken the exhibition team to Switzerland with the exhibition team. Because local hotels are often full during the exhibition period, the exhibition team has to find accommodation in nearby Lausanne, Zurich and even France.
At around 5 pm on the 2nd, Lin Johnson received a delegation from the negotiation team that arrived from China at Los Angeles International Airport. This time, he was led by Li Gang, general manager of the Automobile Corporation. The entire inspection team had a total of 25 people. They also had a family group of about 15 people.
Lin Johnson met Geng Shaojie, the director of Binqi Company, from the list of notices. A deputy director of Harbin Automobile came. In addition, FAW also sent someone to a deputy director named Fan and a middle-aged man named Lu Fuyuan. This person also took a plane and just came from Canada. Lu Fuyuan studied in Montreal for more than two years at the age of 37 and was a FAW student. He originally graduated half a month, but FAW came to the United States to introduce projects, so he finished his studies early. Lu Fuyuan spoke very well in English and volunteered to serve as the translator of the inspection team.
Others are quite special. If we say that my country's automobile industry really feels good before reform and opening up, it is not as good as those developed countries. If we summarize it ourselves, it is not considered Binqi and Harbin Automobile, the scale of the domestic automobile industry is still very large.
Since the establishment of FAW, five automobile production bases have been planned in China. They are the five major automobile production bases of FAW, Nanqi, SAIC, BAIC, Jiqi, and many parts factories. In the mid-1960s, the second automobile was completed, and Sichuan Automobile and Shaanxi Automobile were successively built in China. Since then, the local governments have actively built automobile manufacturing plants, mostly mainly imitating the products of several major automobile factories.
As far as Lin Johnson knows, in the 1970s, there were Jingcheng Automobile Accessories Factory, Xingtai Changzheng Automobile Factory, Xingtai Hongxing Automobile Factory, Xingtai Automobile Factory, etc. The only thing that Xingtai is indeed because of its uniqueness, but at this time there were also a large number of such automobile factories in other provinces.
According to rough statistics, there are more than 20 automobile factories in China that produce Jiefang brand models, more than 20 Beijing 130 models, nearly 20 Yuejin models, and nearly 10 Beijing off-road models. In the 1960s and 1970s, the variety of automobile modification spare parts gradually increased, and the number of manufacturers increased to 2,100.
In 1980, the domestic automobile production was 222,000, of which 5,418 cars were cars, 20,400 light off-road vehicles, 7,600 other off-road vehicles, 136,000 trucks, and 48,000 car chassis for modified passenger cars or special vehicles.
From 1966 to 1980, the total number of domestically produced domestic vehicles was 1.639 million, including more than 6,000 long-distance buses. In 1980, the national civilian vehicle ownership was 1.69 million, including 1.48 million trucks.
By 1980, there were 56 domestic automobile manufacturers, the total number of enterprises in the automobile industry was 79, 909,000 employees, and the total output value of the automobile industry was 8.84 billion yuan.
Compared with other developing countries, China is indeed a major automobile producer, which is beyond doubt. But all this has taken a big turn after reform and development. It is not an exaggeration to say that the national automobile industry has a sudden brake! From national leadership to peddlers and pawns, there are overall thinking that is inferior to foreigners. China's national automobile industry was kicked violently and suffered a series of blows! (To be continued...)
Chapter completed!