Chapter 479 The Forbidden City Red
The clothes displayed on the show are roughly divided into two categories.
One type is the ready-to-wear show, and the new styles worn by models are about to be released. This type is basically more practical and can be worn.
Another type is to show concepts and show designers' design concepts. Many people sometimes say that the kind of show that they can't understand is like this. All kinds of strange shapes and various designs that look exaggerated.
Generally speaking, big brands like to do second-class shows. They rarely make ready-made clothes shows, and they are basically concept displays, so laymen will look confused.
Do you feel that the clothes of big brands are so exaggerated? How can you wear such clothes out?
In fact, this is not the case. When you really go to those big brand stores and look at ready-to-wear, most of them are just average and in line with the normal aesthetics of most people.
As for small and medium-sized brands, it must be a ready-to-wear show. For them, there are no concepts or ideas that need to be displayed, because they all follow big brands.
Every year, I see new models that are more popular in big brands. It won’t take long to go on, and the market will be filled with similar styles.
Plagiarism is not a question, but reference is definitely indispensable.
Just like in the past few years, Chanel released a dress, which was a thick tweed and small square skirt, which sold very well.
As a result, every domestic large, medium and small women's clothing brand has learned from it, and the styles are similar, and the difference is just a trademark.
That's good. Chanel's skirt is sold for 20,000 to 30,000 yuan, while domestic brands, similar skirts are sold for only a few hundred to 2,000 yuan.
If you really want to talk about quality and craftsmanship, domestic brands sell for one or two thousand yuan. To be honest, the gap is not big compared to Chanel's. At least, it is not as big as the price difference.
What can be called plagiarism in the clothing circle be all referenced!
Fu Shengruomeng’s big show this time is the first show, so the styles displayed are mainly ready-to-wear.
Because this brand is still a new brand and has not been recognized and accepted by the public, there is no need to play with any concepts and concepts.
Only after you have truly determined your status as a luxury brand, can you use concepts and ideas to view and learn from them. Now, it’s better to show off your real skills first and show your ready-to-wear so that everyone can see what it is.
Fu Shengruomeng will show eight major series this time. If it is divided according to functionality, there are evening dresses, professional dresses, daily casual clothes, etc.
Although the styles are diverse, all series have one thing in common, which is also the iconic thing about Fusheng Ru Meng.
Any big brand must have its own irreplaceable characteristics, otherwise, there are so many brands around the world, why can you stand out?
The symbol of the dream of life is a touch of red. No matter what style of clothes it is, it is more or less decorated with a little red embellishment.
Maybe it is a decorative chain, maybe it is a contrasting color, or maybe it is a decorative belt.
Why choose red is also carefully considered. Moreover, there are many types of red, such as bright red, blood red, dark red, etc.
The red chosen by Fusheng Ruomeng is very unique, called the Red of the Palace Wall!
This color is red and orange, and the color is basically not picky. The so-called bright eyes and white teeth, and lightly opening red lips, describe this color.
In traditional culture, red has always been regarded as a festive and positive color, meaning solemn happiness and auspiciousness.
In modern times, red is largely the national color of China. Just look at the color of the national flag.
In addition, lyigyi, "Floating Life and Dreams", is the four words "Floating Life and Dreams" in cursive script, and the four words "Floating Life and Dreams" are only displayed on the lining of the clothes.
From the outside of the clothes, there is no lyigyi.
Fu Sheng Ruomeng is not a simple women's clothing. This brand, according to the plan, also needs to produce men's clothing.
In order to distinguish between men's and women's clothing, except for the same cursive script Fusheng Ruomeng lyigyi, under this lyigyi, there will be a red embroidered peony under the women's clothing style, while the men's clothing style is a star, which is also embroidered.
Wang Ye also whispered to the leader around him when he was walking the model show.
When designing our products, we emphasize that we should have oriental charm. Take the brand color as an example. The choice is the Forbidden City Red and the brand lyigyi, which also uses cursive calligraphy. I think that the lyigyi of calligraphy is more stylish and distinctive than the English ones.
Well, that's right. Although Western countries are more advanced than us in many places, we are not shy away from this at all, but now China is slowly catching up. Nothing can be Westernized. If you want to truly stand up, you must have our own things and promote our culture.
The leader replied in a low voice.
Fu Sheng Ruomeng’s show did not have any paid authorized live broadcasts, but directly approved more than 20 national TV stations around the world for free live broadcasts!
In this regard, it is much more generous than Victoria's Secret Show. The Victoria's Secret Show only authorizes one live TV broadcast every time, and charges a considerable fee.
Therefore, although that show was very famous, the topicality and communication have been declining over the years.
I really want to spread more widely, and free is undoubtedly the best way.
Fu Shengruo Meng spent hundreds of millions of dollars, isn’t it just that she wants to gain the greatest influence and topic? Wang Ye doesn’t even look down on the authorization fee from the TV station.
Therefore, all major TV stations are directly allowed to broadcast live for free.
In this way, it can also ensure that there are enough viewers around the world to enjoy this visual feast on the TV as soon as possible.
As the show progressed, comments about the show began to emerge on various social media.
This is the most perfect show I have ever seen! Whether it is the lineup of guests, model lineup, or the style of clothes displayed, I don’t know what to say. Only the word perfect can express my praise for this show!
This is a comment posted by a well-known blogger in the fashion industry on Twitter.
Oh my God, I don’t know much about the show, so I won’t comment, I can only say it’s very good-looking. But for those stars, I want to say that even the Grammys will not have so many superstars gathering! How did this show do this, so that all the hottest stars at the moment went to the scene!
This is a comment from a fan who is more concerned about the entertainment industry.
I don’t want to say much about the venue layout, the gathering of celebrities, and the nobles, because I am a fashion designer. I just want to discuss the clothing displayed by Fu Sheng Ruomeng this time is really amazing. The East and the West are blended together, but the Oriental Spirit occupies an absolute position and appropriately absorbs the advantages of Western clothing. These clothes are both elegant and comfortable, and the fabrics are made of truly precious good things. I feel that the luxury brand has another brand from the East.
This is a professional review from a fashion designer.
I can't wait to buy Fusheng Ruomeng's clothes! Can anyone tell me where to buy this brand? It's so beautiful, it's definitely the clothes I dream of.
This is a rich and willful consumer. He doesn’t ask how much it costs, but only asks where he can buy it!
I like these clothes very much, and I like every one very much! Unfortunately, I also know that I can't afford it, so it must be so expensive. Just like Fusheng Ruomeng Cosmetics, everyone knows that it is the best, but not every woman can afford it.
This consumer is more rational and can see himself clearly.
I hate Fu Sheng Ruomeng so much! Why do I have to produce so many good things? It’s not something that ordinary people can afford. I used to make cosmetics at the beginning, but now I’m making clothes again, and I won’t pay attention to this brand again because I can’t afford it!
This is caused by consumers who love to hate. There is no way, no brand can please all consumers.
It is not okay if your product is too good, because in that case, many consumers can't afford it. How can you not criticize you?
However, in the country, Fu Sheng Ruomeng's show received unanimous praise.
Whether it is relevant or unrelated people, you should jump out to comment and forward the photos on the scene.
In this way, it can also show that I am not out of date and I have been paying attention to fashion trends.
In addition, you can also get a little bit of popularity, right?
Because there is no doubt that the most attractive and biggest focus of the global fashion circle is this show.
Many people are not qualified to watch the show on site. So, forwarding pictures on Weibo and talking about their own opinions is also a hot topic that will not be blocked.
Like Fusheng Ruomeng, like Wang Dong! I feel like Fusheng Ruomeng is really the kind of clothes I can only imagine in my dreams. It is as beautiful as a dream! I decided that in order to buy a Fusheng Ruomeng, I have to work hard and save money!
So beautiful. If any boy buys me a little dress that is so beautiful, I will marry him!
This Weibo post, which is selling for a dress, was quickly topped the hot search. Many curious places went in and saw what kind of girl could say such words.
This is a bit too unrestrained. For a piece of clothing, why should I fight like this?
However, when everyone saw the girl’s selfie, they suddenly realized it.
Bah, you are cheating on clothes. Just this look, you bring your own RV, I have to consider it.
Say goodbye, I can't afford to offend, this is a real heavyweight player
Haha, although I am a little fat, my facial features look good. If you can lose about 100 pounds of weight, you will probably be quite beautiful.
Chapter completed!