To be honest, Huashang International is still OK. These five stores have earned at least five or six million for Sister Hong over the past two years.

Although the business this year is not as good as the previous two years, I still make money.

As a result, Sister Hong received the company's "Letter to Clients", which was said to have been written by the new general manager himself.

Sister Hong exploded at a glance, what the hell?

Want to add more older styles?

The style from the current Shaoshu is specially designed for Zhongshu?!

Perhaps this is good news for somewhere else.

But for the shops in Pengcheng, it is definitely super bad news.

Because Pengcheng is very special!

This city has only been developing for more than 20 years. The city is very young, and the people living in this city are even younger.

If you pay attention to the street or subway station, you will rarely see the elderly!

Even fewer people in their thirties and forties, the most are young people in their twenties.

Therefore, Huashang's original positioning is very suitable for Pengcheng City. Several of Hongjie's stores are very good, which also allows her to make a lot of money easily.

But now it is going to be a facelift. After the facelift, the business will obviously not be as good as it is now.

Since the beginning of this year, business has been declining, and I am still doing this. Isn’t this why people live?

Sister Hong drove her little BMW angrily and rushed to Huashang International's new office building. She was familiar with the place because she often came here.

When we arrived at the company, many employees knew Sister Hong and greeted her.

"Sister Hong is here?"

"Yeah, Sister Hong is more beautiful than last time she came."

Sister Hong also tried hard to squeeze out a smile and greet everyone.

She didn't look for the new general manager because she had never dealt with him before and was not familiar with him.

The person that Sister Hong is most familiar with is naturally Lao Hu. Lao Hu has always been the manager of the operation department and has also dealt with Sister Hong the most.

She went straight to Lao Hu's office, knocked on the door, and before Lao Hu could speak inside, she pushed the door open and walked in.

Lao Hu was looking at the pile of documents at hand, and he was very busy lately.

Wang Yan proposed a plan to "nirvana and rebirth" at the board of directors, and also won Wang Ye's approval.

This matter is simple, but it is really exhausting to do it.

Basically, all the company's processes need to be re-examined, from design, to production, to channels, including the processing of existing inventory.

Which one is easy?

However, there is no way. This change has been confirmed at the group's senior meeting. The only thing he can do now is to implement it!

Lao Hu is not a scammer. Since he is sitting in the position of the executive vice president, he always has to fulfill his responsibilities.

Now Wang Yan's life is famous throughout the group. If she doesn't give her a thumbs up, she can't fall behind too much.

By comparison, the gap is easy to see.

So during this period, Lao Hu was also killed.

His cooperation with Wang Yan became tacitly aware of it.

...

The office door was suddenly pushed open, which scared Lao Hu. He looked up and found that it was Sister Hong.

Old Hu smiled and stood up and greeted enthusiastically, "Sister Hong is here, distinguished guest, please sit down."

Although Hongjie is not a big customer of the company, she is close to her and often comes to the company, so everyone is familiar with her.

Sister Hong sneered: "Disciple? I dare not be a distinguished guest. I will be abandoned by you soon. Where is the distinguished guest?"

Old Hu was stunned and asked quickly, "What does it mean? Sister Hong, don't worry, say it slowly."

Sister Hong took out the "Letter for Clients" she printed out by herself and threw it to Lao Hu: "What does it mean to publish this in your company?"

Lao Hu picked it up and saw that it was this notice. He roughly understood what Sister Hong said was coming.

After thinking for a while, Old Hu said sincerely: "Sister Hong, I know that this transformation of the company does have a certain impact on your store."

Sister Hong said angrily: "Is it a certain impact? It's a very big impact!"

"Okay~ It's a very big impact, don't worry, let's talk about it slowly."

Lao Hu raised his hands and comforted him. He also knew that although Sister Hong had an impatient temper, she was still more reasonable.

"Tell me, if I can't explain it today, I won't leave!" Sister Hong still couldn't breathe.

"I know that the company's adjustment of the brand style this time will have an impact on the stores in Pengcheng and Yangcheng, the capital of the Magic City. However, the company has no choice." Old Hu said with a sigh.

"Why can't you do it? The company is now the number one mid- and low-end brand in China. Its market value was hundreds of billions before delisting. Isn't it possible?!" Sister Hong asked in confusion.

"Sister Hong, you only see the glory of the company, but you don't see the crisis behind it. Let alone the first brand, the Huashang brand is now the last among the three brands in our group." Lao Hu said distressedly.

Sister Hong didn't know about these things within the group.

The              The shop and Youpin also belong to Huayou Group. However, Huashang is not bad either. Not to mention anything else, there are only tens of thousands of stores, and there are several companies that can match it.

"Hua Shang has tens of thousands of stores. Is it better to use the "What"? There are also the best products? The two brands have only dozens or hundreds of stores." Sister Hong asked in confusion.

"Hehe, don't underestimate the small number of stores of those two brands. The company's financial data has not been disclosed, so it's normal for you to not know that Sister Hong. But what I can tell you is that the shop's annual sales reached nearly 250 million last year! There were a total of 40 stores, and it was 10 billion!

This year the    top      shop will continue to expand, as it can be imagined that it will soon surpass the overall sales of the Huashang brand.

The Best Products has only started operating this year, but the average monthly sales of stores in the past few months have reached nearly 10 million!

Youpin has more than 100 stores and will continue to open stores. It is estimated that by the end of the year, it will far surpass the Huashang brand.

Moreover, the profits of these two brands are higher than those of Huashang.

Especially the    top    shop, the profit margin is much larger than Huashang.”

After hearing Lao Hu's words, Sister Hong was a little stunned.

She never thought that a clothing store could sell 20 million in a month?!

Sister Hong is also a loyal customer of the shop. She often goes to Vientiane City store to buy clothes, but she doesn’t think the business there is good.

I usually go there in a deserted place, and I am not as good as my own Huashang store.

"Old Hu, aren't you lying to me? I believe Youpin sells 10 million yuan a month, because the store is very prosperous and the store is big. But the top                                                                                                        �

"Sister Hong, I'll ask you, how much do you usually spend every time you go to the top shop?" Lao Hu asked.

Sister Hong frowned and thought for a while, then replied: "It costs about ten thousand yuan. Sometimes it is more new styles, and you may buy 20,000 or 30,000 yuan."

Lao Hu spread his hands and said with a wry smile: "That's right, the consumption in the store is too high. One person is thousands or tens of thousands of dollars when entering, and tens of thousands of customers a day will cost millions. So, the business seems to be not very good, but the sales are actually very high."

Only then did Sister Hong realize that this is indeed the truth.

She now runs a clothing store and knows a lot about professional terms such as customer-only price and customer-only price.

"That's how it makes sense. This is the top shop is too powerful. By the way, Lao Hu, does your company allow customers to do this brand? Otherwise, I will also open one?" She looked at Lao Hu hopefully.

Of course, this old Hu couldn't agree to him at all. Not to mention him, it wouldn't be easy to use even if Wang Yan came forward.

the    top     shop is purely direct sales and does not make any franchise stores.

Because this is a cash cow, how could it be used for franchise customers? What's more, ordinary customers can't afford the store opening fee.

the    top    The flagship store of shop, the decoration cost is tens of millions of dollars in just one store, and some shops even have hundreds of millions of dollars in just one store!

There are several customers who are willing to invest so much in one store!

...

"Hey, Lao Hu, don't just fool me. If your company wants to transform, you can't sacrifice the interests of our old customers." Sister Hong turned the topic to the main topic and asked afterwards.

"There is no way. For most customers to live a better life, we can only... However, in order to compensate you customers, the company has launched two plans for you to choose from." Lao Hu stood up and returned to his desk, took a document and handed it to Sister Hong.

This document is a targeted policy introduced to prevent old customers from being dissatisfied.

The first policy is that if an old customer like Hongjie chooses not to operate the Huashang brand, the company will recycle all the inventory in the store at the original price!

This policy is very humane.

When building a clothing store, the biggest risk is inventory, and it is very common to put in the stock. Many franchisees have worked hard for a year and have made a lot of money.

But I didn't see cash.

Where did the money you earn go?

The answer is that all the money you earn becomes inventory, and it is pressed into the warehouse!

If Sister Hong withdraws the store and does not do it now, then all the inventory will be recovered at the original price, and she will basically lose no losses.

...

The second policy is that these customers can choose to open stores in small and medium-sized cities.
To be continued...