Chapter 264 Re-pricing (for the future that never came
Investors have various questions. Of course, not only Wang Ye answers the questions, but also company executives including Xu Jing and Li Xin will answer related questions.
Just like an investor asked: "Mr. Xu, how do you view the main business of Meigou.com, that is, the cosmetics classification, and its share in the Chinese market has been saturated and its subsequent growth is weak."
Meigou.com has indeed achieved a nearly monopoly position in the domestic cosmetics e-commerce field. This is certainly very exciting for investors, but it also brings concerns, that is, how to grow in the future.
Meigou.com has also discussed this issue many times, so Xu Jing is in the dark.
She smiled slightly and replied: "Please pay attention to one data, that is, the number of registered users of Meigou.com is only 150 million! The total number of women in China is as high as 650 million, of which the number of women aged 15 to 65 is as high as 400 million."
"That is to say, we still have at least 250 million potential users to be explored!"
"And, with the rapid growth of China's economy, people's income and living standards are also improving, and the demand for cosmetics is also increasing year by year."
"So, there is no need to worry too much about the growth of cosmetics."
This is the advantage of the large number of people. When everyone is generally poor, there is naturally no consumption. Once the economy grows and income increases, the market will burst out with extremely powerful energy.
Because of this, many domestic companies do not expand out at all. They can make a lot of money by relying solely on the domestic market.
The population of 1.4 billion basically accounts for 25% of the world's population, which is not a joke!
As long as the per capita income of Chinese people reaches the global average, a single Chinese market will occupy a quarter of the global market share!
A representative of an asset management company spoke and asked: "I carefully checked the financial data provided by your company and found a very amazing phenomenon, that is, the net profit of Meigou.com can actually reach more than 20%! How is this done? You must know that e-commerce companies such as Amazon and Alibaba are still losing money for years."
This question is very critical, and the scene immediately became silent. Everyone was paying attention to how the executives of Meigou.com answered this question.
Xu Jing said confidently: "Let me explain first. If we look at it comprehensively, Meigou.com is not profitable, because the company's investment is also huge. However, it should also be explained that Meigou.com's business part is indeed profitable."
Putting aside investment and talking about revenue, it is obviously a hooligan. Looking at the revenue statement of Meigo.com alone, it is really impressive. The gross profit is as high as more than 40%, and the net profit can reach more than 20%.
However, it cannot be ignored that the major shareholders of Meigou.com continue to invest hugely.
First, Weiye Jiahua Group invested 3 billion yuan, and then the capital increase of internal shareholders was as high as 20 billion yuan!
From this perspective, Meigou.com is indeed making huge losses.
However, its dazzling revenue statements concealed this, so investors' eyes were attracted by the revenue data.
Xu Jing first identified the company's huge investment, and then began to explain the company's business model: "The e-commerce model of Meigou.com is direct sales, that is, the merchants above, that is, the operators of Meigou.com, and our company."
"Meigo.com has signed a stable sales agreement with brand manufacturers through large-scale procurement and has obtained relatively low-priced products."
"Then, put it on the shelves and sell it to consumers, you can actually regard Meigou.com as a huge online store."
Xu Jing smiled: "From this perspective, Mr. Buffett said that the US stock network model is biased towards traditional industries, which is indeed accurate."
There was applause from the audience, and it was obvious that everyone was very satisfied with Xu Jing's explanation.
Investment in Internet companies is of course essential, but what everyone is concerned about is whether the company's main business can make a profit, even if it is not profitable at present, then there is hope for profit in the future.
At this point, Meigou.com has already taken the lead. Its main business is extremely excellent and has already achieved profitability.
From this point of view, it has left Amazon and Alibaba a few streets apart, and as for JD.com, it is still a younger brother now.
The investor meeting lasted for more than two hours. Judging from the expressions of everyone in the audience, everyone was quite satisfied.
At noon, Citibank represented Mego.com to host a banquet to entertain investors who came to attend the conference.
At this time, it was the time for representatives of major asset management companies to pull the roadshow team to communicate further.
Wang Ye divided the company's executives and shareholders into two teams to deal with major asset management companies.
This is a critical moment, because the afternoon and tomorrow are the time for asset management companies to submit stock subscriptions.
The IPO of Meigou.com will be listed on the stock price of its IPO depends on whether the investors' strong subscription intentions during the roadshow.
The ideal situation is of course the New York event, with the subscription amount directly exceeding 350 million shares, so the next two roadshows will be much easier.
Moreover, the more investors you apply for, the higher the listing price of the stock depending on the situation.
If the subscription situation is not ideal after three roadshows, it will be troublesome.
At that time, roadshows may need to be arranged, and even lower the stock price to attract investors.
This situation has not happened before. Two very extreme examples are Alibaba and Xiaomi.
During the roadshow before Alibaba went public, the first show was unprecedented, and the number of subscriptions directly exceeded the number of offerings. As a result, the stock price was significantly raised when it went public.
Xiaomi, at the beginning, had a market value of 100 billion US dollars, even exceeding Alibaba's market value at the time of listing, which was 150 billion US dollars.
As a result, investors do not recognize Xiaomi's valuation at all, nor do they recognize its identity as a high-tech enterprise, and believe that Xiaomi is just an assembly factory.
Investors' wishes are fully reflected in the stock price. Xiaomi's market value when it went public was only 46.5 billion US dollars!
This value is much less than the expected 150 billion US dollars!
...
However, Wang Ye is not worried about a bad situation. Now Buffett's Berkshire directly guarantees 100 million shares!
If this "stock god" comes forward, are you still afraid that the American asset management companies will not rush to subscribe?
So, after lunch, Wang Ye did not attend the individual meeting in the afternoon.
He ordered all the executives of the company and the three major underwriters to form a team to meet with the large investment management company alone. He himself went back to his room and took a nap. The jet lag was not reversed and he was sleepy!
At night, Wang Yecai leisurely called Liu Ruomei and went downstairs to have dinner.
At around ten o'clock, Xu Jing, Li Xin, Zhou Da, Pete, Milner and others came to Wang Ye's suite and reported on today's subscription situation.
"The effect is very good! The number of subscriptions has reached 320 million shares, and it is expected to exceed 350 million tomorrow morning!" Milner said excitedly.
He certainly had reason to be excited, and as a representative of the lead underwriter Citibank, he had a great responsibility.
If the New York roadshow of Meigo.com is successful, it means that most of their Citibank work has been successfully completed.
Moreover, the higher the price of online listing in Meigou, the higher the handling fee that several of their underwriters can get.
"Yes, in addition to Berkshire subscribed 100 million shares, Fidelity Investment also subscribed 60 million shares, Lumis Investment subscribed 50 million shares, and Fu Fargo Fund subscribed 40 million shares!" Zhou Da reported the subscription shares of several major asset management companies.
Just these four asset management companies subscribed 250 million shares, which was indeed a big deal.
Of course, this is also because in the past one or two years, few high-quality companies have been listed, and asset management companies have also held their coins and waited for a long time.
Now I finally met a company like Meigou.com, which is popular with everyone, and who doesn’t want to cut a piece of sweet and delicious cake?
"So can we consider raising the stock price?" Wang Ye asked leisurely while sitting on the sofa.
"Of course! My suggestion is to raise it to $60, not too high, otherwise it may affect the mood of these subscribers now." Milner said cautiously.
If listed at a price of US$60, the 350 million shares issued by this IPO will raise US$21 billion!
This amount is also the largest IPO on Nasdaq in recent years.
Wang Ye nodded slightly, 21 billion US dollars is almost enough.
He said decisively: "Then raise it to $60, Milner, you can provide a supplementary material to the Nasdaq Securities Regulatory Commission as soon as possible, and the stock price will be between $60 and $65."
Milner nodded and agreed.
This price will also be officially announced tomorrow.
...
On the morning of June 13, 2012, Meigou.com officially submitted supplementary documents for prospectus, with the stock price range being between US$60 and US$65.
This price is basically the price of the online shopping website.
Wall Street, Red Bull Asset Management Company, Bruce and Boole are discussing the subscription of Mego.com stocks.
"Bruce, is the price of $65 a little high?" Boole hesitated.
"Okay, Boole, it's not a question of the price now, it's a question of whether we can buy it then!" Bruce said disdainfully.
Through yesterday's meeting, Bruce was very optimistic about Meigou.com. He had inquired that the large asset management companies across the United States were mobilizing funds to purchase shares of Meigou.com.
When the day the US Shopping Network is launched, there will definitely be another bloody storm. Now Boole still thinks the price is high!
The question Bruce was worried about was whether he could grab the stocks by then.
"Come back all our funds. Meigou.com has only arranged three roadshows this time, and it should be listed soon. We have prepared funds and do a big move at that time! I feel in the future that our company's performance growth this year will all rely on Meigou.com's stock."
Chapter completed!