The spacious lobby of the villa is very quiet. Except for Ding Tao, the most profitable worker in the flower gardening family, who is playing with the projector, everyone else is sitting upright.

Of course, everyone is relaxed because of the upcoming launch and the smooth sales of Tesla products.

"Let's talk about something that doesn't have much to do with you first."

Zhao Song held the information in his hand and muttered slowly and carefully:

"Shenzhou has just released its 2002 (4.1-3.31) fiscal year financial report. The overall turnover of Shenzhou Technology Group was US$10.323 billion, an increase of 35% over the same period last year; the group's gross profit margin increased from 13.7 to 16.8%; excluding the gains and losses from sales of investments, the full-year operation

Net profit reached US$10.11, an increase of 21.1% compared with the same period last year.”

"As a representative of Shenzhou's technology and related applications, motherboard manufacturing turned a profit for the first time, with a profit of US$1.802 million. At the same time, Shenzhou Technology's revenue in the three major categories of mobile phones, contract manufacturing and IT services have all doubled."

At this time, the projection screen lit up. Ding Tao took the USB flash drive from Dongfang Jian and inserted it into his laptop. A rendering of a laptop computer immediately appeared on the screen.

Zhao Song glanced at it and continued: "In addition, Shenzhou consumer and commercial desktops both won the Intel PC Innovation Award during the year. In 2002, Shenzhou Technology Group also applied for 572 national patents, of which invention patents accounted for more than 50%.

The fruitful technological innovation results have boosted market sales, and at the same time, it marks that Shenzhou is approaching a technology-driven technology enterprise."

"..."

Everyone listened quietly. As Shenzhou was chasing after Tesla, of course they had studied its financial reports. To be honest, they were shocked. But it was more of a pity that if some of Shenzhou’s main businesses were placed in Tesla

Pull it on...

"Pa~"

The materials in their hands fell on the coffee table. The harsh sound made everyone refreshed, and then their expressions became solemn.

"If anyone still thinks Tesla is the same company as Shenzhou at this moment, then you can leave here!"

Zhao Song stood up, walked to the screen, and continued to ask, "Why are there executives from flower growers in this meeting?"

"..."

At the scene, some people lowered their eyes.

"Because many of you are falling behind!" Zhao Song's face was very serious. "If we continue to maintain the current situation, I guarantee that you will not be able to hold on to the day Tesla goes on the market."

"..."

Sister Da Da in the crowd first looked at each other and Gui Luyang, and then looked at the notebook on the screen.

"There is definitely something wrong with the product." She thought to herself. If so, then everyone here is responsible, because Tesla is a company whose life is products, and because this product has been developed since the beginning, all of them have

More or less involved...

"Ta-ta~"

Zhao Song tapped the projection screen with his hand. Under the illumination of the projection bulb, the huge shadow of his hand made everyone more and more nervous.

"Two years ago, I told you its appearance, but I didn't tell you how to make it, because I didn't know it at that time.

So I made ‘Think different’, and I hope all of you can learn from this ad and find a way to make this product, and the result is..."

"Pop!"

The tapping was changed to slapping, and Zhao Song's face became angry:

"After two years, you will give me something like this?"

At this time, Ding Tao and Dongfang Jian stood up at the same time:

"Boss, I have a big responsibility in this regard," Ding Tao said first. "When submitting the nineteenth draft, the design department did add 'different thinking', but considering that you were presiding over it at the time,

For the research and development of the first-generation Tpod, I took it upon myself to solicit opinions from some shareholders and finally finalized the twenty-third draft..."

"Bullshit!"

Zhao Song shook his head in disappointment, waved for the two of them to sit down, and then continued:

"Tesla's potential has never been created by those who created it later. What opinions should they give?

What I need is your own understanding of it!

Two years ago, I started from the same starting point as everyone else, with only a description of the product in my mind and an advertisement. As for how to realize it, to be honest, I don’t know any more than you do.”

“In the past two years, I have also been exploring it through study and practice, not only it, but also the manufacturing philosophy of all Tesla products in the future.

You have all seen the results, and you have also participated in them: the results are good on T1, G5, T2, TMAC (all-in-one machine launched in 2002), and Tpod classic, Tpod shulle2. I am also very happy that consumers say: 'Some technical features are special

He was not the first to do it, but he was the first to do it well!"

"However, Tesla cannot become a one-person company, so I hand over the notebook project to you, hoping that you will work with me to explore a spirit that will make Tesla full of vitality and development!"

result......."

"DuangDuangDuang~"

Zhao Song smashed the screen and roared:

"What is this?"

"The designer designs the shell, gives it to the engineers to do the structural design, and then purchases the accessories globally... It's a perfect process, so tell me, can't Shenzhou make this thing?"

"..."

It can be done, this was the common aspiration of the executives present. Just this question made them immediately understand the reason for Zhao Song's anger, and also let them know that this was a complete failure of the product.

"Is that gap the result of efforts to cover it up? Why not show it openly and tell consumers that we can't do it?

The traces of the memory chip on the (printed) circuit board are so close together, don’t you think it’s ugly? No one cares after it’s sealed?

I care!

I wanted it to be as beautiful as possible, even if it was hidden inside a box, and a good carpenter wouldn't use rotten wood on the back of a cabinet, even if no one would see it."

"..."

Liao Yingzhu stepped forward tremblingly and handed Zhao Song a glass of water.

"Thanks."

Zhao Song thanked him, calmed down, and then said slowly:

"The following words are the concepts I have learned in the past two years. I express them in the hope that you can understand them as your own and inject them into this company.

Then, I will give you two months. After two months, if your homework is still unqualified, maybe I won’t do anything to you, but I can tell you bluntly that I will reduce my holdings in Tesla in a large amount after it goes public.

The future focus will be on Shenzhou Technology."

"boss!"

"Wow~"

Many people stood up.

Ding Tao said in shock, "Boss, you can't..."

"Do you know why?"

Zhao Song waved his hand and interrupted Ding Tao again, "Because in that case, I have no confidence in defeating Tesla's enemies. You have no idea how terrifying that company is!"

Apple?

Sister Da Da did not stand up. She took out her pen and notebook thoughtfully and looked at Zhao Song attentively.

Others also reacted and sat down one after another, pretending to listen carefully.

"Consumers can feel the product craftsmanship non-subjectively. In a large-scale market survey conducted by Shenzhou, 90% of consumers believed that Shenzhou's IBM notebooks were not as good as the original ones. As for the reason, they could not explain the reason.

.

Is it because of quality control?

No, the factory is still the same factory, and the management has not changed. The only change is that Shenzhou has changed some suppliers.

Therefore, the most intuitive change is the material!”

“This is an important reason why Tesla is internationalizing its asset structure, because we want to embrace all the most advanced disciplines in the world today in terms of design.

In order to cooperate with you, the Materials Department and several international universities jointly developed an aluminum alloy that is 5 times stronger than standard steel, and then shared it on the company's information platform; in order to be able to undertake more demanding orders, Wuming Technology has specially acquired aluminum alloys in Europe.

A factory uses the most sophisticated CNC (precision machine tools) just to bypass equipment control. The technical specifications of the equipment are also on the information platform. Which of you has read it? "

"..."

"'One of the most relevant factors in the experience of a physical object is the material. We (at Apple) experience and explore the material, process it, learn the inherent properties of the material and the process of transforming it from raw material to final product, such as

That said, having a clear understanding of how the machining or grinding process affects the material, and understanding and investing in the material and the company, is extremely important in the way we work.'

Do you know who said this?

Apple’s Design Director!”

Zhao Song said sonorously and forcefully. In fact, no one has said this sentence yet.

"..."

"Guys, with the advancement of industrialization, handicrafts are produced by machines, the formation of market economy, and the arrival of information society, the relationship between people and materials has completely changed. Productivity has changed, production and consumption patterns have changed, and design has also changed.

Change.

However, we have not lost the beauty of this craft. When we see the modern production workshop, fast assembly line operations, agile and fast robotic arms, etc., we will appreciate the beauty of this craft, but why do we use it in the final product?
To be continued...