Qiu Xu held the concentrated juice in his hand again, and while thinking, he slowly said: "The products of 10 or 20 years have made many people deeply remembered and are also contaminated with many related memories."

"At the instigation of my partner, I will give you a bottle of drink to my crush!"

"To satisfy your craving, I steal the money from my family to buy a bottle!"

"After playing with friends, share with friends in the summer sun!"

Speaking of this, a word popped up in Qiu Xu's mouth, "Sentence!"

"This advertisement is to draw out the nostalgia buried in the hearts of consumers."

"Let them closely link these many beautiful memories of the past with the brand of Green Source and the taste of juice in their memory, and trigger their desire to buy."

Hearing this, Lu Xingfa finally became interested, leaned forward and asked, "Then, how should we trigger this feeling?"

Qiu Xu picked up the teacup again and took a sip of water.

He did not sway Lu Xingfa and the young man's appetite, and said bluntly: "In the past twenty years, you Green Source Juice will have new advertisements on the market every year."

"In fact, these advertisements have become part of their memory."

“My idea is to sort out these ads.”

“Clip together featured or widely known, widely praised advertising clips to form a new ad.”

"Of course, some new shots have to be taken to connect them."

Qiu Xu pondered again and said: "The old lens can be treated with black and white, but the concentrated juice products in the lens can be treated with color to highlight and emphasize."

"The final shot can bring together the advertising actors who have been involved in the role for so many years."

"The actors with many changes gathered at the dining table and drank the concentrated juice happily."

"As for the advertising slogan..."

Qiu Xu pondered for a moment and said slowly: "Time flies, society changes, Green Source Juice always accompanies, and the quality is the same!"

Lu Xingfa nodded slowly, with a look of satisfaction and approval on his face.

The young man did not retort or refute Qiu Xu's words again.

He nodded, and said lightly: "It's quite interesting!"

The young man pointed to the 500 ml new packaged beverage on the coffee table and introduced: "This is the five new flavors developed by the company's R&D department based on the preferences of today's teenagers."

The young man said confidently: "The marketing department conducted a trial survey on more than 200 teenagers, and it was quite gratifying and inspiring to give back the data."

"This new product will become our main focus for siege cities and land..."

He raised his eyebrows, looked at Qiu Xu, and said, "You try to create an advertising idea, and add icing on the cake."

“Icin on the cake?”

Qiu Xu cut it directly.

He took a bottle of drink with the words "The Taste of First Love" written on the packaging, unscrewed the lid, and took a sip.

It's sour and sweet, but it's quite delicious.

Qiu Xu put the drinks back on the coffee table and said, "There are at least twenty or thirty brands of beverages placed in the supermarket."

"I'll just ask..."

He looked at the young man and said, "Can you find a drink that is not very delicious?"

The young man was stunned and said coldly: "Of course not."

"But their taste is definitely not as refreshing as ours..."

Qiu Xu interrupted him with a wave of his hand and said, "This taste is something that is different from one's own opinion."

"Can you guarantee that the taste of your newly developed beverage will be twice as good as other people's, so that consumers can taste the difference with just one drink and then abandon other people's drinks?"

The young man opened his mouth, but in the end he didn't dare to speak, saying such big words.

Qiu Xu said in a deep voice: "This beverage market is to put it bluntly, a marketing promotion market."

"The taste of the beverage is the icing on the cake, so that consumers who are attracted by various advertisements will not be lost."

These words made the young man very dissatisfied.

He was about to refute, but Lu Xingfa took the lead: "Brother Qiu is right, the competition in the beverage market is the most tragic."

"Everyone is working hard to serve various types of advertisements on various platforms."

"Please come up with a refreshing advertising idea that will make us Green Source Drinks."

Qiu Xu said truthfully: "All beverage companies hired advertising experts, and all the good ideas were thought of."

"I don't have that great ability, and I'll come up with any refreshing advertising ideas!"

Seeing Lu Xingfa showing a disappointed expression, Qiu Xu turned around, "But, I can give you a promotion plan."

Lu Xingfa sat upright and asked with concern: "Oh, promotion plan?"

"Please tell me in detail with my little brother Qiu."

Qiu Xu organized the words and said: "Now all kinds of beverage advertisements are bombarded through various channels such as TV, the Internet, newspapers, and the graphic."

"The main consumer group of beverages is teenagers."

"What are the characteristics of teenagers' social interactions now?"

"Thanks to the development of smartphones, interactivity has been greatly enhanced."

"A hot news broke out and you can receive tens of thousands of messages in a short time."

“My suggestion, let the drink interact with the teenagers.”

This inspiration was from Jiang Xiaobai Liquor.

He believes that their marketing model can be copied well into the promotion of this beverage.

Lu Xingfa and the young man looked at each other and asked in confusion: "Brother Qiu, how can this drink interact with the teenagers?"

"Simple!"

Qiu Xu picked up a bottle of drink again, pointed to the packaging on it, and said, "Interact with the teenagers by printing it on the packaging."

"for example……"

He thought for a while and said, "Dear Xiaomei, are you okay in the capital?"

"After drinking this drink, I thought of our first kiss."

"Brothers say that the first kiss will never be forgotten in your life. Do you still remember me? I am still thinking of you."

"For example, is it so sweet to you when I said just now? It's not my fault, it's because I just drank Green Source Juice."

Seeing that Lu Xingfa and the young man were full of interest, Qiu Xu said: "Anyway, it's just printing some playful or sensational words."

"Occasionally, you can also print something that is a little less positive and complaining, so that the drink looks real."

"In this way, let the drink communicate sincerely with the teenagers."

"These words can be collected publicly from consumers through official websites, official accounts or Weibo."

Qiu Xu added: "In order to create popularity of the topic, you can even print real marriage proposals, promises to someone's love, or find lost lovers, or help consumers realize their wishes, etc."

"As long as you have topical popularity and popularity, the curiosity of teenagers will prompt them to buy a new batch of drinks from time to time like treasure hunting, and see what kind of jokes appear on it."

Hearing this, the young man frowned and said, "You haven't thought that this will increase the packaging cost a lot?"

Qiu Xu sarcastically said: "I am willing to invest hundreds of millions of advertising every year, but I am reluctant to increase the packaging cost?"

The young man looked awkward and then laughed: "Your promotion suggestion is still worthy."

What is the merit?

If you really praise a few words, it will be a death-free person!

Qiu Xu, who was dissatisfied, stood up with his cell phone and said, "Let's just stop here today."

"A advertising idea, a marketing and promotion suggestion, my original offer was 200,000, totaling 400,000."

"Since you think it's quite interesting, there are only a few things that can be appreciated..."

Qiu Xu deliberately paused, and saw Lu Xingfa and the young man staring at him, and said proudly: "I will strengthen the factor of making decisions for you."

"The price has increased to 300,000, a total of 600,000."

The young man immediately stood up and said angrily: "Qiu Xu, instead of lowering the price, you increase the price. What do you mean?"

Qiu Xu smiled faintly and said, "It's not interesting!"

"Just...my creativity, I make the decision!"

He added bluntly: "You only have a valid period of 24 hours for my bid of 600,000 yuan."

"Every day, the price will be increased by 200,000 yuan, and it will depend on whether I want it or not."

Qiu Xu looked at Lu Xingfa who was expressionless and chuckled: "Mr. Lu, I won't waste your tens of thousands of hours a minute."

"goodbye……"

Qiu Xu left the private room and before he could walk out of the teahouse, he received a call from Tan Ya.
Chapter completed!